Lisa Mckendall

Lisa Mckendall Email and Phone Number

Public Relations Consultant |Toy Industry | Consumer Products @ McKendall Communications
Lisa Mckendall's Location
Boise, Idaho, United States, United States
Lisa Mckendall's Contact Details
About Lisa Mckendall

Lisa McKendall is the founder of McKendall Communications, a public relations agency specializing in traditional media relations. Lisa has over 30 years of experience developing strategic media relations campaigns for various clients within the toy, kids, non-profit, and consumer products industries. Previously, Lisa was a senior vice president at Ogilvy Public Relations Worldwide, where she headed the consumer marketing practice for the Los Angeles office. She was named to the Ogilvy 50, recognizing the top 50 executives within the Ogilvy network worldwide. Lisa joined Ogilvy after nine successful years at Mattel, Inc., the world's largest toy manufacturer and marketer. As director of marketing communications, her responsibilities included serving as a company spokesperson, media training for senior management, and developing targeted public relations programs relating to the reputation and visibility of the company's most recognizable brands, including Barbie, Hot Wheels, Cabbage Patch Kids, Disney, and Matchbox. Additionally, she provided strategic communications counsel for the launch of new Mattel products. Lisa began her career at Golin/Harris International. While at Golin/Harris, she managed several consumer accounts, including General Foods, Bausch & Lomb, and Playmates Toys, gaining expertise in national new product launches, media-driven special events, media training, the development of comprehensive public relations programs, and media relations.Specialties: McKendall Communications has specific experience in consumer marketing, branding, strategic planning, media relations, B-roll production, satellite media tours, product launches/product positioning, copywriting and editing, media training, public relations training, special events/trade shows/conferences and agency search.If you are looking for public relations support, I would love to talk to you about how I can help. Please visit my website at www.mckendall.com or email me at lisa@mckendall.com.

Lisa Mckendall's Current Company Details
McKendall Communications

Mckendall Communications

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Public Relations Consultant |Toy Industry | Consumer Products
Lisa Mckendall Work Experience Details
  • Mckendall Communications
    Owner
    Mckendall Communications Oct 2001 - Present
    Boise, Id, Us
    McKendall Communications is a public relations consultancy resource offering strategic and tactical support to meet a client’s public relations or communications objective. Specialties include: Consumer Marketing Branding Strategic PlanningMedia Relations B-roll Production VNR Production Satellite Media Tours Product Launches/Product Positioning Copy Writing and Editing Media Training Public Relations TrainingSpecial Events/Trade Shows/Conferences Agency Search Expertise within the following industries: Consumer Products Toy/Game Industry Video Gaming Kids/Parenting Health/Fitness Apparel Industry Entertainment Travel Consumer TechnologyUtilizing almost 20 years of consumer marketing and branding experience, Lisa McKendall will provide knowledgeable strategic counsel to flawlessly execute successful marketing and communication plans.Clients include Far Out Toys, A-Line Partners, The Learning Journey, and Pacific Sands Real Estate Funds.
  • Ogilvy Public Relations
    Senior Vice President
    Ogilvy Public Relations 1999 - 2001
    New York, Ny, Us
    As senior vice president at Ogilvy Public Relations Worldwide, Lisa headed the consumer marketing practice for the Los Angeles office. Lisa was named to the Ogilvy 50, recognizing the top 50 executives within the Ogilvy network worldwide.
  • Mattel, Inc.
    Director, Marketing Communications
    Mattel, Inc. 1992 - 1999
    El Segundo, California, Us
    Lisa spent eight years leading the product publicity team at Mattel, Inc., the largest toy manufacturer and marketer in the world. As director of marketing communications, her responsibilities included serving as a company spokesperson, media training for senior management, and developing targeted public relations programs relating to the reputation and visibility of the company’s most recognizable brands, including Barbie, Hot Wheels, Cabbage Patch Kids, Disney and Matchbox. Additionally, she provided strategic communications counsel for the launch of new Mattel products.
  • Dailey & Associates
    Manager Of Public Relations
    Dailey & Associates 1990 - 1992
    West Hollywood, California, Us
    Lisa was charged with developing public relations programs for existing advertising clients.

Lisa Mckendall Skills

Media Relations Marketing Communications Press Releases Public Relations Copywriting Integrated Marketing Marketing Blogging Social Media Marketing Digital Media New Media Product Marketing Editing Strategic Planning Strategy Brand Development Journalism Crisis Communications Event Management Creative Direction Advertising Speech Writing Media Studies Entertainment Spokesperson Social Media Content Strategy Newsletters Messaging Online Marketing Book Tours Broadcast Strategic Communications Cision Publicity Toys Positioning Web Content Web Content Writing Brand Management Corporate Communications Entrepreneurship Reputation Management Content Development Internal Communications Message Development Social Networking Digital Strategy Media Tours

Lisa Mckendall Education Details

  • San Diego State University
    San Diego State University
    Journalism

Frequently Asked Questions about Lisa Mckendall

What company does Lisa Mckendall work for?

Lisa Mckendall works for Mckendall Communications

What is Lisa Mckendall's role at the current company?

Lisa Mckendall's current role is Public Relations Consultant |Toy Industry | Consumer Products.

What is Lisa Mckendall's email address?

Lisa Mckendall's email address is li****@****all.com

What is Lisa Mckendall's direct phone number?

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What schools did Lisa Mckendall attend?

Lisa Mckendall attended San Diego State University.

What are some of Lisa Mckendall's interests?

Lisa Mckendall has interest in Collecting Antiques, Exercise, Sweepstakes, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, The Arts, Golf.

What skills is Lisa Mckendall known for?

Lisa Mckendall has skills like Media Relations, Marketing Communications, Press Releases, Public Relations, Copywriting, Integrated Marketing, Marketing, Blogging, Social Media Marketing, Digital Media, New Media, Product Marketing.

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