Lisa Thompson Saunders Email & Phone Number

Toronto, Ontario, Canada

• As the Marketing and Digital Communications Specialist at SickKids CCMH Learning Institute, I focus on building strong B2B partnerships and cultivating lasting relationships to enhance the visibility and impact of our.
• Developing and executing content strategies to promote mental health programming and initiatives.
• Writing high-quality content for social media, websites, newsletters, and reports, with a focus on SEO.
• Leading digital campaigns, including social media content and email marketing.
• Conducting research and analyzing performance metrics to optimize marketing efforts and identify new business opportunities.Passionate about mental health, I aim to further the impact of SickKids CCMH LI's mission.

Toronto, Ontario, Canada

Project Leadership:I co-led a series of impactful projects within the Developmental Services Sector, aiming to drive innovation and ensure strategic alignment. Key achievements include:Collaborating on a framework for a Ministry-led project to establish a Center of Excellence.Co-developing a comprehensive 5-year strategic plan and a 1-year operational.

Toronto, Canada Area

• I devised and coordinated comprehensive sales, marketing, and rebranding initiatives that yielded substantial, measurable results.
• Increased annual registrants by 11.8% and surpassed annual revenue targets by an average of 7.8%
• Planned and promoted annual training calendar comprised of 70+ advanced learning programs
• Conducted data-driven assessments, and recommended strategies for alignment, pricing, and growth
• Elevated brand engagement with a 1.9% average campaign rate
• Strategically managed and planned email marketing campaigns

Barrie ON Canada

• As a Marketing + Sales Consultant for my own business, I specialized in crafting cost-effective marketing strategies that efficiently reached target markets and amplified distinct brands. Key highlights encompass:
• Comprehensive business and competitor analysis, leading to actionable strategic recommendations
• Crafting a customer journey map to enhance engagement touchpoints for a positive experience
• Managing digital and traditional marketing, optimizing social media, and successful website redesign
• Implementing tailored engagement strategies, from referral programs to e-newsletters, driving growth
• Developing standardized sales reporting for efficiency and consistencyMy experience as an independent consultant honed my skills in breaking down complex projects into actionable tasks and underscored the critical role.

Port Severn Ontario, Canada

Led the marketing and sales division for the Inn and Spa. Executed an end-to-end sales and customer acquisition strategy.

Toronto, Ontario, Canada

Etobicoke, Ontario, Canada

Toronto, Ontario, Canada

Business Administration Diploma

Bachelor Of Commerce - Bcom