Lisa Broida Bailey Email & Phone Number

Greater Philadelphia Area

-Manages the institution's Corporate and Foundation Relations efforts-Partners with stakeholders across all clinical and research departments to develop and implement key fundraising strategies-Translates institutional priorities into appropriate fundraising efforts-Collaborates with academic, physician and clinical leadership to identify and respond to gift, sponsorship, and grant opportunities-Maintains a flow of information about these priorities throughout the organization-Fosters relationships with colleagues in corporations, pharmaceutical companies, advocacy groups and foundations with an oncology focus

Greater Philadelphia Area

Manage the donor relations program at Fox Chase Cancer Center, including- Create and institute new recognition and stewardship policies and procedures- Steward donors with targeted communications and custom reports- Build a culture of philanthropy within and beyond the organization- Foster relationships with senior faculty, leadership and Board members- Execute stewardship events to engage donors and prospects- Manage special projects (publications and video production)- Collaborate with Communications and Marketing to align messaging- Manage an Associate Director of Donor Relations, an intern and assistant

Philadelphia, Pennsylvania, United States

Manage internal and external communications and marketing efforts to promote the specialized capabilities of Fox Chase Cancer Center, including the highly-skilled physicians, research enterprise, advanced technology and compassionate staff. Meet administrative goals and objectives including building patient volume, promote and protect its national reputation, improve clinical trial enrollment, support philanthopy objectives, and more. Create and maintain an award-winning social media initiative, Love Versus Cancer.Develop, manage and foster growth on key social media channels as well as produce content for a blog, Cancer Conversations. Generate and leverage patient success stories featured in key fundraising, marketing, public relations and social media campaignsProduce videos promoting physicians, patients and special events for YouTubeEstablish relationships with cancer-focused advocacy groups, key community leaders and high profile patients.Support fundraising organizers to plan and promote special events.

- Develop comprehensive web content to promote the Institution's capabilities - Collaborate with key medical staff and administrative leadership to garner support for significant initiatives- Launch a social media presence- Generate local and national media interest and work with reporters to secure media coverage- Provide writing services for publications including external magazine and annual report- Develop, present and execute marketing plans for Partner hospitals- Aid clinical trial recruitment efforts utilizing online and print advertising- Help to achieve the best possible reputation for Fox Chase Cancer Center

(Formerly North Penn Hospital)

- Develop and manage communication to hospital constituents, including medical staff, the Board of Directors, auxiliary, employees, media and local government agencies. - Plan, budget and ensure the effectiveness of marketing and public relations strategies.- Responsible for development and implementation of fundraising activities.

- Establish and maintain a physician to physician marketing system to generate patient referrals- Support physician practice marketing efforts- Develop marketing and communications plans for various specialty therapeutic categories

- Develop, present and execute media plans to clients including Temple University Hospital, Franklin Institute, PECO and Universal Health Services- Identifiy new business prospects