Lisa Barone

Lisa Barone Email and Phone Number

Assistant Director of Public Information and Digital Content @ New York State Justice Center for the Protection of People with Special Needs
Albany, NY, US
Lisa Barone's Location
Albany, New York, United States, United States
Lisa Barone's Contact Details
About Lisa Barone

Seasoned strategic communications professional with a proven track record of building brands, crafting impactful messaging, and leading successful marketing campaigns. My expertise spans brand development, messaging strategy, content marketing, social media strategy, and public relations, consistently delivering results for clients of all sizes.I'm passionate about empowering businesses to find their unique voice and connect with their audiences through compelling storytelling and integrated marketing strategies. My thought leadership has been featured in publications like Inc. Magazine, Forbes, and The New York Times, demonstrating my deep understanding of today's marketing challenges.Beyond my professional accomplishments, I'm dedicated to advocating for the rights of individuals with disabilities. As a board member for Disability Rights New York, I actively contribute to promoting inclusion, accessibility, and self-determination for all.Specialties: Brand development, messaging strategy, content marketing, social media, public relations, executive communications, disability rights advocacy

Lisa Barone's Current Company Details
New York State Justice Center for the Protection of People with Special Needs

New York State Justice Center For The Protection Of People With Special Needs

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Assistant Director of Public Information and Digital Content
Albany, NY, US
Website:
justicecenter.ny.gov
Employees:
323
Lisa Barone Work Experience Details
  • New York State Justice Center For The Protection Of People With Special Needs
    Assistant Director Of Public Information And Digital Content
    New York State Justice Center For The Protection Of People With Special Needs
    Albany, Ny, Us
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  • After School Activities Program, Inc.
    Board Member
    After School Activities Program, Inc. Apr 2023 - Present
  • Overit
    Vice President, Brand
    Overit Dec 2021 - Present
    Albany, Ny, Us
    Responsible for leading strategic communications, brand development, and campaign initiatives for key agency clients to tell compelling brand narratives while driving measurable business growth. I oversee integrated marketing teams, fostering a collaborative and innovative environment. As a member of the executive team, I actively contribute to agency-wide strategy and vision."
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  • Overit
    Chief Marketing Officer (Cmo)
    Overit Aug 2016 - Dec 2021
    Albany, Ny, Us
    Responsible for the strategic development and implementation of all external and internal marketing initiatives, driving brand awareness and business growth. This included crafting compelling communications for executive leadership to ensure clear and impactful messaging.
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  • Overit
    Vice President Of Strategy
    Overit Sep 2012 - Aug 2016
    Albany, Ny, Us
    Responsible for overseeing Overit’s marketing consulting, social media and content divisions, and serve on the agency’s senior staff.
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  • Smith & Jones
    Vice President, Brand
    Smith & Jones Sep 2020 - Present
    Albany, New York, Us
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  • Disability Rights New York
    Board Of Directors Member
    Disability Rights New York Dec 2013 - Nov 2024
    Albany, New York, Us
    I proudly served on the board of Disability Rights New York, where I actively participated in strategic decision-making to further the organization's vital work. DRNY is dedicated to empowering individuals with disabilities to exercise their rights and make their own choices.
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  • Outspoken Media, Inc.
    Chief Branding Officer
    Outspoken Media, Inc. Jan 2009 - Apr 2012
    Co-founded and grew Outspoken to a leading search agency in three years. To date, Outspoken Media specializes in SEO consulting, social media, content creation, online reputation management, and SEO training.Accomplishments* Responsible for building and maintaining the company voice at all customer touch points.* Launched the Outspoken Media blog, growing it into a trusted industry resource with an engaged community. * Wrote & edited daily content, sought out guest authors, and managed content strategy.* Created social media, brand and content marketing strategies for clients.
  • We Build Pages
    Head Writer & Community Builder
    We Build Pages Oct 2008 - Jan 2009
    Helped the company to launch the We Build Pages blog, while also serving as a brand evangelist and community builder for the company.Accomplishments* Put together training policies related to social media, community engagement and branding.* Responsible for all internal and client social and brand strategies
  • Bruce Clay, Inc.
    Senior Writer
    Bruce Clay, Inc. Feb 2006 - Sep 2008
    Simi Valley, Ca, Us
    The face, voice and persona behind the award-winning and highly-praised Bruce Clay, Inc. blog. Duties included creating SEO-friendly Web content for clients of all sizes, editing internal documents, publishing bimonthly SEO newsletter, attending and reporting on 10-12 search conferences per year, and the overall branding of the Bruce Clay, Inc. Web site.I served as a brand evangelist for Bruce Clay, getting customers excited about company offerings and creating a community around an already established brand. In my two years at Bruce Clay, I turned the Bruce Clay, Inc. blog from an "also ran" to an absolute industry Must Read.CEO Bruce Clay on my leaving & the impact on the company: http://www.bruceclay.com/blog/archives/2008/09/blogger_evoluti.html
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Lisa Barone Skills

Social Media Marketing Content Strategy Blogging Social Media Seo Content Marketing Marketing Sem Content Writing Content Management Google Analytics Web Analytics Content Development Online Marketing Corporate Branding Newsletters Blog Marketing Web Marketing Facebook Marketing Google Adwords Email Marketing Landing Page Optimization Writing Corporate Blogging Web Content Live Blogging Social Networking Facebook Social Media Strategist Social Media Outreach Local Marketing Brand Management Online Reputation Management Wordpress Community Building Ppc Organic Search Seo Copywriting Small Business Marketing Brand Awareness Market Research Smo Twitter Personal Branding Editing Publishing Social Media Measurement

Lisa Barone Education Details

  • Emerson College
    Emerson College
    Publishing
  • Emerson College
    Emerson College
    Print & Multimedia Journalism

Frequently Asked Questions about Lisa Barone

What company does Lisa Barone work for?

Lisa Barone works for New York State Justice Center For The Protection Of People With Special Needs

What is Lisa Barone's role at the current company?

Lisa Barone's current role is Assistant Director of Public Information and Digital Content.

What is Lisa Barone's email address?

Lisa Barone's email address is lm****@****ail.com

What is Lisa Barone's direct phone number?

Lisa Barone's direct phone number is +151846*****

What schools did Lisa Barone attend?

Lisa Barone attended Emerson College, Emerson College.

What skills is Lisa Barone known for?

Lisa Barone has skills like Social Media Marketing, Content Strategy, Blogging, Social Media, Seo, Content Marketing, Marketing, Sem, Content Writing, Content Management, Google Analytics, Web Analytics.

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