Lisa Rocchetti Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Denver, Colorado, United States

AgileSherpas is the world’s leading Agile marketing consulting, training, and coaching firm. We take marketing organizations, teams, and professionals from high stress to high performance by translating successful Agile practices to work inside the marketing profession.

Global

Global practice lead for product management and agile transformation corporate learning programs for Fortune 500 clients. I create custom curriculum and courseware, consult on learning strategy, write sales proposals, and co-facilitate trainings that reskill and upskill teams in modern ways of working.

Los Angeles, California, United States

I managed 7 people across 2 teams responsible for student retention, student satisfaction, and job search success KPIs. In addition to further refining my people management skills, I established a performance tracking mindset and practice on a new team.

Los Angeles, California, United States

As Outcomes Program Manager, I reinvigorated a struggling team to ultimately become the highest performing in the company. My proudest achievements were hiring incredibly talented people and rebuilding our core offering - a 12-week job search curriculum and ongoing career coaching practices. Due to the success of our curriculum rebuild, it became adopted as the global standard.

Los Angeles, California, United States

I ran the daily operations of one of General Assembly's flagship educational products, including course localizations, instructor hiring, student experience, and P&L management. This is where I discovered the power of user-centricity, agile ways of working, and experimentation.

Los Angeles, California, United States

As the 2nd sales manager hire, I built many of the sales operations and activities still in place today. My contributions include creating phone scripts, email templates, sales presentation decks, various job aids, and mapping close rates to specific tactics.

Santa Monica, Ca

Senior leadership role reporting to Chief Executive Officer responsible for development, growth and management of two distinct departments. Key achievements included identification of brand position and value proposition driven by customer insights and market research; increased brand reputation through content marketing, social media and traditional media coverage; and decreased cost per lead by leveraging most effective lead generation channels.Full responsibilities included: brand positioning, marketing strategy and execution, web content creation and management, print collateral development, project and contractor management, lead generation and conversion strategy, ROI measurement, budget development and management, C-suite reporting, event planning and promotion, SOP development, team leadership and staff hiring and training.

Santa Monica, Ca

Spearheaded a robust digital marketing strategy to expand brand awareness and increase lead flow for sales team including SEO, content marketing, social media marketing and email marketing. Led website redesign, managed web content, managed SEO firm and implemented new sales CRM to improve sales workflow and increase performance visibility.

Santa Monica, Ca

Ran sales and recruitment activities with a focus on relationship building and educating leads on product offerings. Managed database of 2,000+ leads, communicating with 50+ daily by phone and email. Created pitch decks, led all sales events and regularly exceeded close rate goals.

Managed corporate accounts, communicated with designers and manufacturers, handled billing, shipping and sales.

Bachelor’S Degree, Psychology

Extension, Marketing, Advertising, Pr, Communications