Lisa Hampton Email & Phone Number

A well rounded marketing, sales and finance professional with experience that crosses retail and e-commerce environments. During much of the last decade time, skills and achievements have accrued in a focused internet marketing business with an emphasis on social media, e-commerce and building B2B and B2C traffic to re-invent a business that was experiencing a change in traditional purchasing channels. Now a top North American company in its segment, this has resulted in a full understanding of key areas such as supply chain management, the fundamentals of optimizing search engine performance and how to succeed with organizations such as eBay and Amazon.

Listed skills include Sales, Customer Service, E Commerce, Microsoft Excel, and 12 others.

• E-Commerce Sales Specialist

  Sunsolar Energy Technologies

  Oct 2007 - Sep 2020

  • Establish online B2B and B2C sales utilizing best marketing skills;• Optimize (SEO/SEM) strategies. Continuously testing new keywords, ads, andpromotions;• Monitor, analyze and provide weekly metrics reports (digital and socialprogramming) across North America including online marketing research;• Work with Amazon and eBay operational procedures;• Develop and implement marketing strategies including the exploitation of socialmedia and digital marketing;•… Show more • Establish online B2B and B2C sales utilizing best marketing skills;• Optimize (SEO/SEM) strategies. Continuously testing new keywords, ads, andpromotions;• Monitor, analyze and provide weekly metrics reports (digital and socialprogramming) across North America including online marketing research;• Work with Amazon and eBay operational procedures;• Develop and implement marketing strategies including the exploitation of socialmedia and digital marketing;• Integrate PayPal and other E-Commerce seller backend systems;• Assess the performance of current products and analyze the gaps implementimprovements to increase sales;• Determine merchandise and services to be sold on-line vs traditional methods;• Study market research and trends to determine consumer demand, potentialsales volumes and effect of competitors' operations;• Plan budgets and monitor revenues and expenses as well as planning, organizing,directing, controlling and evaluating daily operations;• Resolve problems that arise. For example: customer complaints and supplyshortages, product listing/marketplace issues, etc. Show less

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  Mcgill University

  Marketing