Lisa Lyons Email & Phone Number

London, Gb

London Area, United Kingdom

London, United Kingdom

Leading user research and end to end experience design projects, working with multidisciplinary teams. Working with the team to define methodologies to uncover user insights, explore problems, and define the strategy in discovery, ensuring that any proposed solutions that follow are centred around user needs. Mentoring and training more junior members of the team in best practice.

London, United Kingdom

Lead Consultant on UX research and design projects across a number of different accounts and sectors, including membership, financial services, car rental, media and entertainment and B2B.Gathering insights through a range of qualitative and quantitative research methodologies including 1:1 interviews, diary studies, surveys, focus groups, ethnographic and contextual inquiry, to name a few.Responsible for scoping, planning and implementation of a range of research projects, from recruitment through to insight analysis, then developing and presenting back actionable recommendations.Working in small teams of consultants, designers and developers to collaborate and come to the best solution. Supervising and mentoring junior consultants to develop skills and best practice.

London, United Kingdom

UX Designer working on the Royal Mail account, across a number of different web applications. Projects include: UX research and design for various campaign sites targeting SME customers, encouraging sign ups to Royal Mail products and services.UX research and development of new features for a photo sharing app to improve the overall experience. Usability testing with teen audiences, presenting findings and feeding results into long term product roadmap. UX design for a parcel tracking app that enables customers to self-manage their deliveries. Creating sketches, user flows and annotated wireframes, working closely with technical team.

London, United Kingdom

Lead UX Consultant on a variety of client accounts including UNHCR -The UN Refugee Agency, The Wildlife Trusts, Arup, Association of Optometrists and The London Chamber of Commerce.Client facing role focusing on UX research, design and strategy for end to end web design and build projects within the charity, fundraising and membership sectors. Projects have included:User research - stakeholder interviews, leading focus groups and workshops, content audits, open and closed card sorts, questionnaire design, heuristic reviews and analytics.Making recommendations for content and communications strategies, presenting findings back to senior client teams.Creating user journeys, personas, information architecture, sketching and wireframing (Axure), face to face and remote usability testing.Creating functional specs - writing user stories (Gherkin method) and annotated wireframes, and working with front and back end developers through sprints to refine the final product. Pitching for new projects, contributing to proposals and research for new business opportunities.

London, United Kingdom

Strategy and planning for new site builds: content auditing, analytics and UX research, stakeholder interviews, creating functional requirements. Project planning and budget management. Working closely with partner digital agencies to oversee design and build, user testing prototypes.Content strategy and editorial: copywriting and editorial direction for website, blog/online PR articles and social media channels. Working with a small team of content contributors, briefing in content, writing blogs, overseeing tone of voice and brand messaging. Intranet research, design and build: Overseeing ongoing production of the company intranet for improving communication and collaboration. Researching user needs, building sitemaps, wireframes, designing templates, user testing, training teams.Using analytics tools to monitor, measure and gauge impact of content sharing. Reporting back at board level to show the impact of digital communications on the business.

London, United Kingdom

Managed new business pitches to large global FMCG companies worth up to the value of £1m. Wrote and implemented a new process for pitching, based on business insights, which increased the overall company win rate by 25% in the first year. The pitch process gave the client the best result, whilst making the internal process as inspiring and enjoyable as possible for the teams involved.Worked with senior management ensuring teams followed best practice for pitching, using insights gained from analysis of pitch wins and losses. Reported to board level on business results.During this time proactively produced and wrote a creative inspiration blog - The Magpie - for sharing ideas across global offices.

London, United Kingdom

Provided research and internal data analysis to Board level on the company’s pitch and sales activity.During this time proactively produced, built and wrote a daily news blog for improving internal communications.

London, United Kingdom

Desk research, developed insight and analysis on FMCG brands and target markets for business development purposes. Wrote press releases, case study copy and other internal PR material. Liaised with the PR Manager and external PR agency to promote launches within relevant publications.

First Class Honours Degree In Fine Art, Mixed Media Sculpture, History Of Art

Education record