Lisa Wolff Email and Phone Number

• Gauge, monitor, and provide adequate support I&A resources to drive TreeHouse-aligned customer goals through frequent communication and collaboration with Commercial Tower leads and Directors.• Drive consistency in tasks where standardization can be designed and implemented within the I&A team, including responsibilities, reports, tools and team training.• Responsible for generating and designing compelling category, shopper, and consumer insights-based selling materials for Commercial team, including monthly scorecards, trending reports.• Develops compelling selling stories to support strategic category and private brand initiatives.• Interacts regularly with Business Development, Senior Sales, Brand, and Shopper & Consumer Insights Development team to develop strategic recommendations based on data analysis and insights. • Provides senior-level briefings on key findings and provides guidance on potential strategies to leverage insights. • Provides training to field-based team members to ensure quality of execution with customers and customer teams.• Develops communication strategy to implement key research insights into business plans at the customer level.• Creates direction for joint business planning development and for the team direction based on insights.• Work with cross-functional team members and Subject Matter Experts to strengthen the overall team and meet performance goals, while identifying talent to build future insights bench strength.• Work with CDMs to cultivate a ‘better together’ mentality amongst Customer Development team: share wins, what’s working, what’s not in order to continually improve Tower support, collaborative engagement and consistency in deliverables.

Developed consolidated market intelligence to facilitate greater transparency to core market category, customer, and consumer insights at all levels of the organization and across functions. Support TreeHouse corporate initiatives related to acquisitions and strategy. Performs analysis on information such as market size, category attractiveness, competitive analysis, potential acquisitions, company, and industry performance. Includes data gathering, synthesis and communication of information, financial analysis including ability to create financial models to analyze and evaluate potential acquisitions. Roles & Responsibilities: • Subject matter expert IRI, Mintel, Techonomic, Customer Data (e.g. Madrid), and other syndicated data resources needed by customer teams• Develops standardized “101” IRI/Unify reporting across customer teams to improve 4P fundamentals.• Collaborates with Customer Development Specialists, Customer Development Managers and Division analysts to convert “category-level” sell-stories into customer-specific sell-stories.• Provides analysis on “201” business questions from customer teams requiring primary and/or syndicated data analytics. • Provides customer teams with external-facing insights to support content. development for customer-specific meetings / requests (e.g. line reviews)• Provides customer teams with internal-facing insights (e.g. white space, 4P management).• Generates and provides on-going reporting needs for customer teams (e.g. customer performance vs total market, QTR; Note: non-financial reporting

•Provide monthly, quarterly, and annual tracking of sales results for 17 Non-Commercial accounts; provide insights and root causes of off-trend results by account and category for monthly S&OP meetings•Provide Team Sales Planning file, including full year and quarterly forecasts by account and category, updating latest estimates on a monthly and quarterly basis, and closely monitoring the Non-Commercial team performance vs. quarterly forecasts•Annual Joint Business Planning Files – create & update total business and category results for quarterly meetings•Support field sales with analytical and project-based efforts on an ad hoc basis by assisting in the development of clear & concise PowerPoint Presentations•Ability to think critically and problem solve often using imperfect and/or incomplete information; derive data-driven conclusions to explain business trends•Provide quarterly GPO Compliance update in key categories to identify operator growth opportunities based on compliance enforcement •Create & maintain annual customer contracts (e.g. annual forecast by item, pricing deviations, Marketing Incentive Programs and Headquarter rebates)•Download and format large customer invoice data sets in Excel (e.g. convert to pivot tables & charts) in order to provide a clear & concise view of customer monthly and quarterly performance•Work with finance department on both compensation and deductions related to sales (e.g. Headquarter Rebates, Marketing incentives, Trade Events and pricing deviations)•Create & maintain customer specific product rejuvenation and innovation files including, but not limited to pricing re-calculations, product yields, distributor ID updates and launch updates•Responsible for Managing Tea Equipment Program for Sodexo to drive Fresh Brewed Iced Tea sales

•Joint Business Planning Lead •Lead Analyst for Hair Care, MC Hair, and Ice Cream•Manage all Unilever product characteristics in retailer systems to aid in LEAP compliance and VMI•Lead Analyst for Axe and Suave Masterbrand•Design and formulation of multiple vehicles for each off shelf display program taking into account innovation, inventory sell-thru and Shopper Marketing•Post-Event Masterbrand and display analysis to evaluate performance to Unilever brands and total retailer category performance•Innovation and Big Bet Analysis to measure performance and identify areas of opportunity across multiple categories•Jr. Associate Category Management support for Ice Cream across four drug retailers to expand distribution and optimize plannogram placement•Special projects to evaluate and identify areas of opportunity utilizing Nielsen & POS data focusing on the area of the 6 P’s•Category promotional evaluations to measure performance and develop recommendations for future events •Develop and manage RSI POS attributes to enhance teams ability to utilize sales data•Lead in trainer for all new Sales Analysts to the Walgreens/Duane Reade team

• Team deduction and audit management• Managed maintenance new item set up in Kmart IMA system • Creation and maintenance of customer contracts for Consumables• Maintain/update AMPS planning for Consumables • Weekly category performance updates• Weekly OOS reports for all categories to identify loss sales potential

• Evaluate and determine appropriate action for past due accounts• Investigate and review financial condition of new accounts• Application of all export cash/wire transmissions• Assist Corporate Accounting with balancing of G/L accounts as well as quarterly cash pooling for various intercompany divisions • Implement corporate credit policy and procedure

• Responsible for booking vessels for overseas shipments• Assisted production planning in scheduling of special label production• Calculation of freight, insurance and documentation charges for invoicing

• Inventory control for Midwest Distribution Centers• Deployment of intercompany transfers and production• Responsible for incoming and outgoing freight• Tracking of carrier performance• SAP power user/systems and interface support

• Job Profile Security Set Up• Script Writing for System Testing• System Testing and Resolution of Issues• SAP Systems Trainer• System Start Up Support• Responsible for New Hire Training

• Processing of Customer Orders• Responsible for resolution of all account issues• Customer Credit/Debit Memo Processing• Customer Returns• Monthly Rebate Processing• Developed various department policies• Shipment Tracking• Oversaw all daily functions of a department of 6