Lisa Ly Email & Phone Number

Murray, UT, US

Murray, UT, US

Murray, UT, US

Murray, UT, US

• Generates ideas and writes website content that informs, motivates, and engages users so that they regularly access the organization's website.
• Works as a project planner with internal and external stakeholders to plan and assess the requirements of Web content and manage timelines to ensure Web content remains accurate and fresh.
• Researches and implements Web content management best practices, including: getting stakeholder support, creating high quality user stories, auditing content, aligning content strategy to business strategy, designing.
• Participates in the development and implementation of system-wide web content strategy.
• Supports website contributors with the content management system (CMS) and submitting content (research, articles, stories, etc.).
• Develops strong working relationships with the organization's administrative leaders, Intermountain teams, and internal / external contributors to obtain well-researched, relevant information for website publication.

Salt Lake City, UT, US

• Manage and implement overall content strategy for marketing department.
• Execute social advertising campaigns and optimization through various social media platforms (Twitter, Facebook, Instagram, etc.).
• Monitor the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance.
• Manage email campaigns and communicating company brands through email marketing.
• Manage brand strategy by keeping marketing materials updated with consistency across all proposals, materials, reports, presentations, and other outward facing elements.
• Compile data across several social media platforms and create weekly/monthly reports, including analysis for insights, optimizations and future strategy development.

Phoenix, Arizona, US

• Responsible for managing key accounts by developing customer relationships that promote retention and loyalty.
• Successfully grew market’s YOY revenue growth by 40% in 2014 by working with team to improve customer relationships.
• Responsible for maintaining and growing a relationship with an assigned group of customers (accounts) by being responsible for deeply understanding a customer's needs and helping customers receive the best service.
• Monitored and kept close communication with key accounts on a daily basis.
• Analyzed needs of clients and made necessary recommendations for improvement of transportation system accordingly.
• Awarded for maintaining excellent customer service for 2014.

Certification In Full Stack Web Development

Bachelor Of Applied Science (Basc), Marketing