Lisa Day Email & Phone Number

- Copy edit client-facing content including PowerPoint presentations, website content, emails, letters, and more using in-house style guide and the Chicago Manual of Style- Write content including web pages, advertorials, press releases, campaigns, emails, eblasts, Info Digest, Q&As, key messages, open letters, land acknowledgements, congratulation letters, video scripts, CFP articles- Craft speeches- Write content for the CEO office including the President, President-Elect and Past President- Project management, including working as a client liaison- Compile news clips- Edited book Full Circle, A Collection of family medicine birth stories

Copy edit client-facing emails, website content and documents ensuring it's error free. Use in-house style guide and The Chicago Manual of Style.

Promote the Alzheimer Society of York Region, it's programs and services though storytelling.- Write column for Newmarket and Aurora Today about Alzheimer's disease and other dementia- Promoted the #IGWalkforAlz on social media and through traditional media outlets- Engaged with participants on walk day, taking photos and sharing on social media

Freelancer writer/editor specializing in: profiles l business l technology l marketing l health l food l pets l lifestyles l books l product descriptions. Communications specialist with focus on storytelling, media relations, social media, press release writing, email marketing- Write monthly food column for Newmarket Today called Let's Eat.- Researched and wrote media pitches and press releases for authors; wrote blog posts and magazine articles for Canada’s Top Employers, The Edge, A Leader's Magazine; crafted copy for HostPapa's website; wrote monthly enewsletter for Jessica Alex Marketing; articles for EDLink; cover story for Celiac Awareness Month and Gluten Free Garage at Village Living Magazine; business profiles for Village Living Magazine; and wrote cover letters and resumes.- Publicity escort for Raincoast Books; accompanied Gene Luen Yang, the U.S. national ambassador for young people's literature, during his Toronto book tour/promotion of Reading Without Walls Examples:https://www.elixuer.com/style/benefits-of-renting-clothes/https://www.debu.ca/money-matters/5-income-streams-to-help-grow-your-money/https://www.debu.ca/wellness/smarten-up-your-morning-routine/https://theedgeleaders.com/pros-and-cons-of-starting-a-business-with-family/https://theedgeleaders.com/the-importance-of-a-positive-company-culture-and-how-to-create-one/https://theedgeleaders.com/knowing-yourself-is-key-to-living-life-to-the-fullest/https://theedgeleaders.com/are-luxury-brands-on-the-decline/https://theedgeleaders.com/?s=Lisa+Dayhttps://reviews.canadastop100.com/top-employer-drw-holdingshttps://reviews.canadastop100.com/top-employer-eidos-montrealhttps://reviews.canadastop100.com/top-employer-saskatchewan-indian-institute-of-technologieshttps://reviews.canadastop100.com/top-employer-enverushttps://reviews.canadastop100.com/top-employer-silver-chef-rentals

Celebrate the amazing authors who create books I love to read. Engage with book lovers.- Research authors, write questions for monthly Q&As, write features and profiles - Craft book reviews about children, young adult and adult fiction and non-fiction books- Participate in blog tours and special book events- Post on WordPress, create links, write SEO headlines, use keywords and insert effective tags, take and source photos- Promote posts, books and the book industry, as well as my personal brand of books all the time, on Twitter @LisaMDayC , Instagram @lisamdayreads, Facebook https://www.facebook.com/BookTime584/ and GoodReads bit.ly/ldgoodreads

- Create and share content to all social media platforms; comment and engage followers- Update website- Craft and send enewsletters- Interview and write stories about people impacted by dementia- Write annual report stories; gather photographs- Provide advice/information to help raise awarenessSeptember’s World Alzheimer’s Month- Connected with York Region community governments to proclaim September as World Alzheimer’s Month and Sept. 21 as World Alzheimer’s Day and light landmarks up in blue on Sept. 21 (#GoBlueforAlz) https://alzheimer.ca/york/en/whats-happening/news/thank-you-york-region-municipalities-0- Reconnect with people to write follow-up stories to share on social media - #Forgetmenot- Wrote press releasePicked up by NewmarketToday: https://www.newmarkettoday.ca/local-news/newmarket-york-region-landmarks-turn-blue-for-alzheimers-month-5821524Created and executed communications plan for the IG Wealth Management Walk for Alzheimer's- Helped raise more than $65,000 for programs and services- Secured quarter page ad in all nine York Region (Metroland) papers (in kind)- Wrote three press releases. Pick up by NewmarketToday.ca, Georgina Life (Rogers TV)- Interviewed and wrote Honorary Family story, shared on website, on social media and in press releases- Designed banners for 105.9 The Region website- Boosted four facebook ads that received more than 21,000 impressions- Created 181 Facebook, Instagram, Twitter and LinkedIn posts, 21 with videos including stories and Reels, receiving almost 40,000 impressions- Wrote, designed and sent (MailChimp) seven eblasts/newsletters, with a 43.6 open rate

Inspire travel through fiction. - Maintain relationships with independent and traditional book publishers- Write book blogs that inspire travel- Promote blogs and book on social media

Aurora Ontario

Share stories about York Region residents impacted by Alzheimer's disease and other dementias. Raise awareness with the goal of ending the stigma associated with a dementia diagnosis. Write grants, proposals and foundation reports to increase funding to support programs and services.- Discover, write and proofread stories about people impacted by dementia to raise awareness about the disease and raise money- Build and maintain relationships with clients, donors and the media - Create social media campaigns and consistently post to Twitter, Facebook, Instagram and LinkedIn to meet organization's goals. Increased engagement on all platforms.- Craft communication plans to ensure organization goals and objectives are met- Create weekly enewsletters, annual reports- Write monthly column for YorkRegion.com; write stories for local media including NewmarketToday.ca- Craft direct mail letters working with graphic designer and mailing house to ensure holiday campaign goes out on time and meets budget- Created Social Media Strategic Plan, using knowledge of current trends and best practices in marketing and communications; and crisis communication plans- Brought forward proposal for book of dementia stories. Sourced funding and stories. Worked collaboratively with I C Publishing. Crafted pieces within book. Created virtual book launch event- Take photographs at events, create videos and website content- Find and write grants, proposals, stewartship reports and cases for support- Active member of the Eastern York Region North Durham Ontario Health Team Action Team 4 (communications & community engagement) at Markham Stouffville Hospital. Lead of day-to-day operations, working collaboratively with other team leads/members and hospital staff. - Passed Blackbaud Fundamentals Certified in Raiser's Edge NXT / Blackbaud Fundamentals Certified in Raiser's Edge exams

Toronto, Ontario, Canada

- Edited copy for 10 community newspapers, website and special sections, including those that went Metroland wide, ensuring pieces were grammatically correct, followed company and CP Style, were factual, fair and answered all questions a reader would have- Accepted pitches, assigned stories and photographers- Research, wrote and edited, assigned and posted breaking news, “weird news of the day”, articles, features, letters, columns and photo galleries to content management system- Created photo library of graphics and photographs to be used online and in print- Volunteered to create online-exclusive content including weekly features, either written or freelanced, monthly Q&As and contests. Many features were award-winning.- Sourced $10,000 of prizes a year in contests; increased readership and engagement- Actively recruited freelance writers and contributors to create monthly blogs (branded content) under the categories of food, health, pets and entertainment/lifestyles; wrote Food News, Recipes and Book Time blogsBlogs included Friendly Finance: https://www.toronto.com/blogs/74659/; The Guest List: https://www.toronto.com/blogs/74663/; Allergies and Special Diets: https://www.toronto.com/blogs/5637818/- Sourced history and genealogist columnists to participate in Toronto Time Capsule- Managed, communicated with and mentored writers; edited contributions; created deadline and publishing schedules; uploaded work to the content management system (CMS); and promoted pieces on company Facebook and Twitter feeds and personal social media platforms - Crafted page layouts and special features using InDesign; coordinated editorial page; managed multiple email and voicemail accounts, responded to hundreds of emails, providing timely customer service; compiled daily newslettersExamples:https://www.toronto.com/toronto-author/lisa-day/f840cb7f-c997-4533-a096-278bbb8c6e4a/

- Copy edited and proofread http://www.selfdrivekruger.com/ ebook- Lifestyles blogger at http://thisandthatday.blogspot.com/, which offered opinions on books, food, health and more.- Took photographs for published nature cards- Shot wedding and pregnancy photos- Wrote Reader's Choice profiles for Milton Canadian Champion

Milton

- Covered fire, police, court and Conservation Halton beats - Attended first-degree murder trial on a daily basis, filing stories and final column - Followed Poppy Box fraud case from beginning to end - Wrote about controversial firing and rehiring practices of Conservation Halton- Wrote police blotter, dateline and Crime Stoppers reports- Listened to scanner for possible stories and photographs- Took photographs, laid out pages, edited copy

- Created marketing and branded content for variety of weekly, monthly and yearly special sections including auto and home and garden and laid them out- Special sections were consistently the most-read sections in newspaper according to Metroland Media reader surveys- Designed and created various magazines including Community 2000 and Our Common Heritage magazines and The Official Guide to the Markham Fair from conception to finished product including design, font selection, writing, editing and laying out copy, proof-reading and editing, sourcing and assigning photography- Organized readership contests, developed promotional pieces- Created orders into INCA and created dummies using AdForce; took intercompany and corporate bookings for newspaper