Lisa Dewhurst

Lisa Dewhurst Email and Phone Number

Senior Shopper Marketing Manager - European Sales and Marketing @ Coca-Cola European Partners
United Kingdom
Lisa Dewhurst's Location
United Kingdom, United Kingdom
About Lisa Dewhurst

Senior Manager with Commercial, Operational Marketing and Team Leadership expertise developed through:* Leader of Field sales & Accounts teams, across on trade and off trade* Designing and implementation of Regional trade marketing programs * Management of several change management projects within GB and across multiple Markets* Pan European project management, responsible for Field sales KPIs, Reporting & annual execution priorities * Operational Marketing experience across 8 Markets delivering harmonised POS solutions & cost efficiencies in line with brand campaign programsMy current role is to lead the agenda for in outlet execution priorities for 3,200 field sales teams across 8 Markets. This involves working across multiple departments to determine the recommended brand, visibility and activation priorities annually. I am also responsible for the design of in outlet POSM solutions to drive shopper/consumer brand engagement and ultimately drive sales. My career highlights have been to develop continual customer value in the role of GB Home channel field sales, which delivered consecutive annual revenue and profit growth. In addition, I am proud of successfully landing the implementation of 3 Pan European projects resulting in 8 Markets having aligned focuses, driving cost efficiencies and driving a cross market best practice sharing. Professional strengths include: Shopper marketing, Team leadership, Site Operational management, Event management, Strategic planning, Mentoring, Coaching, Building business relationships, External Agency/Consultancy project management both within GB and across 8 European Markets.Whatever I do I always give my best, I am a determined individual, dedicated and have a strong work ethic. When I am not a work I enjoy spending time with my family and friends, spending time in good company, enjoying fine food and drink . I like to get out and about, long walks and head out to the gym.

Lisa Dewhurst's Current Company Details
Coca-Cola European Partners

Coca-Cola European Partners

View
Senior Shopper Marketing Manager - European Sales and Marketing
United Kingdom
Lisa Dewhurst Work Experience Details
  • Coca-Cola European Partners
    Senior Shopper Marketing Manager - European Sales And Marketing
    Coca-Cola European Partners
    United Kingdom
  • Coca-Cola European Partners
    Senior Shopper Marketing Manager - European Sales & Marketing
    Coca-Cola European Partners Jan 2016 - Present
    Uxbridge
    Responsible for the brand and shopper communication across 8 CCEP Markets through the design and supply of semi permanent and permanent POS across both Home and Cold Channels. Advising and supporting on market place trends and providing POS solutions which are impactful to shoppers to drive sales.
  • Coca-Cola Enterprises
    Senior Project Manager - European Group Cce
    Coca-Cola Enterprises Apr 2013 - Dec 2015
    Uxbridge, Middlesex
    My role involves me supporting the EU CCE Shopper Marketing team to create a pan EU approach to how we execute world class brand availability, brand and occasion visibility & shopper communications across a variety of different channels. The main focus of my role is to design and implement selling resources, measurement and reporting processes and to develop a best practice culture across our +3000 fieldsales operating in 6 Markets.
  • Coca-Cola European Partners
    Sales Controller Grocery
    Coca-Cola European Partners Sep 2007 - Mar 2013
    Central Region Uk
    Accountability for delivering fieldsales execution plans across Top end grocery and National Convenience grocery through the leadership of 6 fielsales Manager, 3 Account Managers, 68 fieldsales representatives and merchandisers. Our fieldsales teams cover over 2,100 Home channel outlets for which we were directly accountability for the volume and revenue growth against annual targets.
  • Coca-Cola European Partners
    Marketing Operations Controller
    Coca-Cola European Partners Mar 2001 - Mar 2006
    London, United Kingdom
    Generated c. 25 annual the trade Marketing Programs for CCEP's core brands working with Regional Customers. Negotiation and selective use of sponsorship assets to drive in outlet local community programs in line with CCEP's CRS program.
  • Coca-Cola European Partners
    Operations Manager
    Coca-Cola European Partners Mar 1997 - Feb 2001
    London, United Kingdom
    Responsible for the Regional Office set-up and management of the Regional Operations program for 400 + employees. Design and delivery of annual employee engagement plan, acting on employee feedback and directly linking results to National bi-annual survey.
  • Coca-Cola European Partners
    Sales & Merchandising Manager
    Coca-Cola European Partners Feb 1994 - Feb 1997
    Birmingham, United Kingdom
    Account Manager for 5 Regional Symbol, Convenience customers in the Midlands area, developing annual joint business plans and responsible for the volume and profit of accounts. Team manager of 8 junior managers covering 2000+ symbol and Cash & Carry customers, accountable for the execution of National plans.
  • Coca-Cola European Partners
    Fieldsales Trainer
    Coca-Cola European Partners Nov 1992 - Jan 1994
    Midlands, North West, North East And Scotland
    Supported Area Sales Manager with design and delivery of L&D plans for Fieldsales Wholesale Teams annually. Responsible for the training of new starters and supporting experienced staff with new sales and training programs.
  • Ellert Retail
    Area Sales Manager
    Ellert Retail Aug 1991 - Oct 1992
    Midlands
    Recruitment, development and training of 14 Field sales Representatives to deliver in outlet execution priorities for Coca-Cola Enterprises Ltd.
  • Diageo
    Territory Sales Representative
    Diageo Jul 1991 - Jul 1992
    Midlands
    Responsible for the development of Guinness draft, bottle, Smithwicks and Kaliber territory volume sales and customer relationship management to over 1000 on-premise outlets.
  • Allied Domecq Spirits Wine
    Customer Service Trainer And Co-Ordinator
    Allied Domecq Spirits Wine Oct 1988 - Jun 1990
    Midlands
    Staff Trainer for newly refurbished on-premise outlets to ensure that all bar and serving staff were successful inducted to Ansells staff training programs. Responsible for the scheduling of new site training programs and budget management.
  • Needham & James
    Trainee Legal Executive
    Needham & James Sep 1987 - Sep 1988
    Birmingham, United Kingdom
    Conveyancing Department responsibility for land searches whilst completing Legal Executive Dipolma

Lisa Dewhurst Education Details

  • Birmingham Metropolitian - Sutton Coldfield Campus
    Birmingham Metropolitian - Sutton Coldfield Campus
    Graduate Llb Honouurs Degree
  • Sutton Girls Grammar School
    Sutton Girls Grammar School

Frequently Asked Questions about Lisa Dewhurst

What company does Lisa Dewhurst work for?

Lisa Dewhurst works for Coca-Cola European Partners

What is Lisa Dewhurst's role at the current company?

Lisa Dewhurst's current role is Senior Shopper Marketing Manager - European Sales and Marketing.

What schools did Lisa Dewhurst attend?

Lisa Dewhurst attended Birmingham Metropolitian - Sutton Coldfield Campus, Sutton Girls Grammar School.

Not the Lisa Dewhurst you were looking for?

  • 4
    americanpersonnel.com, blackdiamondnet.com, blackdiamondnet.com, blackdiamondnet.com

    5 +197843XXXXX

  • Lisa Dewhurst

    Regulatory Risk, Compliance| Controls| Safe And Efficient| Collaborator
    Greater Melbourne Area
  • Lisa Dewhurst

    Consultant At Lisa Dewhurst Consulting
    Canada
  • Lisa Drudge

    Truck Cheerleader
    San Antonio, Tx
    2
    naaleads.com, djlisagreenville.com

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.