Lisa Laubach
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Lisa Laubach Email & Phone Number

Product Management & User Experience Executive | Ex: Mattel, The Honest Company at Murad
Location: Los Angeles Metropolitan Area, United States, United States 11 work roles 1 school
1 work email found @mattel.com 9 phones found area 310 and 888 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 9 phones

Work email l****@mattel.com
Direct phone (310) ***-****
LinkedIn Profile matched
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Current company
Role
Product Management & User Experience Executive | Ex: Mattel, The Honest Company
Location
Los Angeles Metropolitan Area, United States, United States

Who is Lisa Laubach? Overview

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Quick answer

Lisa Laubach is listed as Product Management & User Experience Executive | Ex: Mattel, The Honest Company at Murad, based in Los Angeles Metropolitan Area, United States, United States. AeroLeads shows a work email signal at mattel.com, phone signal with area code 310, 888, and a matched LinkedIn profile for Lisa Laubach.

Lisa Laubach previously worked as Vice President, Product Management at Murad and Head of Ecommerce & Online Experience, American Girl at Mattel, Inc.. Lisa Laubach holds Ba, Philosophy from University Of California, Berkeley.

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Email format at Murad

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{first}.{last}@mattel.com
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AeroLeads found 1 current-domain work email signal for Lisa Laubach. Compare company email patterns before reaching out.

Profile bio

About Lisa Laubach

Experienced Product Management leader with ecommerce, subscription, and omnichannel expertise cultivated at Mattel, The Honest Company, The Farm Project, and GameFly.Passionate about creating customer-centric, best-in-class digital experiences that perform. Well versed in all aspects of digital product, taking responsibility for the entire lifecycle, final delivery, and ongoing optimization.Specialties include:* Building Product Teams From the Ground Up* Digital Strategy, Product Management & Roadmap Development* User Experience, Visual Design & Prototyping* Analytics & Data-Driven Decision-Making* Growth & Monetization* Usability & User Testing* A/B & Multivariate Testing* Content & Project Management* Merchandising & Personalization* Digital Marketing, SEM/SEO, CRM, CDP* Amazon MarketplaceSample achievements:* Unilever/Murad - Global replatform (Big Commerce to Shopify) and modernized UX/UI by creating best-in-class, customer-first commerce experiences. Multi-domain, U.S. and international sites. Conversion up 35% YoY. * Unilever/Murad - Launched new channel, TikTok Shop, delivering $600K incremental revenue in 6-month timeframe * Mattel/American Girl - Newsweek & Statista ranked AmericanGirl.com the #2 best online toy/baby shop* Mattel/American Girl - '22 BFCM saw highest ever conversion rate* Mattel/American Girl - Launched new Cart & Checkout with accelerated payment methods, delivering 35% increase in conversion rate and 50% adoption rate of express methods like Apple Pay* Honest - Launched improved responsive checkout flow resulting in 40% increase in mobile conversion rate* Honest - launched Honest app. First week post-launch metrics: 500+ 5-star reviews, 44K downloads, best-in-class push notif opt-in rate* Honest - Drove responsive website launch during first 8 months. Mobile traffic increased to 68%. Mobile transactions increased 19%.

Listed skills include Customer Experience, Website Development, E Commerce, Digital Strategy, and 33 others.

Current workplace

Lisa Laubach's current company

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Murad
Murad
Product Management & User Experience Executive | Ex: Mattel, The Honest Company
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11 roles

Lisa Laubach work experience

A career timeline built from the work history available for this profile.

Vice President, Product Management

Current

El Segundo, California, US

Responsible for best-in-class customer experiences for Global Murad digital properties, part of Unilever Prestige. Overseeing Ecommerce, Product Management, Merchandising, Development, Analytics, and Customer Care.

Oct 2023 - Present

Head Of Ecommerce & Online Experience, American Girl

El Segundo, California, US

Promotion March 2022. Led product management, UX/UI, web production, merchandising, and analytics. Replatformed to Shopify Plus, delivering significant conversion rate improvements. Contributing to Mattel's turnaround story, driving growth and innovation.Sample achievements:* Newsweek & Statista ranked AmericanGirl.com the #2 best American online shop.

