Lisa Hess work email
- Valid
- Valid
Lisa Hess personal email
Lisa Hess phone numbers
Executive Marketing Professional with Expertise in:Strategic Planning, Branding & Positioning ∙ Customer Relationship Management ∙ Market Research ∙ Direct Response, Mass Media & Electronic Marketing ∙ Public Relations & Communications
-
Vice President, Marketing And Corporate CommunicationsTower Health Oct 2017 - Apr 2023West Reading, Pa, UsDeveloped and directed brand strategy, positioning, and corporate communications to achieve enterprise strategic growth goals. -
Vice President, Marketing, Corporate Communications And Customer EngagementLancaster General Health Dec 2007 - Oct 2017Lancaster, Pa, Us• Develop and direct brand strategy and positioning to achieve enterprise strategic growth goals.• Direct and manage marketing, web services, physician relations, contact center, market research and customer relationship management functions. • Develop and direct enterprise-wide customer engagement initiative to increase employee and patient engagement and satisfaction.• Direct enterprise-wide brand assessment, brand strategy development and an internal and external brand implementation and system name change to align strategy, vision and brand. • Build and direct the expansion of department infrastructure including development of an in-house Contact Center, CRM platform and the launch of an LG Health branded affinity program.• Develop 5-year marketing strategy to support the business plans for each service line, ambulatory center and new medical model of care. -
Director Of Hospital & Service Line Marketing, Paoli HospitalMain Line Health 1995 - 2007Radnor Township, Pennsylvania, UsDirector of Hospital & Service Line Marketing, Paoli Hospital (2002 – 2007)Directed overall market share growth strategy for the hospital and its ambulatory sites, programs and service lines. •Developed and implemented an integrated strategic marketing plan to grow inpatient and outpatient volumes, expand medical staff and drive consumers to physician and hospital services to support $145 million campus expansion. •Plan resulted in a 25% and 35% increase in new unique patient users in two distinct growth areas within four years. Product Line Marketing Manager, Main Line Health (2000 – 2002)Directed the matrix model marketing initiatives for the system’s orthopedic service line.•Launched turnkey marketing and operations program promoting joint replacements. Initiative resulted in a 57% increase in joint replacements.•Developed and implemented a mass media campaign to increase awareness of and preference for orthopedic services. The campaign resulted in a 45% increase in physician referrals and appointments via Contact Center. Marketing/Public Relations/Communications Manager, Bryn Mawr Rehab (1995 - 2000)•Developed and directed promotional and public relations campaigns to support the successful introduction of six new inpatient programs. -
Product ManagerClement Communications 1985 - 1994• Managed and implemented the successful launch of twelve new product development initiatives.• Directed the implementation of annual $3M business-to-business direct response campaigns.• Developed annual product line business plans to achieve organizationla goals. • Conducted qualitative and quantitative prototype research and testing.• Developed editorial and graphic concepts for new product prototypes.
-
International Business Coordinator, Mcdonnell Aircraft Company, International Business CenterMcdonnell Douglas 1982 - 1985Managed an international export development program to reduce corporate countertrade commitments in Canada, Spain, Greece and Turkey. -
Employment RepresentativePurdue University 1980 - 1981West Lafayette, In, UsRecruited and referred applicants for the University’s clerical, and technical positions.
Lisa Hess Skills
Lisa Hess Education Details
-
Penn State UniversityFinance
Frequently Asked Questions about Lisa Hess
What is Lisa Hess's role at the current company?
Lisa Hess's current role is Healthcare Marketing and Corporate Communications Executive Leader.
What is Lisa Hess's email address?
Lisa Hess's email address is li****@****lth.org
What is Lisa Hess's direct phone number?
Lisa Hess's direct phone number is +171754*****
What schools did Lisa Hess attend?
Lisa Hess attended Penn State University.
What skills is Lisa Hess known for?
Lisa Hess has skills like Marketing, Marketing Strategy, Management, Leadership, Strategy, Strategic Planning, Healthcare, Corporate Communications, Market Research, Public Relations, Team Building, Business Development.
Free Chrome Extension
Find emails, phones & company data instantly
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial