Lisa Hsia Email & Phone Number

Toronto, Ontario, Canada

Serve on the Governance Committee.

New York, New York, United States

Led audience acquisition and growth team. Oversaw digital businesses and data strategy across all platforms, including audience acquisition, growth, and monetization as well as P&L responsibility over $600 million. Supervised editorial, video, product, tech, CRM, business intelligence, and operations with team of 65 for NBC, Bravo, USA, E!, SYFY, Universal Kids, and acquisition for NBC Sports. • Restructured digital brands into one consolidated group within marketing group for increased efficiency and scale, creating consistency across tech and product platforms, new business intelligence/analytics function, and cross-promotional opportunities through CRM and new content verticals on Bravo, Oxygen, USA, SYFY, and NBC.• Grew first-party data acquisition by triple digits within 12 months through increased content, “Insider” loyalty programs, and CRM.• Doubled CRM addressable audience to 30 million, driving 35% to 85% higher lifetime value for viewers receiving CRM messages across email, push notification, and in-app channels.• Increased message volume by 300% (at zero incremental cost) via automation and data-driven personalization.• Generated impressive departmental growth, resulting in incremental headcount and increased investment in 2022.

New York, New York, United States

Provided executive oversight of Bravo, Oxygen (from 2013), and Universal Kids (from 2018) digital properties: P&L, strategy, product, editorial, video, and business operations across all digital platforms, including web, streaming, apps, games, audio, e-commerce, social media, multiplatform programming, and emerging media. Maintained responsibility for tech/product on USA and SYFY digital. • Grew revenue from zero base (2005) to over $400 million across a variety of platforms, including mobile, social, video, and audio, with Bravo containing fastest-growing mobile app in cable, growing monthly active users (MAUs) 6x over three years, and delivering 75% increase in video engagement amongst MAUs.• Served as member of the leadership team that grew Bravo from number 28-ranked network to third-ranked network, resulting in over $1 billion in revenue.• Grew CRM from inception to 15% of TVE VOD viewing attributable to CRM within 12 months. • Oversaw Oxygen digital brand transition to crime, resulting in Oxygen.com becoming the top true crime website for eight consecutive years.• Grew Universal Kids YouTube channel from 70k to 1 million subscribers and organic views from 5 to 272 million in 18 months.• Created cable entertainment audio business and grew three podcasts (The Daily Dish, Martinis and Murder, Watch What Happens Live) to 55 million downloads and profitability in two years.Recognized with the following awards: • Ad Age Media Maven• Variety’s Power of Women New York Impact List• Advertising Women of New York (Changing the Game Award)• Alliance for Women in Media (STEM Leadership Award)• ITV All Star, ITV Individual Leadership (TV of Tomorrow Awards)• Cablefax’s Most Powerful Women in Cable, Digital Hotlist, and Digital Hall of Fame• Multichannel’s Top Women in Tech• Broadcasting and Cable’s Digital All Stars• Cynopsis Media’s Most Intriguing People of Year

New York City Metropolitan Area

• Established Bravo as leader in digital interactivity, winning two Interactive Emmys for strength in multiplatform storytelling as well as two Webby Awards for Internet Excellence.• Oversaw Bravo Digital pioneering numerous firsts on emerging platforms, including first one-screen enhanced app, first on-air tech that allowed shows and commercials to be fully interactive, first social TV product with Talk Bubble, first TV network with co-viewing companion app, first transmedia series with Top Chef’s "Last Chance Kitchen," and first TV network to release real-time fan participation with Play Live on Watch What Happens Live. • Placed an emphasis on equity and inclusion, resulting in a leadership team with 50% women of color.

New York City Metropolitan Area

Served as one of two news execs reporting to president. Oversaw Dateline NBC, TODAY show, and Peacock Productions long-form unit that produced series, documentaries, and specials. Maintained responsibility for editorial, budget, and management of over 400 employees. Involved in critical business and global news decisions, such as TODAY show plaza renovation, Tom Brokaw’s anchor transition, anthrax attack at 30 Rock, and news coverage of 9/11 and Gulf War. Recognized for content innovation, pioneering use of small cameras, and desktop editing. Nightly News, TODAY show, Dateline NBC, and Meet the Press all #1 during tenure.

Greater New York City Area

Executive-produced hours for Dateline NBC on topics such as roots of Islamic rage and long-term effects of Columbine shootings on one family. Supervised hundreds of segments and hours for Dateline NBC (on five nights per week), including breaking news, investigative, and in-depth documentaries. Served as senior producer for Katie Couric in prime time. Oversaw broadcast journalists around the world who broke critical news stories, resulting in multiple Emmy Awards and other journalism awards.

New York City Metropolitan Area

Produced numerous long-form stories with Diane Sawyer, Chris Wallace, and Judd Rose on subjects ranging from abortion and Persian Gulf War to investigation into Pan Am 103 to profiles of Alice Walker and Edith Cresson, France’s first female prime minister. Won numerous journalism awards, including six National News Emmys, Edward R. Murrow Award, IRE Investigative Journalism Award, National Headliner Awards, Sigma Delta Chi Award, and Freedom of Press Award.

New York City Metropolitan Area

Produced documentaries for public television: "The Imperial Eye: Art and Power in China" (film about National Palace Museum in Taiwan), "Made in China" (film about finding long-lost relatives in China), "Adam Smith's Money World" (TV series on rise of Mainland China and "Little Dragon" economies in Hong Kong, Singapore, South Korea, and Taiwan). Produced two independent feature films: line-produced first co-production of a feature film shot in China, "The Great Wall," and associate-produced "Old Enough.” Both were released by Orion Classics, with all of above featured in film festivals and movie theaters around the world and winning numerous prizes.

Master Of Business Administration - Mba

John S. Knight Journalism Fellowship

Michael C. Rockefeller Fellowship

Bachelor Of Arts - Ba, Visual Arts & Environmental Studies, Magna Cum Laude

Activities and Societies: Harvard Crimson