Lisa Espinosa

Lisa Espinosa Email and Phone Number

Marketing and Digital Media Manager @ Santa Rosa Symphony
Santa Rosa, CA, US
Lisa Espinosa's Location
Santa Rosa, California, United States, United States
About Lisa Espinosa

I’m a seasoned editor and content marketer with over a decade of experience working across various dynamic roles and industries. My journey has taken me through exciting roles at companies like Kpopconcerts.com, HanCinema, and The Daebak Co., where I’ve honed my content creation, localization, SEO strategy, and project management skills.At Kpopconcerts.com, I serve as a Senior Editor and Writer, ensuring brand and style adherence and collaborating on a major artist spotlight interview series. My role at HanCinema as Managing Editor involved developing a site-specific style guide, managing freelance writers, and enhancing editorial consistency across all content.My recent freelance work focuses on localization editing, improving idiomatic fluency and translation accuracy by significant margins. As a Content Marketer at NAROO CEM, I helped to boost brand visibility through strategic PR and SEO efforts.I thrive in fast-paced, ever-changing environments and love creating adaptive content management systems. My passion lies in crafting compelling narratives and leading teams to produce high-quality content that resonates with audiences. Let’s connect and see how I can bring my expertise and enthusiasm to your next project!

Lisa Espinosa's Current Company Details
Santa Rosa Symphony

Santa Rosa Symphony

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Marketing and Digital Media Manager
Santa Rosa, CA, US
Website:
srsymphony.org
Employees:
57
Lisa Espinosa Work Experience Details
  • Santa Rosa Symphony
    Marketing And Digital Media Manager
    Santa Rosa Symphony
    Santa Rosa, Ca, Us
  • Santa Rosa Symphony
    Marketing & Digital Media Manager
    Santa Rosa Symphony Aug 2024 - Present
    Santa Rosa, California, United States
  • Kpopconcerts.Com
    Editor + Journalist
    Kpopconcerts.Com May 2018 - Present
    -Content edit and proofread interviews, album reviews, etc., achieving a 99% accuracy rate in adherence with local and AP style guides.-Collaborative creative of craft in-house style guide with editor-in-chief-Train incoming writers on in-house style and processes-Conduct interviews, write albums review, and shape press releases-Interview, film, and photograph industry talent-Represent kpopconcerts.com at live shows and networking events, fostering brand visibility-Collaborated on kpopconcerts.com's 2018 artist spotlight interview series to introduce international K-Pop fans to rising idol groups, solo artists, producers, and more
  • Freelance
    Writer And Editor
    Freelance May 2013 - Jun 2024
    United States, South Korea
    I focused on freelance localization editing, which includes:-Improved idiomatic fluency by 25% and accuracy by 20% through meticulous editing and quality assurance processes -Edit translations of Korean language source writing for idiomatic fluency and adherence to the Chicago Manual of Style-Ensure translations are accurate, with idiomatic expressions translated to preserve the meaning in the source language.-Localize online education classes, marketing copy, product manuals, AI responses, webtoons, and more
  • Naroo Cem Co., Ltd
    Content Marketer
    Naroo Cem Co., Ltd Oct 2020 - Jan 2023
    Seoul, South Korea
    -Managed and developed PR connections and opportunities with a focus on gear reviews, outdoor content, and SEO-content strategy, resulting in a 30% increase in brand visibility.-Developed and edited freelance-written SEO-friendly blog content in line with AP style guidelines and local style guidelines-Develop website content in support of SEO strategies-Develop Amazon content strategy and copy-based content creation-Manage social media content across Instagram, Facebook, LinkedIn, and Pinterest in line with company branding-Manage public relationship strategy and content quality-Craft and manage ambassador strategy
  • Hancinema
    Managing Editor
    Hancinema May 2013 - Sep 2020
    -Created style guide for site specific-editing based on AP Style guide and the Merriam-Webster Dictionary-Copy-edited all content published on the website for accuracy, grammar, and ease of reading on a deadline according to AP and site style guidelines-Managed freelance writers, original and news content-Managed social media and marketing campaigns for events, festivals, giveaways, and more-Reviewed film and television, interviewed actors, and provided live coverage of events such as the Busan International Film Festival, KCON USA, etc
  • The Daebak Company
    Project Manager
    The Daebak Company Dec 2019 - Apr 2020
    Seoul, South Korea
    -Oversaw all workflows and processes including editorial, design, social media, marketing, resulting in a 25% improvement in efficiency-Developed brand voice for all written content -Oversaw seasonal print magazine layout and content creation-Oversaw online magazine including CMS management, team organization, deadlines, and editing according to style guides-Created data-driven, brand-appropriate marketing strategy
  • F+W Media, Inc.
    Editorial Coordinator, Crafts Books
    F+W Media, Inc. Jun 2014 - Jul 2017
    Fort Collins, Colorado Area
    -Managed production schedule, coordinated tasks and materials for over fifty titles-Copy edited text, blog posts, and cover copy in Chicago style-Tracked P&L and relevant changes as a result of sales and marketing input-Liaised between freelancers, in-house staff, and other departments-Constant refinement of process workflows and creation of workflow guides
  • String Academy Of Wyoming
    Cello Faculty
    String Academy Of Wyoming Jan 2013 - Jul 2017
    Laramie, Wyoming
  • Murphy Violin Studio
    Cello Instructor, Conductor, Chamber Coach
    Murphy Violin Studio Aug 2012 - Jul 2017
    Fort Collins

Lisa Espinosa Education Details

Frequently Asked Questions about Lisa Espinosa

What company does Lisa Espinosa work for?

Lisa Espinosa works for Santa Rosa Symphony

What is Lisa Espinosa's role at the current company?

Lisa Espinosa's current role is Marketing and Digital Media Manager.

What schools did Lisa Espinosa attend?

Lisa Espinosa attended Colorado State University, University Of Miami, University Of North Carolina At Chapel Hill, Miami Palmetto Senior High.

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