Mar 2022 - Sep 2023

Head Of Ecommerce & Online Experience, American Girl

El Segundo, California, US

Re-built Ecommerce team from the ground up, leading product management, UX/UI, web production, merchandising, and analytics. Contributing to Mattel's turnaround story, driving demand up 63%, AOV up 13%, orders up 43%, cart adds up a whopping 71%, and conversion up 18% YoY.

May 2020 - Apr 2022

Head Of Product

Manhattan Beach, CA, US

Founded by Zooey Deschanel. Led product efforts for The Farm Project and Lettuce Grow which are designed to reconnect people with food, reduce food miles, and promote sustainable agriculture. Lettuce Grow developed and launched a self-watering, self-fertilizing, hydroponic garden ("Farmstand") made from recycled ocean plastic that makes it easy for anyone.

Mar 2018 - May 2020

Head Of Digital Product Management

Carson, CA, US

Led Product Management, Digital Marketing, and Analytics teams. Responsible for the vision and implementation of digital products including a major site replatform and growth of legacy websites. Spearheaded expansion on the Amazon marketplace resulting in spectacular growth (revenue up 420% YoY) and revamped digital marketing SEM team, resulting in paid.

Jun 2016 - Oct 2017

Vp, Product Management & Ux

Los Angeles, CA, US

Employee #40. Built Product team from the ground up. Grew team from 4 to 28 spanning Product Management, User Experience, Digital and Print Visual Design, Content, Project Management, Front-End Development, Prototyping, and Analytics. Drove product management and user experience efforts for all digital products with responsibility for entire lifecycle and.

Mar 2013 - Jun 2016

Vp, Product Management & Creative

Built product team from the ground up. Managed the vision and implementation of digital products for GameFly, the leading website for video game rentals (Netflix for games). Directly managed and mentored Product Management, UX, Design, Content, and CRM/Email Marketing teams. Promoted to Director in 2006 and VP in 2008.

Aug 2004 - Mar 2013

Advisor/Investor

Los Angeles, California, US

2019-Present: Fotospot iOS, Advisor/Investor2016-Present: Petset.com, Co-Founder2008-2015: Cuteness.com, Co-Founder/Chief Pet Officer. Acquired by Demand Media in Jun 20152005-2014: Pixel Awards, Co-Founder. Acquired by Hofvet LLC in Feb 2014

Aug 2004 - Mar 2013

Copywriter

Etoys.Com
Sep 1999 - Jan 2001
1 education record

Lisa Laubach education

  • University Of California, Berkeley
    University Of California, Berkeley
    Philosophy
FAQ

Frequently asked questions about Lisa Laubach

Quick answers generated from the profile data available on this page.

What company does Lisa Laubach work for?

Lisa Laubach works for Murad.

What is Lisa Laubach's role at Murad?

Lisa Laubach is listed as Product Management & User Experience Executive | Ex: Mattel, The Honest Company at Murad.

What is Lisa Laubach's email address?

AeroLeads has found 1 work email signal at @mattel.com for Lisa Laubach at Murad.

What is Lisa Laubach's phone number?

AeroLeads has found 9 phone signal(s) with area code 310, 888 for Lisa Laubach at Murad.

Where is Lisa Laubach based?

Lisa Laubach is based in Los Angeles Metropolitan Area, United States, United States while working with Murad.

What companies has Lisa Laubach worked for?

Lisa Laubach has worked for Murad, Mattel, Inc., The Farm Project, Lakeshore Learning Materials, and The Honest Company.

How can I contact Lisa Laubach?

You can use AeroLeads to view verified contact signals for Lisa Laubach at Murad, including work email, phone, and LinkedIn data when available.

What schools did Lisa Laubach attend?

Lisa Laubach holds Ba, Philosophy from University Of California, Berkeley.

What skills is Lisa Laubach known for?

Lisa Laubach is listed with skills including Customer Experience, Website Development, E Commerce, Digital Strategy, Content Management, Strategic Roadmaps, User Experience, and Start Ups.

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