Lisa Coffey is a commercial leader, business strategist and operating executive with extensive rapid revenue growth expertise across Ad Tech, Digital Media, and Mobile Advertising.As Global Chief Revenue Officer at LoopMe, Lisa directs revenue and growth strategies in North America and all international markets. She leads Sales, Account Management, Client Services and the Audience and Measurement businesses.LoopMe builds technology that delivers improved brand advertising performance and outcomes, leveraging an industry-first AI-powered Intelligent Marketplace that guarantees up to a 5x higher performance on media campaigns and multi-channel brand measurement. With consumer insights and AI at its core, LoopMe makes brand advertising better.Prior to LoopMe, Lisa held senior strategy and business development roles during 11 years at Amazon,including Head of Business Development for Amazon Hub and Head of Business Development, AgencyDevelopment, where she founded and built the agency team that brought Amazon Advertising to the USmarketplace. Her early career includes Ad Sales leadership positions with USA Today, The Wall Street Journal, Time Inc and LinkedIn.Lisa has been named a Top Woman in Media + Ad Tech and is a former Board Director of the InternationalAdvertising Association.
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Chief Business OfficerIheartmediaNew York, Ny, Us
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Global Chief Revenue OfficerLoopme Feb 2023 - PresentLondon, GbAs Global Chief Revenue Officer at LoopMe, direct revenue and growth strategies in North America andall international markets. LoopMe builds technology that delivers improved brand advertising performance and outcomes, leveraging an industry-first AI-powered Intelligent Marketplace that guarantees up to a 5x higher performance on media campaigns and multi-channel brand measurement. -
Head Of Business Development, Na - HubAmazon Jan 2021 - Feb 2023Seattle, Wa, UsLead Sales, Channel and Business Development teams for Amazon Hub. We enable Enterprise and Small Businesses alike to partner with Amazon to build a global footprint and create great customer experiences. Hub is global network of pickup and returns points brought to life through our Locker and Counter products. Launched the Locker Wrap program with our Hub host partners to bring advertising to life on Lockers, creating opportunities for hosts and brands alike. -
Head Of Business Development - Agency DevelopmentAmazon Jan 2017 - Jan 2021Seattle, Wa, UsFounded and built the agency team that brought Amazon Advertising to the US marketplace. Developed and scaled the Big 6 Holding Company offering through monetization, technology integration, Amazon Marketing Cloud, advertising products and events. Led the e-commerce program development, allowing our partners to build e-commerce as a service.
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Telco Sales LeadAmazon Apr 2012 - Jan 2017Seattle, Wa, UsBuilt the Verizon Wireless pan-Amazon partnership.
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Board MemberInternational Advertising Association - Us Chapter Jan 2015 - Jan 2017New York, Ny, Us -
Auto Vertical Manager | Business DevelopmentLinkedin Mar 2011 - Apr 2012Sunnyvale, Ca, UsHelped marketers connect with the world's largest audience of influential, affluent and successful professionals. Managed an account team consisting of Account Managers and Campaign Managers who focused on understanding our clients' objectives, sharing insights about their customers, building marketing and advertising programs that delivered results, and provided intelligence to measure the effectiveness of those programs. -
Ny Advertising Director | B2B And B2CTime Inc. Sep 2004 - Mar 2011New York, Ny, UsNY Advertising Sales Director for Fortune and Money. Managed a team of 10 Senior Sales Executives with a focus on both consumer and B2B clients. Provided multi-media solutions for our clients to include print, TV, digital, social media, experiential marketing and partnerships. Built strong client relationships which are the key to success and allows the opportunity to provide the perfect solutions in connecting premier clients with the most influential audiences across Fortune, Money and CNNMoney.com. -
Financial Category Sales Representative | Experiential MarketingThe Wall Street Journal May 1999 - Sep 2004New York, Ny, UsConsulted Fortune 500 clients on solution based programs across the full suite of Dow Jones properties. Developed and sold integrated packages, connecting clients with one of the most elite audiences, incorporating all global properties, value-added, experiential marketing and editorial synergies. Successfully penetrated to the highest levels at clients and agencies. -
Advertising Sales RepresentativeUsa Today Feb 1995 - May 1999Mclean, Va, UsInitially recruited as a Sales Assistant, promoted to Account Coordinator then promoted to New Business Development Representative. Demonstrated consultative solution selling to exceed all quarterly quotas. Used demographic analysis and syndicated research to develop client solutions. Sold advertising campaigns packaging editorial synergy, value-added programs and global reach. Subsequently awarded a $6 million technology account list in January 1999, included Panasonic, Xerox and Sharp. Successfully sold to all levels at agencies and client side.Developed $3 million account list in 13 months from a base of zero.Proactively prospected, qualified, grew and maintained territory.Ranked #1 national representative for selling globally
Lisa Coffey Education Details
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Suny New PaltzBusiness Administration/Marketing -
New York University
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The New School
Frequently Asked Questions about Lisa Coffey
What company does Lisa Coffey work for?
Lisa Coffey works for Iheartmedia
What is Lisa Coffey's role at the current company?
Lisa Coffey's current role is Chief Business Officer.
What schools did Lisa Coffey attend?
Lisa Coffey attended Suny New Paltz, New York University, The New School.
Who are Lisa Coffey's colleagues?
Lisa Coffey's colleagues are Derrick Corbett, Hettie Lynne Hurtes, Ricardo Recci Gonzalez, John Boehm, Bill Schneider, Bob Wiley, Morgan Massengill.
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