Director, Product Marketing & Customer Lifecycle North America
Current
Feb 2022 - Present
AeroLeads people directory · profile
Lisa Alvarez Email & Phone Number
Director of Product Marketing & Customer Lifecycle
at
Wolters Kluwer Tax & Accounting US
1 work email found
@cchgroup.com
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Director of Product Marketing & Customer Lifecycle
Location
Greater Philadelphia, United States
Who is Lisa Alvarez? Overview
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Quick answer
Lisa Alvarez is listed as Director of Product Marketing & Customer Lifecycle at Wolters Kluwer Tax & Accounting US, based in Greater Philadelphia, United States. AeroLeads shows a work email signal at cchgroup.com and a matched LinkedIn profile for Lisa Alvarez.
Lisa Alvarez previously worked as Director, Product Marketing & Customer Lifecycle North America at Wolters Kluwer Tax & Accounting Us and Senior Director, Marketing at Wolters Kluwer Tax & Accounting Us. Lisa Alvarez holds Bachelor Of Science In Business Administration, Marketing from University Of Pittsburgh.
Company email context
Email format at Wolters Kluwer Tax & Accounting US
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*@cchgroup.com
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Profile bio
About Lisa Alvarez
With over 15 years of marketing experience, I am a customer lifecycle and product marketing leader who creates and executes highly effective marketing strategies in matrixed environments. My mission is to drive revenue growth and customer satisfaction by leveraging SaaS, digital engagement, and go-to-market execution skills. I am also a certified expert in account-based marketing (ABM) and a leader who cultivates high-performance marketing teams.At Wolters Kluwer, I am responsible for defining and overseeing the market strategy and campaign execution for product launches and decommissioning, as well as managing the customer messaging and loyalty programs. I have been instrumental in acquiring new customers and engaging existing customers with a focus on digital transformation and adoption of cloud technologies. I have also developed and mapped persona-focused content strategies along the stages of the buyer's journey for various market segments and verticals. Some of my achievements include winning multiple marketing awards, increasing user retention rate by 25%, and launching a successful SaaS migration campaign.
Listed skills include Marketing, Marketing Strategy, Product Marketing, Sales, and 30 others.
Current workplace
Lisa Alvarez's current company
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11 roles
Lisa Alvarez work experience
A career timeline built from the work history available for this profile.
Senior Director, Marketing
Jan 2018 - Feb 2022
Director, Product Marketing
Oct 2016 - Jan 2018
Senior Manager Product Marketing
Jan 2015 - Oct 2016
Product Marketing Manager
May 2014 - Jan 2015
Senior Portfolio Marketing Manager
Jun 2012 - May 2014
Portfolio Marketing Manager
Wolters Kluwer Health
Strategic marketing manager for scientific journals including society publications for International Anesthesia Research Society, American Society of Plastic Surgeons, Association of American Medical Colleges, and Association of Academic Physiatrists.
Nov 2009 - Jun 2012
Product Manager
Facilitate custom product development for publisher Lippincott Williams & Wilkins for pharmaceutical and licensing channels
May 2009 - Nov 2009
Product Marketing Manager
Jul 2007 - May 2009
Marketing Consultant
Directly responsible for increasing project market share and increasing ROI for contracted pharmaceutical firms and biotech companies. Extensive training in multiple areas to conduct interactive forums with physicians encompassing: Anxiety, Acute Migraine Treatment, Depression, Preventative Migraine Treatment, Unipolar/Bipolar Disorder, and Diabetes.
Jan 2006 - Jul 2007
Special Event Assistant
Coordinated Read-A-Thon program for spring of 2004 and 2005 for elementary schools in the greater Pittsburgh area. Duties included contacting school districts and scheduled fundraising events; increasing the pool of participating schools in Read-A-Thon program; and conducting the public speaking engagements at elementary schools in Western Pennsylvania.
Dec 2003 - Mar 2005
2 education records
Lisa Alvarez education
Bachelor Of Science In Business Administration, Marketing
University Of Pittsburgh
Bachelor Of Science, Political Science
University Of Pittsburgh
FAQ
Frequently asked questions about Lisa Alvarez
Quick answers generated from the profile data available on this page.
What company does Lisa Alvarez work for?
Lisa Alvarez works for Wolters Kluwer Tax & Accounting US.
What is Lisa Alvarez's role at Wolters Kluwer Tax & Accounting US?
Lisa Alvarez is listed as Director of Product Marketing & Customer Lifecycle at Wolters Kluwer Tax & Accounting US.
What is Lisa Alvarez's email address?
AeroLeads has found 1 work email signal at @cchgroup.com for Lisa Alvarez at Wolters Kluwer Tax & Accounting US.
Where is Lisa Alvarez based?
Lisa Alvarez is based in Greater Philadelphia, United States while working with Wolters Kluwer Tax & Accounting US.
What companies has Lisa Alvarez worked for?
Lisa Alvarez has worked for Wolters Kluwer Tax & Accounting Us, Wolters Kluwer, Wolters Kluwer Health, Informed Medical Communications, and National Multiple Sclerosis Society.
How can I contact Lisa Alvarez?
You can use AeroLeads to view verified contact signals for Lisa Alvarez at Wolters Kluwer Tax & Accounting US, including work email, phone, and LinkedIn data when available.
What schools did Lisa Alvarez attend?
Lisa Alvarez holds Bachelor Of Science In Business Administration, Marketing from University Of Pittsburgh.
What skills is Lisa Alvarez known for?
Lisa Alvarez is listed with skills including Marketing, Marketing Strategy, Product Marketing, Sales, Management, Product Development, Training, and Account Management.
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