Lisa Parrish work email
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As a Marketing and Consumer Insights Strategist, I utilize various research methodologies to uncover unique and relevant insights, and apply them to your business. My approach typically includes tapping into experts to help find creative solutions, vet new ideas, and gain a better understanding of the future consumer. Incorporating the expert perspective has proven to be invaluable for clients around the globe, providing a distinct competitive advantage. I have worked as a strategic consultant on clients including Google, Procter & Gamble, Bosch, Avon Cosmetics, Xerox, PricewaterhouseCoopers, Scotts Miracle-Gro, Hennessy, Coca-Cola and Lexus Automotive. I split my time between New York and Germany, consulting on global projects.I spent almost a decade as a Director at Faith Popcorn’s BrainReserve where I conducted consumer and industry research through the lens of cultural trends, to identify unique insights for each project. I also created a network of thousands of experts who I interviewed or brought together in a round table format for subject matter insights for consulting assignments, new business pitches, press and speeches. Brands included Bayer, PepsiCo, Home Depot, Coca Cola Japan, Johnson & Johnson and many more. For three years, I was based in Berlin, Germany, to help grow our business internationally. I graduated from Duke University with degrees in both Sociology and Spanish.I wrote this story that found its way into Forbes. http://www.forbes.com/sites/fathom/2013/11/13/traveling-to-discover-the-family-tree-one-persons-german-journey/#7f88cadf8337
Marketing Consulting
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Marketing And Consumer Insights Strategist And ConsultantMarketing Consulting May 2014 - PresentGreater New York City Area And Berlin, GermanyAs a Marketing and Consumer Insights Strategist, I utilize various research methodologies to uncover unique and relevant insights, and apply them to your business. My approach typically includes tapping into experts to help find creative solutions, vet new ideas, and gain a better understanding of the future consumer. Incorporating the expert perspective has proven to be invaluable for clients around the globe, providing a distinct competitive advantage. I have worked as a strategic consultant on clients including Google, Procter & Gamble, Bosch, Avon Cosmetics, Xerox, PricewaterhouseCoopers, Scotts Miracle-Gro, Hennessy, Coca-Cola and Lexus Automotive. I split my time between New York and Germany, consulting on global projects.
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Global Planning DirectorBadger & Winters Dec 2013 - May 2014Greater New York City AreaWorked as Strategic Planning Director on Avon, Living Proof, Godiva, and Dick's Sporting Goods. -
Talentbank DirectorFaith Popcorn'S Brainreserve 2005 - Dec 2013New York And Berlin, GermanyLisa Parrish worked as the TalentBank Director at Faith Popcorn's BrainReserve, where she provided strategic vision and direction for the global TalentBank of over 10,000 experts. In her role at FPBR, she effectively harnessed expert perspectives and opinions via interviews and round-table panels, and developed expert opinion analyses and cultural insights for client projects, consulting assignments, business development, new business, press and speeches. -
Cofounder And Vice ChairmanFinderguy, Inc. 2001 - 2006Greater New York City AreaFinderGuy.com was a start-up internet company created to make shopping easier by locating items or types of stores throughout New York City. The founders created a database logging inventory from every boutique in Manhattan to be able to quickly source specific often hard-to-find items and provide personalized responses to all users. The site was featured in Time Out New York, CBS News, and Howard Stern to name a few.
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Media Planning SupervisorGrey Worldwide / Mediacom Jan 1999 - Aug 2001Greater Los Angeles AreaLed media planning and helped advise campaigns for Caesars Palace, Autoclub, Edison Electric, and Litton Industries.
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Senior Media PlannerTeam One Advertising 1996 - 1999Greater Los Angeles AreaWorked on the early segmentation for the Lexus car account and created media plans for Lexus National Print/Broadcast and Interactive, Adidas America, and American Airlines.
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Media PlannerFoote, Cone, & Belding Advertising 1994 - 1996San Francisco Bay AreaDeveloped strategic media plans for Clorox and Levi’s.
Lisa Parrish Skills
Lisa Parrish Education Details
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Sociology And Spanish
Frequently Asked Questions about Lisa Parrish
What company does Lisa Parrish work for?
Lisa Parrish works for Marketing Consulting
What is Lisa Parrish's role at the current company?
Lisa Parrish's current role is Marketing and Consumer Insights Strategist and Consultant.
What is Lisa Parrish's email address?
Lisa Parrish's email address is li****@****anka.lk
What is Lisa Parrish's direct phone number?
Lisa Parrish's direct phone number is +121277*****
What schools did Lisa Parrish attend?
Lisa Parrish attended Duke University.
What skills is Lisa Parrish known for?
Lisa Parrish has skills like Digital Strategy, Strategy, Integrated Marketing, Marketing Strategy, Digital Marketing, Creative Direction, Social Media Marketing, Brand Development, Marketing, Social Media, Customer Insight, Business Development.
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Lisa Parrish
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Austin, Tx -
Lisa Schachne
Shareholder And Executive Vice President Valla Morrison & Schachne Inc., P.C.San Francisco, Ca1vallalaw.com -
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