Lisa Weihermuller Email & Phone Number

Charlotte, NC, US

Princeton, New Jersey, United States

Princeton, New Jersey, United States

- Member of Omni-Channel Engagement & Channel Planning team supporting marketing operations for the Hematology & CAR-T brands (DTC and HCP). - Partner with brand team on development of strategic plan & positioning. Collaborate with AOR to define creative branding, tactic program development and digital strategy. - Marketing Operations Lead responsible for.

Lebanon, New Jersey, United States

Williamsport, Pennsylvania Area

Danville, PA

Developed marketing plans focused on growing existing business and targeting new business. Proactively implemented marketing communications strategies and tactics to build awareness. Created cost-effective marketing communication initiatives while meeting and exceeding ROI metrics. Service lines included: oncology, neurosciences (neurology, neurosurgery).

Paramus, NJ

Partnered with higher education institutions to develop performance-based marketing campaigns designed to grow enrollments while lowering cost of recruitment.Channels included: third-party vendors, paid search, SEO, email marketing, social media and more.

Warren, NJ

Worked with C-level executives to lead teams on strategic branding, messaging initiatives, and marketing communication engagements. Developed, fostered, and maintained client relationships. Provided strategic direction to ensure all client deliverables were on time and aligned with the strategic vision.Clients included senior-level marketing professionals.

Montoursville, PA

Primary client contact that interfaced with C-level decision makers, marketing directors, and product managers. Oversaw client communications, conflict resolution, and compliance on client deliverables and revenue. Active contributor in business development, including creation and execution of B2B and B2C marketing campaigns, as well as targeted.

Managed $5 million-dollar media budget for national accounts; including negotiation and placement of print, magazine, radio, broadcast, cable, and OOH (national and regional).Clients included: STIHL Inc., Trane Co., Kubota, Cub Cadet, Husqvarna, Bosch, Thermador, Gaggenau, Siemens, Yamaha, Shop Vac, Toro, Ariens, MS Rau Antiques, Blaise Alexander.