Lisa Natale-Marsico Email & Phone Number

Farmingdale, Ny

STRATEGIC MARKETING CONSULTANT/FREELANCEMc Packaging – January 2013-presento Revamped general presentationo Created a sales brochure demonstrating company hi-lightso Consulted on complete website overhaulo Premium and holiday gift ideas

New York, Ny

Work closely with the CEO/ Founding Doctor and the IBRF staff :-Produced their annual fundraising Gala at the Museum of Natural History -prepared PR brief and interviewed public relations representation for the foundation.- general marketing input and recommendations for generating awareness and increasing donations

New York, Ny

Act as the sales and marketing liason between Playboy and AMI - Playboy's outsource company. Working with the sales and marketing teams as well as sales management lend support for various advertiser proposals and programs, mansion projects, and legal issues. I am also responsible for the sales and managment of two major house accounts.

New York, Ny

Responsible for the marketing and promotion of one of the largest selling men’s magazine and digital properties in the U.S.• Work closely with division heads (including, TV, radio, licensing and digital) in developing strategies and plans for integrated advertising and business growth• Supervise staff of 17 covering event marketing, merchandising, promotions, ad sales support and research – supporting all PEI divisions under the integrated marketing umbrella.• Responsible for the development, design and implementation of comprehensive multi-platform sales packages utilizing all branded media and company assets. • Work with consumer marketing to test and develop programs to grow sales – through newsstand, subscription and client sponsorships.• Work hand and hand with the PEI PR team on promotions, events and overall marketing strategies• Oversee events staff – including operations, location and venue scouting, entertainment, catering, design, of large-scale consumer events as well as smaller corporate promotional events.

New York, Ny

Start up website that caters to the best of the best in food and entertaining. - Helped develop sales materials, including major launch sales presentation; - Designed, inplemented and interpreted survey on a variety of advertising categories, including cooking/entertaining, automotive and liquor.