Lisa Tanner is a Globals Sales Strategy Director, CPG and Retail at The Trade Desk. Colleagues describe her as "Lisa excelled in her job at Nielsen. She was a quick study and easily picked up the many facets of measuring television viewing. She was great on the analytic side and on the client interfacing side. Her clients liked working with her and looked to her as a trusted advisor." and "For all of Lisa's talents, there's one recurring memory of our time together at Nielsen Media Research that sticks with me...that she was always the one turning off the lights at the end of the day. Lisa quickly evolved from a research-support associate to an Account Executive, handling difficult clients in large markets. And she took her clients' issues to heart and consistently worked for answers that helped them become smarter, instead of answers that would make the… Show more"