Lisa Li work email
- Valid
- Valid
- Valid
- Valid
Lisa Li personal email
Lisa Li phone numbers
Senior global marketing executive with proven success driving International market expansion and digital transformation for prestigious beauty and lifestyle brands. Track record of building high-performing teams, leading omnichannel marketing strategies, and delivering significant market share growth across multiple regions. Expert in developing and executing multi-market brand strategies with demonstrated success in EMEA, APAC incl. China, and Americas.
Popsockets
View- Website:
- popsockets.com
- Employees:
- 158
-
Vp Of Global Brand And MarketingPopsocketsBoston, Ma, Us
-
Vp, Global Integrated MarketingCrocs, Inc.Boston, Ma, Us -
Vice President, Global Omni Channel MarketingAnastasia Beverly Hills Nov 2023 - Nov 2024Beverly Hills, Ca, Us -
Senior Director, Global Omni Channel MarketingBenefit Cosmetics Jan 2022 - Nov 2023San Francisco, Ca, Us -
Director, Global Marketing & CommunicationsBenefit Cosmetics Jan 2020 - Jan 2022San Francisco, Ca, Us
-
Director, Global DigitalBenefit Cosmetics Mar 2018 - Jan 2020San Francisco, Ca, Us
-
Associate Director, Global DigitalBenefit Cosmetics Apr 2015 - Mar 2018San Francisco, Ca, UsLead key global product launch strategy and asset creation; partner with the Creative team to develop assets localized in multi-languagesResponsible for global digital strategy and growth spanning 17 markets in Asia Pacific; create a community in APAC that allows counterparts to share best practices in social advertising, channel acquisition, retargeting ad campaigns Manage a team responsible for Asia Pacific marketing guidance covering the regional’s owned, paid, and earned media Create APAC playbook, scorecards, and growth strategy on Facebook Instagram, YouTube, Website, Kakao, Weibo, and WeChat that lead to double-digit growth in three consecutive yearsBuild and execute digital marketing strategy for growing the Chinese consumer market; led the launch of Benefit’s first celebrity endorsement in China and brand presence on tmall.comDirected the launch of a global Omni-channel program targeting overseas Chinese shoppers
-
Manager, Digital Marketing And E-CommerceNewell Brands Mar 2013 - Apr 2015Atlanta, Ga, UsSupported the Direct of Marketing in the oversight of the online marketing budget, make recommendations for allocation and/or investment based on program performance and efficiencyLed strategy and execution for organic and paid search marketing programs; partnered with multiple agencies to grow Sign-ups and Trials by 117% YoYLed strategy and agency execution of digital content of owned channels, including Facebook, Pinterest, Twitter, LinkedIn to reach new customers and grow brand awareness Led the development of integrated marketing programs to build brand awareness for etsy sellers -
StrategistCrown Social Agency Sep 2011 - Mar 2013Seattle, Washington, UsLead the development and execution of digital media plans based on brand objectives and campaign goals for Microsoft, DocuSign, blue nile, BROOKS, DieselWorked with production and creative teams to support the execution of social media programs and campaignsLed research and trend studies using social media listening tools to assess campaign performance and identify agile marketing opportunities for the clientsCollaborated with Analytics to measure the impact of social media programs and campaigns, and create actionable, client-facing reports -
Media CoordinatorT.D. Wang Advertising Group, Llc Apr 2011 - Jun 2011Seattle, Wa, UsDeveloped PR and social media strategies for clients targeting the Asian ethnic group in the Greater Seattle AreaResponsible for assisting media buyers with purchase of media space, handling the tasks of generating insertion orders, sending out creative, and confirming ad space and receipt of creativeAssisted the account director with event planning and implementing -
Senior AssociateOgilvy & Mather Jul 2006 - Aug 2009New York, Ny, UsLed day to day account operations and serves as a primary contact for Vacheron Constantin, Van Cleef & Arpels, Cartier; CRYSTALLIZED - Swarovski; TAG Heuer; Tumi, and ZARACoordinated press and analyst plans around key campaigns and product launches, and orchestrate storytelling opportunitiesWorked directly with global senior leadership on the client side to develop PR materials in Chinese and English Led the planning and execution for press events, global product launch campaigns, fashion shows, and blogger outreach Led the measurement of PR program and created client-facing reports
Lisa Li Skills
Lisa Li Education Details
-
University Of WashingtonCommunications In Digital Media -
Capital Normal UniversityComparative Literature
-
Fordham UniversityEnglish
Frequently Asked Questions about Lisa Li
What company does Lisa Li work for?
Lisa Li works for Popsockets
What is Lisa Li's role at the current company?
Lisa Li's current role is VP of Global Brand and Marketing.
What is Lisa Li's email address?
Lisa Li's email address is li****@****lvy.com
What is Lisa Li's direct phone number?
Lisa Li's direct phone number is +141578*****
What schools did Lisa Li attend?
Lisa Li attended University Of Washington, Capital Normal University, Fordham University.
What are some of Lisa Li's interests?
Lisa Li has interest in Technologies, Cooking, Fashion, Social Media, Reading, Advertising.
What skills is Lisa Li known for?
Lisa Li has skills like Social Media Marketing, Social Media, Public Relations, Digital Strategy, Marketing Strategy, E Commerce, Strategic Planning, Social Media Measurement, Media Relations, Client Service, Vendor Management.
Who are Lisa Li's colleagues?
Lisa Li's colleagues are Emily Gray, Jay Kila, Bryn Angell, Joe Tang, Tracy Gan, Tom Rourke, María Isabel Guerrero Zambrano.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial