Lisa Zollinger Email & Phone Number

SUMMARY OF QUALIFICATIONSOver 20 years of experience as an editor/writer in the newspaper and magazine industries and with blog and marketing content.Diverse experience in copywriting, marketing, public relations, creative and technical writing, graphic design, Web site design, search engine optimization (SEO), social media marketingSpecialties: Software: Adobe Photoshop, Premiere, Dreamweaver, InDesign, Illustrator, Flash; Quark, MS Office, Front Page, HTML, WordPress, Other specialties: SEO, social media marketing, local search, freelance writing, mentoring, supervising, advertising, audio editing, banners, brochure design, content management, editing, graphic design, journalism, marketing, networking, newsletters, newspapers, press releases, publicity, quality control, research, Spanish, supervisory skills, telephone skills, video, Web site production

Listed skills include Copywriting, Seo, Blogging, Email Marketing, and 46 others.

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  Director, Marketing And Social Media

  Ivey Engineering Inc.

  May 2011 - Present - Bountiful, Ut (Company Headquarters In San Diego, Ca)

  Manage all of Ivey Engineering's (IEI) web site search engine optimization (SEO) efforts, including organic and PPC online advertising and all social media campaigns. SEO responsibilities include keyword research, link building, on-page optimization; creating and implementing in-bound linking strategy; analyzing and reporting SEO results; creating and overseeing blog strategy and efforts.Social media marketing tasks include: creating and planning social media strategy and campaigns; managing presence on social networking sites such as Facebook, LinkedIn, Google +, Twitter and YouTube; pushing out content to various networks; posting and commenting on relevant blogs.Perform webmaster responsibilities such as updating and editing copy, images and other content related to IEI's web site.Manage all editorial needs of company, including writing and editing content for company blog and newsletter as well as all print and online advertising copy.Oversee and implement creation of quarterly newsletter (Forensis) for IEI's clients utilizing Adobe InDesign.Perform graphic design responsibilities, including creation of print and online advertising utilizing Adobe Photoshop and Illustrator.