Lisa M Clark Email & Phone Number

Skokie, Illinois, United States

- Facilitate the onboarding process for newly launched products. - Set pricing and gross profit goals for new products and replacement parts.- Coordinate hand-off of product specifications from development to Supply Chain and Marketing departments.- Work closely with the design team on new product development projects. - Prepare, maintain and update forecasting data.- Establish e-commerce data feeds for new product files. - Upload all specs and supporting documentation within JD Edwards and PCS databases.- Receive and process product development related materials, including concepts and drawings.- Contribute to the annual product discontinuation process. - Serve as a resource and point-of-contact for both internal departments and customers.

Chicago, Il

- Co-Founder of start-up encouraging activity based learning through unique curriculum.- Development of education program targeted to parents of youth ages 5 to 12.- Creation of education product line consisting of characters, games, activities and learning based programs.- Executed marketing campaign to build brand awareness consisting of social media (Facebook, Twitter & Instagram), trade shows and partnership with parent based organization.- Facilitate a monthly curated family workshop executed in multiple cities across the U.S. - Develop and manage annual budget and operation plan to support initiatives.- Successful placement of Watoto Whiz education curriculum in elementary schools within first year of launch. - Create marketing presentations and demo products for exhibits, festivals and potential customers. - Collaborate with graphic team on the development of branding, marketing collateral and website creation.- Content creation for targeted email newsletters & blog posts.

Greater Chicago Area

Romes Joy Catering (May 2018 - Jan 2019)- Sales executive responsible for 45 new and repeat clients resulting in $98,000 in profits. - Negotiated pricing with clients to meet their specific budgetary needs. - Produced post-event evaluation for clients on the success of the event. - Researched opportunities for new clients and events to increase company's sales goal.Essentials for Total Wellness (Aug 2012 - Jul 2014)- Collaborated closely with owner in the redesign of the company website that resulted in increase in monthly visitors by 12%. - Maintained detailed database of prospects and clients. - Development and distribution of email newsletter.- Attended workshops and conferences to promote company and build customer base.

Chicago, Il

- Spearheaded the successful launch of a new television cart stand to replace an existing product, increasing first year revenue from $600,000 to $1.1 million.- Held accountable for all aspects of the development and management of $26M category of carts, stands, ceiling mounts, projectors and accessories.- Significantly lessened scrap value of a product line from $162K to $7K through reworking and repositioning product.- Evaluated market trends, identified new product opportunities and designed effective strategic product introductions for both business-to-business and business-to-consumer product placements.- Formulated product itineraries for assigned products, including overall life cycle management, competitive market analysis, effective sales forecasting and product pricing strategies.- Oversaw the implementation of product promotion initiatives for seasonal and end-of-year buyout in relation to profitability and marketability resulting in increased revenue volume.- Developed and facilitated extensive internal training programs for multiple departments and external sales regarding on new product releases.

Chicago, Il

- Oversaw the $3 million juvenile category involving all aspects of product development, profit and loss, sales growth and product improvements.- Researched market trends to identify new product opportunities and designed strategic product introductions for business-to-consumer product placements.- Generated 7% overall savings through cost reduction of color concentrate.- Constituted color guide procedures as well as coordinated with color vendors and retailers to ensure accurate color matching.- Facilitated and maintained competitive research at retail and manufacturer levels.- Developed innovative sales presentations and assisted the sales directors during the presentation.- Instrumental for the successful new product launching into the marketplace, resulting in unit sales of $420,000.

Chicago, Il

- Pioneered the development of the 2003 catalog which resulted in 35% savings over previous catalogs.- Handled the management of $9 million category consisting of bassinets, high chairs, play yards and mattresses.- Collaborated with respective cross-functional teams in developing and implementing strategic plans for new and existing products, packaging, and pricing structures related to profitability, marketability and expense control.- Worked in conjunction with the sales team and representatives to ensure product placement in retail outlets, such as Wal-Mart, Target, and K-Mart through presentation to buyers and development of customer specific products and private labeling.- Conducted extensive market research to maintain competitive marketing status at both retail and manufacturer levels.- Collaborated with design agencies in developing POP displays, shelf talkers and flyers for in-store promotion.

Chicago, Il

- Supervised implementations of various marketing initiatives, encompassing e-mail campaigns, interactive media marketing, newsletters and press releases.- Initiated strategic direction to multi-functional teams through analysis of past conference results and efficient interpretation of marketing trends within the industry.- Assisted with promotional campaigns to increase conference attendance.- Pivotal in the successful development and commencement of strategic marketing plans for business products and service within the Telecommunications industry.- Successfully negotiated contract terms and agreements with prospected media partners to support marketing directives.

Altamonte Springs, Fl

- Assumed all production functions within the team, including critiquing of printout samples, processing of shipping materials, and storing job sheets into company database.- Amplified efficient workflow operations between the Graphic Team and one of the company’s foremost clients, The Hamilton Collection.- Fostered professional relationships with clients by providing immediate responses to inquiries and concerns.

Jacksonville, Fl

- Identified and originated new products through intensive industry research, sales analysis, and focus groups.- Proposed and developed product names, and rendered administrative assistance for copywriting and print media layout.- Cultivated partnerships with more than 15 domestic artists and licensors as well as with international vendors on overall systemized product development stages while conforming to time and cost parameters.