Lisa Bell

Lisa Bell Email and Phone Number

RMN and PNW Regional Sales Manager @ AMASS Brands Group
Boulder, CO, US
Lisa Bell's Location
Boulder, Colorado, United States, United States
Lisa Bell's Contact Details
About Lisa Bell

Transformational marketing industry leader with extensive expertise pioneering innovative marketing, brand management and media relations strategies. Recognized for contributing unwavering dedication and significant contributions to drive growth, guide change, improve productivity, engage employees, and deliver timely outcomes. I am an expert at strategic planning and am a creative problem solver. I have worked on both the corporate-side and agency-side and have built a strong reputation as a dedicated people-first organizational leader and mentor. I’m known for building high-performance, accountable teams with an emphasis on diversity and inclusion. I have a proven track record of driving substantial revenue growth and enhancing brand loyalty through creative marketing initiatives.With a robust career in the wine & spirits industry, my role as RMN/PNW Regional Sales Manager at AMASS Brands Group allows me to leverage my marketing expertise and passion for sustainable practices. At the intersection of sales and education, I've crafted compelling campaigns and fostered strong partnerships across eight states, contributing to our organization's reputation as a leader in organic wines and spirits.The journey has honed my skills in marketing communications which is instrumental in creating resonant narratives for our brands. As part of the Natural Merchants team, my contributions in media relations and strategic consultations was pivotal in navigating the natural and organic sectors. Our team's success is a testament to the shared dedication to excellence and innovation in the world of fine wines.

Lisa Bell's Current Company Details
AMASS Brands Group

Amass Brands Group

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RMN and PNW Regional Sales Manager
Boulder, CO, US
Website:
amass.com
Employees:
65
Lisa Bell Work Experience Details
  • Amass Brands Group
    Rmn And Pnw Regional Sales Manager
    Amass Brands Group
    Boulder, Co, Us
  • Amass Brands Group
    Rmn/Pnw Regional Sales Manager
    Amass Brands Group May 2021 - Present
    Los Angeles, California, Us
    Organic Channel Expert and Regional Sales of Organic Wines in the Natural Merchants Portfolio as well as Amass wines & spirits. Manage sales for 7 states with 13 distribution partners. Create marketing materials and conduct organic wine trade education. Continuation of nearly 16-year position with Natural Merchants.
  • Lisa Bell Music
    Professional Singer/Songwriter And Recording Artist
    Lisa Bell Music Jan 2001 - Present
    I perform throughout Colorado and tour in the U.S. and abroad. Please visit my Web site for music samples.
  • Natural Merchants, Inc.
    Marketing Director, Regional Sales Manager
    Natural Merchants, Inc. Sep 2007 - Present
    Grants Pass, Oregon, Us
    Consultant for for Europe-based organic wine importer, specializing in organic and Biodynamic wines.Manage multiple aspects of marketing for the company including:-National media relations-wine ratings and reviews, issues, portfolio reviews-Website management-copywriting, SEO, updates via Word Press, work in conjunction with graphic designer-Blog development-Social media management on all channels-Trade and consumer e-newsletter campaigns-Copywriting-labels, tasting notes, marketing and POS materials-Non-GMO and Demeter Biodynamic certification management for all wines in the portfolio-Customer Relationship Management for potential new national customers and distribution partners-Major marketing campaigns to launch new brands, products and designations/verificationsRocky Mountain Regional Sales ManagementManage relationships with distributors in 9 states-Manage sales growth for every market, setting specific annual goals and metrics -Conduct ride-alongs with distributor reps in all markets for on and off-premise accounts-Develop new relationships with accounts to create new customers for distributor and our portfolio-Help create and manage sales incentive programs-Conduct consumer wine tasting events at off-premise locations, festivals and food & wine events-Present wines at consumer and trade wine dinners-Represent wines at trade and industry tasting events-Develop and present presentations to regional and national key accounts-Manage winemaker visits to the markets-Open new markets and develop new distributor relationshipsCSWWSET 2 Certified
  • Finding Your Vibrant Business
    Founder
    Finding Your Vibrant Business Jun 2010 - Jun 2021
    Products and service businesses that succeed in the marketplace are distinctive, targeted and compelling. I will show you how to clearly define your brand, get you connected in the industry and help you to launch or re-launch quickly and effectively.Through the Finding Your Vibrant Business Three Step Process, you will receive: * A plan to take your business to the next level * Tools that make your unique product or business gift stand out * Ways to reach your perfect customers or clients easily * The ability to communicate your unique value * Your immediate Top Ten Marketing Moves to get your business rolling in a new and prosperous direction
  • Crescendo Communications
    President
    Crescendo Communications Apr 2001 - Jun 2021
    Highly seasoned marketing communications and business consultant, expertise honed over 26 years specializing in the Natural, Organic and Eco-industry. Lisa also works in promotion and event production for a variety of arts organizations and festival. Current clients include organic wine importer Natural Merchants, Inc., Jaipur Literature Festival at Boulder and the Boulder International Film Festival.Co-founded The Fresh Ideas Group, a preeminent public relations agency in the natural & organic industry. Helped build brands including Cascadian Farm, Horizon Organic, and Smucker Quality Beverages. Provides executive-level strategic planning in all aspects of marketing communications including national media relations, digital media, national and international media tours, events and pressroom management. Won numerous Gold Pick awards presented by the Public Relations Society of America.
  • The Boulder Innovation Center
    Natural & Organic Program Manager
    The Boulder Innovation Center Jun 2008 - Jul 2010
    Boulder, Co, Us
    Manager of the Natural & Organic Program at this entrepreneurial business accelerator.
  • The Fresh Ideas Group
    Founding Partner
    The Fresh Ideas Group Aug 1997 - Apr 2001
    A preeminent public relations agency in the natural & organic industry.
  • Earth'S Best Baby Food
    Communications Director
    Earth'S Best Baby Food 1994 - 1996

Lisa Bell Skills

Marketing Communications Creative Direction Blogging Coaching Brand Development Copywriting Advertising Broadcast Copy Editing

Lisa Bell Education Details

  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Wine Steward/Sommelier
  • Society Of Wine Educators
    Society Of Wine Educators
    Wine
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Wset Level 2 Certification
  • University Of Missouri-Kansas City
    University Of Missouri-Kansas City
    Communications

Frequently Asked Questions about Lisa Bell

What company does Lisa Bell work for?

Lisa Bell works for Amass Brands Group

What is Lisa Bell's role at the current company?

Lisa Bell's current role is RMN and PNW Regional Sales Manager.

What is Lisa Bell's email address?

Lisa Bell's email address is li****@****com.com

What is Lisa Bell's direct phone number?

Lisa Bell's direct phone number is +130352*****

What schools did Lisa Bell attend?

Lisa Bell attended Wine & Spirit Education Trust, Society Of Wine Educators, Wine & Spirit Education Trust, University Of Missouri-Kansas City.

What skills is Lisa Bell known for?

Lisa Bell has skills like Marketing Communications, Creative Direction, Blogging, Coaching, Brand Development, Copywriting, Advertising, Broadcast, Copy Editing.

Who are Lisa Bell's colleagues?

Lisa Bell's colleagues are Wilson Martinez, Mamadou Souare, Ryan Zotovich, Haley Weiss, Sara Konkoly, Abukhayer Khayer, Amas Co.

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