Lisa Hinz, Cpc Email & Phone Number

At The Confidence Track I help women step into their self-confidence to reach higher levels of success. I offer leadership confidence workshops, programs, and one-on-one coaching for women looking to elevate their self-confidence, leadership potential, and impact.https://theconfidencetrack.com/

Denver, Colorado, United States

Kiewit is one of the largest construction engineering firms in North America. I led technical and professional talent development initiatives through Kiewit University, Kiewit’s world-class internal training facility, which trained thousands of Kiewit’s 20,000+ employees each year. Revamped and delivered virtual, in-person and hybrid programs utilizing adult learning theories, leadership development principles, and best practices. Created cross-collaborative mentoring opportunities for the development of talent. Developed successful onboarding, mentorship, and succession programs and employee communications. Worked with LMS systems, worked closely with HR business partners and district leads across the organization, and managed rotation of 3,000 facilitators.

Greater Denver Area

Led a proposal/communications team of 75 people that supported $10+ billion worth of proposals each year for Kiewit's infrastructure districts across North America. Created effective onboarding, mentoring, performance review, professional development, training, and succession programs. Led change and organizational management and employee communications initiatives. Developed strong internal and external client relationships. Fostered cross-functional collaboration across multiple districts and departments, including HRBPs. Provided leadership to various internal task forces, chosen speaker for several annual district meetings, and Women in Kiewit Summit.

Denver, Colorado

Hired and managed team of writers, graphic designers, and 3D artists that supported pursuits for Kiewit Infrastructure markets for this start-up group within the company. Managed department operations and resourcing. Led hiring, onboarding, mentoring, succession, leadership development, training, and employee communications initiatives. Instrumental in growing team from 10 to 65+ talented proposal professionals.

Greater Denver Area

OWNER/MANAGER, 2007 – 2012PixCollide – Denver, COBoutique Marcom Firm Founder of communications/marketing/design consulting business. Created impactful products for a variety of industries ranging from press releases, internal/external communications plans, change management and organizational management initiatives, presentations, branding, videos, direct mail campaigns, social media, annual reports, brochures, posters, training materials, advertisements, tradeshow booth design, and more.

Marketed to Fortune 1,000 companies through integrated marketing campaigns. Collaborated with executive sales team to further grow existing accounts through customized marketing plans. Worked with agencies, C-Level clientele and Infogroup executive leadership teams to provide research, thought leadership, and business development strategy. Worked closely with internal online marketing team on Paid Search, SEO, and Social Media marketing initiatives.

CORPORATE MARKETING MANAGER, 2006 – 2008Kirkham Michael – Omaha, NEEngineering FirmDeveloped corporate-wide marketing campaigns and external/internal communications. Business Development included proposal development, public information events, and client interview presentations. Selected Achievements• Promoted from Nebraska Marketing Manager to Corporate Marketing Manager within two months of being hired• Managed marketing team of six individuals• Built and fostered client relationships

MARKETING & GRAPHIC COMMUNICATIONS, 2004 – 2006The Schemmer Associates Inc. – Omaha, NEArchitectural / Engineering Firm Drove the awareness of this architectural engineering firm from local to regional through targeted marketing campaigns and public relations. Developed and managed targeted database for integrated marketing campaigns, created all internal and external communications, designed effective direct mailers, brochures, flyers, tradeshow displays, advertisements, on-line advertising, e-mail marketing and organized seminars and company events. Selected Achievements• Trained employees on risk communications and CRM systems • Developed impactful marketing campaigns • Secured strong PR coverage for various company events and announcements

DIRECTOR OF MARKETING, 2003 – 2004infoUSA Inc. – Omaha, NEData-driven Marketing Solutions Provider Director of Marketing in charge of brand advertising for the infoUSA Stores – a retail division with 14 store locations across the U.S. Shortly after, took on the Director of Marketing role for three more divisions and was also moved into temporary Sales Manager position for six of the 14 store locations (and all employees within) with P&L responsibility. Took on additional role of E-mail Marketing Manager for entire company. Worked with various local and national ad agencies to develop national campaigns for new products and worked closely with internal online marketing team on SEO and Paid Search initiatives. Selected Achievements• Successfully planned and executed public training/sales summit in Tampa, Florida, featuring Jeff Taylor, creator of Monster.com, as keynote speaker• Tracked all advertising and ROI for 2.5 million letters yearly, 4 million catalogs yearly, 80 different monthly space ads and radio/TV (brand and direct response) campaigns• Took own initiative to provide QA/QC on other divisions’ websites to ensure user-friendly interface • Designed effective customer surveys to refine new on-line products

ADVERTISING MANAGER, 1999 – 2003Werner Enterprises – Omaha, NEPremier transportation and logistics company, with coverage throughout North America, Asia, Europe, South America, Africa and Australia. Managed in-house advertising/marketing communications department with a creative staff of writers and graphic designers. Worked with all levels of management to develop internal and external advertising campaigns for safety awareness, driver recruiting, office recruiting, trade shows, corporate events, and marketing collateral. Selected Achievements• Saved company over $300,000/year by bringing all design and marketing efforts in-house• Saved company an additional $100,000/year by bringing design of annual report in-house• Aided the new Safety and Loss Prevention Committee in saving the company $1 million in its first full year of existence through creative marketing campaigns, strong communication, and effective design• Was a key player in developing ad tracking phone system allowing us to cut costs and better track ROI• Successfully launched public open house for Werner’s new state-of-the-art driver simulator (developed by Lockheed Martin), the only of its kind in the country• Designed and implemented internal cost savings campaign, creating great cost cutting ideas from all employees• Worked directly with the Smithsonian Institute in Washington D.C. to coordinate Werner Enterprises’ donation of a tractor and trailer for the 'America on the Move' exhibit

Developed marketing campaigns for numerous hospital programs targeting residents of greater Omaha area. Worked regularly with doctors, nursing staff, and management. Also in charge of public relations for hospital, developed and maintained relations with local media through setting up television interviews and documentaries of patient stories.Selected Achievements• Helped build a successful new bloodless surgery program from ground up by leading the organization's marketing campaigns and holding monthly public seminars • Completed six-week Spanish language course in effort to help better market to the Hispanic population of South Omaha