Lisa S. Email & Phone Number

Minneapolis, Mn, Us

Middleton, Wisconsin, Us

Establish and implement a comprehensive communications strategy for Natus Neuro, that includes executive, corporate, and external communications, as well as overall employee engagement. Role also manages quarterly town hall meetings, the Circle of Excellence experience, and Annual Sales Meetings, and collaborates with Marketing on brand management.

Brooklyn Center, Minnesota, Us

Malvern, Pa, Us

Minneapolis, Mn, Us

Event Management, Marketing Communications & MedTech Consultant- Philips IGT Devices: Town Hall event management and executive communications.- Be the Match/National Marrow Donor Program: Managed event planning and production for the NMDP/Be The Match international Council Meetings for 1,300 healthcare attendees, which included developing Cvent online registration, managing planning team, contract negotiations, vendor and volunteer management, sourcing speakers and entertainment, coordinating A/V, logistics and staging, trade show and sponsorship coordination, communications with attendees, mobile app development, and onsite meeting management. Managed $1M annual event budget.- Be the Match/National Marrow Donor Program: Event management for Virtual Ambassadors Summit using ON24 digital platform for regional training programs for network ambassadors with the Government Affairs team.- Radiation Injury Treatment Network/DOD Summits: Event management included coordinating 50 speakers and abstracts, managing online meeting registration, developing program guide and signage, site selection, contract negotiation, onsite meeting management, and budget wrap-up.- University of MN: Event Manager Transportation Research Conferences.- Carlson Marketing (now One10): Sales Incentive and Brand Identity campaigns, including custom logo, print production, registration website, and project management.- Intelligent Nutrients: Brand Identify and product launch of organic health and beauty brand for Aveda Founder Horst Rechelbacher.

Minneapolis, Mn, Us

- Managed strategy and execution for 37 national and local industry conferences annually in support of the commercial strategy for a fast-paced, disruptive MedTech start-up business. Event execution included logistic planning, sales team coordination, exhibit management, registration, speaker support, AV, receptions, F&B, and promotional activity. Managed annual budget and expenses of $600,000.- Collaborated with Regional and Territory Managers as a trusted advisor and resource to plan and execute local events to reach targeted physicians, including peer-to-peer physician dinners and symposiums.- Developed annual conference plan and managed outside vendors, cross-functional teams, society partners, and physician faculty.

Minneapolis, Mn, Us

- Provided marketing communications and event management for several Medtronic businesses, including sales meetings and conferences, physician educational events, digital and print marketing, business acquisitions, product launches, strategic communications planning, and AHA Heart Walk campaigns. Managed branding and regulatory approvals.- Managed marketing communications for APV business including product launches, integrated communications planning, digital and print advertising, product photo shoots, and marketing materials including animations, interactive tools, case books, sell sheets, and iBrochures.- Managed 40 physician-focused events for the neurologists. Campaigns included developing custom local marketing promotional plans, handling media/ad buys, creating customized marketing materials, and maintaining regulatory and cost-sharing compliance on all accounts.

Minneapolis, Mn, Us

- Developed integrated strategic marketing communications programs that successfully promoted organizations and products through brand development, websites, interactive marketing tools, sales collateral, meetings and events, e-marketing, PR, and advertising.- Developed marketing program for a successful rollout of 140 Medtronic/CRDM education seminars. Collaborated with marketing, sales, and cardiologists. Program included photo shoots, focus group research, marketing materials, advertising, and PR, coordinating regulatory compliance approvals, and program management.- Managed multiple client relationships and collaborated with creative teams of designers, writers, and interactive production on an ongoing basis to effectively execute projects and manage accounts on time and on budget.Client accounts included: Medtronic, Aveda, Haagen-Dazs, Wells Fargo, Red Bull, Make-A-Wish of MN, International Dairy Queen, Honeywell, Nicollet Island Inn and Morgan Foods.

Ba, Communications & Public Relations

Education record