Lisa Jaycox

Lisa Jaycox Email and Phone Number

Communications and Marketing @ Economic Architecture
New York, NY, US
Lisa Jaycox's Location
New York City Metropolitan Area, United States, United States
Lisa Jaycox's Contact Details
About Lisa Jaycox

I employ creativity, storytelling, advocacy, and partner engagement to produce high-quality communications that expand awareness and build organizational growth. I am a transformational leader with extensive experience driving results through data-driven decision-making and strategy development.Alongside my passionate, creative, and collaborative approach, I possess a unique talent for engaging teams in strategic problem-solving that achieves visible and sustainable results. I also leverage a people-centered, EQ-informed approach to motivate team members to build better content, campaigns, and outcomes for themselves, the team, and the organization as a whole.An avid reader, lifelong learner, experienced leader, and passionate speaker, I love helping others explore how digital tools and channels can help streamline efficiencies and increase impact for better experiences, and ultimately, a better world.Would you like to maximize your reach and engagement through content, media, partners, social media, and more? Get in touch: lisajaycoxconsulting@gmail.com.Areas of expertise:● Project Management● Budget Management● PR & Media Relations● Empathetic Leadership● Research & Data Analysis● Community Management● Strategic Communications● Social Media Optimization● Collaboration & Consensus ● Editing & Quality Assurance● Process Review & Optimization● Storytelling & Content Creation● Marketing Strategy Development ● Organizational Alignment Analysis● Public Policy Awareness & Advocacy● Branding & Visual Identity DevelopmentIndustries & Experience:● Nonprofit: Trinity Church Wall Street, Wildlife Conservation Society, Human Impacts Institute, The Salk Institute for Biological Studies● Media & Publishing: Fast Company, XP Land, Aviation Week, Architectural Record, Engineering News-Record, American Lawyer Media, Quiet Color● Environment: Wildlife Conservation Society, Human Impacts Institute (board), PS 34 Green Team (volunteer)● Education: New York University, San Diego City Schools, McGraw-Hill Education● Tech: Gorkana, The Build ShopSelection of Speaking Engagements:● Lower Manhattan Cultural Council (LMCC)● Social Media Week NY● NYU Adjunct and Guest Lecturer● Fast Company Grill at SXSW Facebook Live● NASDAQ Social Media Marketing Shows/Panels● Human Impact Institute Livestreams

Lisa Jaycox's Current Company Details
Economic Architecture

Economic Architecture

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Communications and Marketing
New York, NY, US
Employees:
7
Lisa Jaycox Work Experience Details
  • Economic Architecture
    Communications And Marketing
    Economic Architecture
    New York, Ny, Us
  • Economic Architecture
    Communications & Marketing
    Economic Architecture Jul 2024 - Present
  • Lisa Jaycox Consulting
    Owner
    Lisa Jaycox Consulting Oct 2016 - Present
    With 15+ years of experience in communications, marketing, and social media, I apply relevant, proven, and creative digital strategies for nonprofit, media, tech, and education brands, large and small. An avid reader, lifelong learner, and passionate speaker, I enjoy helping others plan effective marketing and communication efforts, using tools and channels to streamline efficiencies and increase impact.
  • New York University
    Adjunct Instructor
    New York University Jan 2024 - Present
    New York, Ny, Us
    I returned to NYU to teach a social media course to Masters in Communication students, including wide-ranging, analytical, and timely coursework and real-world final projects. I also serve as an advisor for students' capstone thesis papers on experiential marketing and social media topics.
  • Xp Land
    Head Of Audience & Community
    Xp Land Jan 2024 - May 2024
    New York, New York, Us
    I managed marketing, media relations, social media team, product launches, SEO, and growth strategy for a start-up focused on the $2T experiential industry as a consultant, engaging audiences at events like SXSW and C2MTL and through franchises like the XLIST and XP Fronts. During my time there, we grew our database by 44%, website views by 2X and social reach by 5X, with 8M impressions in a five-month period.
  • Trinity Church Wall Street
    Director, Engagement & Technology
    Trinity Church Wall Street Sep 2023 - Jan 2024
    New York, Ny, Us
    I led the Engagement & Technology team to manage marketing, PR and platform strategy and execution for Trinity Church Wall Street's programs. Through the application of new platforms and analytics strategies, we exceeded expectations for attendance at dozens of music concerts, retreats, high-level speakers, and worship services. Media coverage included major pick-up in The New York Times, AP, Reuters, Albany Times-Union, Commercial Observer, Episcopal News Service, and more. Analytics reports helped support increased investment in the Communications & Marketing department with new budgets and hires.
  • Trinity Church Wall Street
    Director, Content Strategy
    Trinity Church Wall Street Jun 2018 - Aug 2023
    New York, Ny, Us
    I led the 10-person content and marketing team and managed content and channel strategies through data-driven metrics, streamlined processes, and a focus on increased audience engagement. Under my leadership, the team deepened their areas of expertise and had increased access to resources including new digital tools and budgets. Together we redesigned the website, increasing ease of use, visits, and video views, and embarked on a strategic content redesign across web, social, email, and advertising that increased total video views at Trinity by 250% and drove double-digit channel gains. From 2022-2023, I also served as co-leader of the 45-person Communications & Marketing team during a year-long search for a new Chief Communications Officer.
  • Fast Company
    Director Of Social Media
    Fast Company Feb 2017 - Jun 2018
    New York, Ny, Us
    I led Fast Company's 7-person digital and social media team to increase reach, revenue, and referrals. I focused the team on sharing stories, trending topics, and contributing to editorials and company newsletters, realizing significant gains. I also collaborated with changemakers to expand the magazine's print and online subscribers, followers, and event attendees. My data-driven approach resulted in double-digit growth, including 1 million new followers (+20%) and new partnerships across the media and social media sectors.
  • Wildlife Conservation Society
    Assistant Director Of Social Media
    Wildlife Conservation Society Apr 2014 - Oct 2016
    Bronx, New York, Us
    I led WCS's social media strategy and drove advocacy campaigns to promote critical issues, build brand awareness, and garner support for wildlife field offices and zoos. I expanded community online, leveraged analytics for reputation management and decision-making, and created content on Facebook, Twitter, YouTube, LinkedIn, Google+, and Instagram, including live coverage at events and fundraisers. As a result, I tripled followers from 700K to 2.1 million.
  • New York University
    Adjunct Instructor
    New York University Mar 2009 - May 2014
    New York, Ny, Us
    I taught Social Media for PR to Masters students, and also advised students on their Capstone thesis papers.
  • Gorkana Us
    Head Of Marketing & Communications
    Gorkana Us Apr 2012 - Apr 2014
    I steered team of 3 for UK-based B2B company, establishing US presence in preparation for a sale. I pioneered US marketing plan and all marketing and sales materials, and established US website and a Twitter, LinkedIn, and YouTube-based social strategy. Followers increased by 72%. In support of sales goals, I also hosted and sponsored numerous events to gain US customers, redesigned newsletters, and leveraged SEO to increase inbound leads by 325%.
  • The Mcgraw-Hill Companies
    Manager, External Communications
    The Mcgraw-Hill Companies Oct 2010 - Apr 2012
    New York, Ny, Us
    I managed strategic global communications for two McGraw-Hill businesses: Aviation Week and McGraw-Hill Construction, working with senior executives on press releases, interviews, and speeches. I enhanced reputation through media coverage, social media, and events. I co-founded the Social Media Council, speaking publicly on best practices; and served on the Diversity & Inclusion Council, establishing a new training series.
  • The Mcgraw-Hill Companies
    Communications Specialist
    The Mcgraw-Hill Companies Jan 2008 - Oct 2010
    New York, Ny, Us
    I managed strategic global communications for two McGraw-Hill businesses: Aviation Week and McGraw-Hill Construction and was promoted to Manager of External Communications for my exemplary communications work and social media innovation.
  • The Mcgraw-Hill Companies
    Marketing Coordinator
    The Mcgraw-Hill Companies May 2006 - Dec 2007
    New York, Ny, Us
    I created and executed marketing plans for business and technical books, and led media buying for marketing department, pioneering its first online ad buys. I helped develop and launch new e-commerce website and CMS as marketing lead, and I streamlined planning and materials for sales conferences and industry events.

Lisa Jaycox Skills

Media Relations Social Media Social Media Marketing Public Relations Corporate Communications Strategic Communications Marketing Communications Marketing Editing Internal Communications Newsletters Event Planning Public Speaking Advertising Publishing Crisis Communications Writing Teaching Event Management Integrated Marketing Photoshop Nonprofits Press Releases Mobile Marketing Spanish Creative Problem Solving Event Marketing Html Seo Creative Direction Non Profits Blogging Education Science Mentoring New York

Lisa Jaycox Education Details

  • New York University
    New York University
    Communication
  • Uc San Diego
    Uc San Diego
    Communication

Frequently Asked Questions about Lisa Jaycox

What company does Lisa Jaycox work for?

Lisa Jaycox works for Economic Architecture

What is Lisa Jaycox's role at the current company?

Lisa Jaycox's current role is Communications and Marketing.

What is Lisa Jaycox's email address?

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What is Lisa Jaycox's direct phone number?

Lisa Jaycox's direct phone number is +164672*****

What schools did Lisa Jaycox attend?

Lisa Jaycox attended New York University, Uc San Diego.

What are some of Lisa Jaycox's interests?

Lisa Jaycox has interest in Event Planning, International Travel, Skiing, Volunteering, Gardening, Social Media, See 1, See Less, Theatre, Biking.

What skills is Lisa Jaycox known for?

Lisa Jaycox has skills like Media Relations, Social Media, Social Media Marketing, Public Relations, Corporate Communications, Strategic Communications, Marketing Communications, Marketing, Editing, Internal Communications, Newsletters, Event Planning.

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