Lisa Kanda Email & Phone Number

Savannah, Ga, Us

SMALL BUSINESS MARKETING & STRATEGIC PLANNINGHelping business learn more, gain insights and make smarter decisions by working with your team to prioritize using strategies and methodologies that focus on results.SOCIAL MEDIA MARKETING & DIGITAL STRATEGYEvaluation of your digital presence and creating strategies to develop your digital brand.WEB SITE CREATION/REFRESHProject management for new web site development or updating an old web site for mobile responsiveness, social media integration and search engine optimization.SALES & BUSINESS DEVELOPMENTTargeted training for sales and business development professionals to optimize using social media and lead generation techniques without being salesy!EXECUTIVE PERSONAL BRANDINGI've worked with CEO's and senior executives to develop their personal brand as a thought leader, influencer and for career advancement.REPRESENTATIVE CLIENT LISTGiordano, Halleran & Ciesla, Attorneys at Law; Marks & Klein, Attorneys at Law; Kiczek & Rachinsky, Attorneys at Law; Colonial American Bank; EPS Corporation; RCN Cable; Saks 5th Avenue; Corporate Star; Riverfront Dental Care; HTK Insurance; Corbin Solar Solutions; Corbin Electrical Services; Rumson Personal Fitness; Jersey Shore Woman Media; Wainscot Media; Emerson Dairy Queen; 2nd Flr Restaurant; Woolley-Boglioli Funeral Home; NJ Rock Map/Rock & Roll Tour of the Jersey Shore; Long Branch Concordance; Alex Dee Lighting & Accessories; E&M Gold Beekeepers and Wedding Favors and individual coaching clients.

Savannah, Georgia is a magical place to live with an incredibly rich history. While running my full time marketing consulting company, I also have a side hustle where I provide historical walking tours of the City. I love sharing Savannah with our visitors and welcome you to reach out if you find yourself visiting this area. Learn more at https://www.hiptobesquaresavannah.com/

Social Media trainer teaching workshops in creating social media strategy and beginner and intermediate Facebook for Business, LinkedIn, Twitter and Google+. Consultant providing one-on-one counseling to business owners on how to implement strategic social media plans.

DO YOU NEED A SPEAKER FOR YOUR NEXT CONFERENCE, NETWORKING OR OTHER EVENT?DO YOU HAVE AN UPCOMING MEETING WHERE YOU WANT TO ENERGIZE YOUR GROUP?Representative Groups/Associations: America's Small Business Development Center National Conference; Construction Executives Association; New Jersey Association of Professional Mediators Conference; Garden State Council Society for Human Resource Management Conference; NJ Society of Public Health Educators Conference; Professional Women in Construction – New Jersey Chapter; Professional Association of Health Care Office Management; Minnesota Coaches Association; Scuba Schools InternationalHere is a sample list of workshops I can deliver for your group:Social Media, Marketing, Strategy Create a Social Media Strategy for Any Business Stop Wasting Your Time – Proven Techniques to Managing Your Time with Social Media Using Social Media to Build Your Business and Brand Social Media Best Practices 15 Megabytes is the New 15 Minutes Secrets to Using LinkedIn for Networking 10 Costly Social Media Mistakes that Hurt Your BusinessAttitude Attitude is Everything – Banish Negative Thinking

In 2010, my co-host, Dr. Deb Frey, and I joined forces to bring insightful guests and create some valuable content on Blog Talk Radio, 30-Minute Business Dig. The well-received program ran for four years with 48 episodes that included a diverse group of guests.It’s 2020 and we are living in extraordinary times! So we decided to re-launch our podcast, Business Dig, under a new format using Zoom and Facebook, to help businesses and entrepreneurs with robust information to create momentum and build your business and boost your professional development.

Contributing author to the blog Bank Marketing Strategy & Ideas.Sample PostsTop 10 Marketing Questions for Bank Marketers in a Social World - http://longlastingideas.com/top-10-marketing-questions-for-bank-marketers-in-a-social-world/What “Bank Marketing” Can Learn About Social Media from Jimmy Fallon - http://longlastingideas.com/what-bank-marketing-can-learn-about-social-media-from-jimmy-fallon/

West Long Branch, Nj, Us

Teaching Business and Professional CommunicationCareer Prep and Portfolio Development

Outsourced Marketing Consultant responsible for development and implementation of Bank's strategic marketing plan; integration and implementation of social media strategic plan; social media policy adviser and trainer; executive coach for senior staff.

New York, Ny, Us

Lisa Kanda and Deborah Frey, a spirited consultant and coaching team, help entrepreneurs and seasoned owners cut through the media clutter to find solutions that build and strengthen their businesses. With their specialized focus, Lisa and Deb explore needs and potential for businesses and individuals; to ultimately design solutions for profitability, and personal and professional success.

Red Bank, Nj, Us

• Developed and implemented an integrated, strategic firm wide marketing/business development plan and five practice area business development plans for a 58-attorney firm.• Created new firm web site.• Created and implemented a new database system to track contact interaction and history and link to events, referrals and fees received to measure ROI.• Analyze and track marketing budget to monitor ROI.• Increase firm visibility through targeted public and media relations, article development/placement, newsletters, seminars and trade shows.

Us

• Responsible for development of strategy and execution of all marketing communications for an international research and development technology corporation.• Development of branded materials including media kits, sales collateral, direct mail, event signage, advertising, and website to provide consistent messaging for the corporation and its product and service offerings.• Spokesperson for the corporation; responsible for all media and public relations efforts including proactive pitching of stories to press and placement of press releases on Business Wire and targeted trade media lists.• Planned and executed high visibility events to launch three products. • Managed staff of six including creative service department, trade show management, and web services.

Iselin, Nj, Us

• Developed an integrated, strategic marketing plan for a 100-attorney firm.• Increased firm visibility through targeted public and media relations, article development/placement, newsletters, seminars and trade shows. • Provided one-on-one strategy sessions with attorneys to enhance business development initiatives and develop individual marketing plans.• Prepared attorneys for client pitches with proposal preparation, industry research and competitive analysis.• Wrote content and updated firm web site, maintained marketing databases, and monitored industry trades for trends and new business development opportunities.• Analyzed and tracked marketing budget to monitor ROI.

Neptune, New Jersey, Us

• Project manager of the US Department of Labor’s O*NET project.• Responsible for maintaining profit and loss reports, meeting monthly goals, hiring and supervising independent contractors and developing instructional materials.• Trainer for 12 high-speed data launches of the Road Runner product for AOL/Time Warner.

Lincroft, New Jersey, Us

• Developed the College’s Marketing & Communications Strategic Plan to promote all college programs to increase enrollment and enhance the College’s community image. • National spokesperson; pitched stories to media to promote College’s programs, experts and breaking news.• Revised three major publications to increase effectiveness addressing target markets.• Webmaster for the College web site.

• Developed and implemented the firm’s annual marketing plan with quarterly ROI reports. • Maintained and analyzed a comprehensive database for direct mail campaigns. • Provided four training sessions and four seminars to staff on marketing techniques. • Created and maintained firm’s first web site.

• Responsible for public and media relations and all external and internal communications affiliated with the Job Training Partnership Act. • Implemented a comprehensive media campaign to launch a new program, the Job Network Center at Middlesex County College. The program exceeded enrollment goals by 25% in the first three months.

Master’S Degree, Corporate And Public Communication

Bachelor’S Degree, Communications