Lisa Engel

Lisa Engel Email and Phone Number

Business Leader in Growth Strategies, New Product Development & Commercialization, Digital Marketing and eCommerce @
Lisa Engel's Location
Westlake, Ohio, United States, United States
Lisa Engel's Contact Details
About Lisa Engel

With a robust foundation in product development and marketing, my consultancy specializes in acquisition integration, eCommerce, and product commercialization. My mission is to drive market growth through strategic initiatives, leveraging over five years of independent consulting experience. Our team's success is anchored in a deep understanding of end-user needs and the delivery of compelling product strategies.At Emerson, as Vice President Marketing for RIDGID, I steered a $500M+ business, orchestrating global product strategy and brand management. These experiences honed my skills in cross-functional team leadership and digital transformation, culminating in the successful guidance of a $5M marketing budget and the elevation of digital experiences at ClosetMaid. My approach is centered on empowering teams to deliver results aligned with business objectives, using methodologies such as the Hoshin Kanri X-Matrix.

Lisa Engel's Current Company Details
Acquisition Integration / eCommerce / Product Commercialization

Acquisition Integration / Ecommerce / Product Commercialization

Business Leader in Growth Strategies, New Product Development & Commercialization, Digital Marketing and eCommerce
Lisa Engel Work Experience Details
  • Acquisition Integration / Ecommerce / Product Commercialization
    Independent Consultant
    Acquisition Integration / Ecommerce / Product Commercialization Apr 2019 - Present
    United States
  • Emerson Commercial & Residential Solutions
    Vice President Marketing (Ridgid)
    Emerson Commercial & Residential Solutions Apr 2016 - Apr 2019
    Elyria, Ohio
    Promoted to lead global product strategy, end-user research, product development, communications and brand management for $500M+ business. Reported to the President and guided product management, product commercialization, brand and digital teams and directed 3rd party marketing agency’s annual planning process with $5M marketing budget. Institutionalized outcomes based key performance indicators tied to the business objectives using Hoshin Kanri X-Matrix methodology.
  • Emerson Commercial & Residential Solutions
    Vice President And General Manager Digital Marketing And Ecommerce (Closetmaid)
    Emerson Commercial & Residential Solutions Jul 2014 - Apr 2016
    Ocala, Fl
    Appointed as lead of a business transformation and newly created global team solely focused to improve the 360° digital experience, measure results, implement real time improvements and grow eCommerce sales. Set online product direction and pricing with the deep understanding of the unique complexities of ordering and shipping online.
  • Emerson Commercial & Residential Solutions
    Vice President Product Development And Marketing (Closetmaid)
    Emerson Commercial & Residential Solutions Apr 2011 - Jul 2014
    Ocala, Fl
    Led marketing, product development and engineering for global product strategy and design, new product development process, product portfolio optimization and life cycle planning for $300M+ business.
  • Emerson Commercial & Residential Solutions
    Vice President Channel Marketing And Communications (Closetmaid)
    Emerson Commercial & Residential Solutions May 2007 - Apr 2011
    Ocala, Fl
    Drove consumer and builder brand strategies, integrated marketing programs, new product launch plans, key customer planning meetings and newly launched $750K trade show booth design and lead generation activities. Directed all channel marketing activities, line reviews, in-store merchandising and promotions in key home center, mass merchant and hardware accounts including Home Depot®, Target® and Amazon®.
  • Emerson Commercial & Residential Solutions
    Senior Marketing Manager (Insinkerator)
    Emerson Commercial & Residential Solutions Jun 2002 - May 2007
    Racine, Wi
    Marketing and product lead for the Water Products Group reporting to the VP/GM. Responsible for all new product development, marketing strategy and research across all channels to grow awareness and sales of the hot water dispenser product offering.

Lisa Engel Skills

Cross Functional Team Leadership Product Marketing Brand Management Multi Channel Marketing Product Development Consumer Products Marketing Competitive Analysis Forecasting Strategic Planning Marketing Strategy Management Product Management Customer Insight Account Management P&l Management Market Analysis Marketing Management Process Improvement Sales Management Leadership New Business Development Manufacturing Market Planning Market Research Merchandising Pricing Product Design Retail Sales Operations Six Sigma Strategy Supply Chain Management Marketing Research Business Development Digital Strategy Integrated Marketing Advertising B2b Marketing Strategic Partnerships B2c Marketing Strategic Brand Positioning Product Marketing And Communications

Lisa Engel Education Details

Frequently Asked Questions about Lisa Engel

What company does Lisa Engel work for?

Lisa Engel works for Acquisition Integration / Ecommerce / Product Commercialization

What is Lisa Engel's role at the current company?

Lisa Engel's current role is Business Leader in Growth Strategies, New Product Development & Commercialization, Digital Marketing and eCommerce.

What is Lisa Engel's email address?

Lisa Engel's email address is li****@****mac.com

What is Lisa Engel's direct phone number?

Lisa Engel's direct phone number is (314)-553*****

What schools did Lisa Engel attend?

Lisa Engel attended University Of Wisconsin-Milwaukee - Lubar School Of Business, University Of Pittsburgh, University Of Wisconsin-Madison.

What are some of Lisa Engel's interests?

Lisa Engel has interest in Cooking, Collecting Antiques, Exercise, Outdoors, Investing, Electronics, Home Improvement, Fishing, Reading, Gourmet Cooking.

What skills is Lisa Engel known for?

Lisa Engel has skills like Cross Functional Team Leadership, Product Marketing, Brand Management, Multi Channel Marketing, Product Development, Consumer Products, Marketing, Competitive Analysis, Forecasting, Strategic Planning, Marketing Strategy, Management.

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