Lisa Simon Email & Phone Number

CEO, International Inbound Travel AssociationPresident, The Simon Connectionconsultant, speaker, coachSpecialties: Association management, travel and tourism, executive management, financial management and negotiations, conferences and events, strategic planning, business developmentCurrently serving as the CEO of the International Inbound Travel Association, Lisa Simon’s expertise is in tourism market development, strategic planning and association management . With nearly 30 years of experience, her facilitation skills and analytical abilities have proven effective in leadership development, strategic planning, organizational structure and change management. The International Inbound Travel Association (IITA) is the only association focused on inbound travel to the United States servicing inbound receptive tour operators and their destination and supplier partners.Previously, Lisa served as the president of NTA (National Tour Association), the premier travel and tourism association in North America. During Simon's tenure with NTA, she expanded NTA’s international presence, including working with the U.S. Department of Commerce and the China National Tourism Administration to open the U.S. as a preferred destination for Chinese travelers. Simon also focused the association’s growth and marketing on tourism’s niche markets like faith-based tourism, resulting in the establishment of the Faith Travel Association, adventure, student, family and the LGBT (Lesbian, Gay, Bisexual and Transgender) community. Lisa has spoken on global and domestic travel, tourism marketing and travel industry trends throughout the United States, and on the American market in Canada, China, Egypt, India, Italy, Jordan, Mexico, Scotland, Senegal, Spain, Tanzania and the UK. Lisa is a member of the American Society of Association Executives. She previously served on the boards of the U.S. Travel Association, Caribbean Tourism Organization, Destination Marketing Association International Foundation, the Association for Coach Training Organizations and Tourism Cares.

Listed skills include Event Management, Event Planning, Strategic Planning, Tourism, and 30 others.

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  Eastern Kentucky University

  Public Relations/Image Management