Lisa Doorenspleet Email and Phone Number

• Orchestrated high-profile client campaigns, skillfully managing intricate logistics and exceeding client expectations for Proof Experiences, Intuit (Out Front Campaign, Summer Kick-Off Party, Small Business Markets, Employee Holiday Celebrations Powering Prosperity IPA Demo Day, Betakit Panel), Ferrero Canada (Launch of new Ferrero Bar), The Home Depot (Senior Leadership Forum), and Mattel (Hot Wheels activation at the Toronto Auto-show), Go Easy Financial, Woodbine Race Track, Eland Woofstock)• Provided comprehensive oversight throughout all stages of event planning, execution, and reporting, ensuring efficient and effective processes.

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•Led strategy and project implementation for Stellantis (formerly Fiat Chrysler Automotive) Dealership Network and Corporate accounts, revamping product offerings and managing the FCA E-Store•Grew revenue 2017 by 75%•Drove business development by expanding regional campaign, creating a new sales channel with FCA Assembly Plants.·Travelled across Canada to dealerships to present product line and drive sales•Manage the FCA E-Store (www.buychryslercanadagear.ca), and (shopalfaromeocanada.ca/) growing the offering to over 1000 SKUs•Performed comprehensive market research to identify current trends and meticulously analyzed driver demographics to strategically curate a range of promotional items resonating with the core identify of FCA brands. Oversaw the creative and development of branded apparel, accessories, housewares and collectibles, ensuring the alignment of product offerings with the brands essence and consumer preferences.•Proficient in overseas procurement, demonstrating adeptness in sourcing and managing goods, services, or materials from global suppliers. Skilled in navigating international markets, negotiating contracts, and ensuring timely and cost-effective acquisitions while maintaining quality standards.•Streamlined fulfillment operations to ensure client orders were expedited, greatly improving customer and stakeholder satisfaction

Assisted manufacturers in the recovery and re-distribution of inventory within secondary markets. •Successfully initiated and developed relationships with buyers from liquidation, wholesale, surplus and dollar-store retailers across Canada Results•Drove new client acquisition by effectively researching sales opportunities for health and beauty products, house wares, small appliances, grocery, clothing and accessories•Conducted hundreds of cold calls on a weekly basis and performed diligent follow-up, remaining resilient to negative responses •Effective sales pipeline development and ongoing management. •Uncovered creative new sales channels including the William Ashley China Outlet Sale and the BabyTime consumer show, selling products and capturing emails for CRM usage•Developed strong relationships with buyers at Honest Ed’s Bargain Centre, Liquidation World, Great Canadian Dollar Store, Your Dollar Store & More, T&T Supermarket, amongst others•Negotiated final prices, to maximize organizational profitability

• Directed a Toronto-based event management firm specializing in the planning and execution of integrated programs, encompassing Awards Shows, Corporate Team Building Events, Book Launches, Weddings, Galas, and Charity Auctions.• Managed programs with budgets of up to $100k, collaborating successfully with prominent clients such as Knightsbridge, Career Edge, AMD, Efrem and Aviva.• Conceptualized, planned, and executed five successful "Toronto’s Finest Bachelor & Bachelorette" charity auctions in collaboration with Princess Margaret Hospital and Team Diabetes/Canadian Diabetes Association, raising significant funds for worthy causes.• Successfully delivered two high-profile "Host Awards’ banquets for Career Edge at the Toronto Board of Trade, demonstrating precision in planning and execution while adhering to established timelines and budgets.• Served as Knightsbridge’s Events Consultant, managing an annual spend ranging from 25K-40K over five years, providing strategic event guidance and fostering a longstanding and fruitful client relationship.