At CX by Design, we’re Human-Centered Design experts with a wicked coffee habit.We help curious and courageous businesses create people-centric products, services, and organizational systems for their external and internal customers.Solving complex, multi-layered challenges using a data-driven, people-first framework that ignites real, long-term business results is our jam.Customer engagements focus on customer/user-centric solutions for businesses in the Financial… Show more At CX by Design, we’re Human-Centered Design experts with a wicked coffee habit.We help curious and courageous businesses create people-centric products, services, and organizational systems for their external and internal customers.Solving complex, multi-layered challenges using a data-driven, people-first framework that ignites real, long-term business results is our jam.Customer engagements focus on customer/user-centric solutions for businesses in the Financial Services, Insurance, Manufacturing, Retail & E-Commerce, Information Technology, and Consumer Goods & Services industries.To learn more, visit cxby.design, or contact me directly at: lis@cxby.design. Show less

Design Think Labs was founded to guide & train teams in building a human-centered connection between their business and their customers to create meaningful products & services for customers.Backed by decades of real-world experience combined with the best of Design Thinking Theory, we cultivate a unique, reusable, and practical framework where ideas brew, teams experiment, and profitable products & services are born.

Teach graduate students the importance of considering, organizing, and structuring business content and data to meet human needs.

Member of the Astia Advisor network that plays a critical role in evaluating, screening, and advising high-growth potential women-led startups. Advising women-led startup specifically on Customer Experience and Product Strategy.

Founder of Digital Product Strategy, Information Architecture, and User Experience Design consultancy which partners with clients to plan and execute requests ranging from high-level product and digital strategy development to website execution projects. Clients serviced range from Fortune 200 corporations to startups within multiple industries. Services Include:• Digital/product strategy• Product management• Training and workshop facilitation• Information… Show more Founder of Digital Product Strategy, Information Architecture, and User Experience Design consultancy which partners with clients to plan and execute requests ranging from high-level product and digital strategy development to website execution projects. Clients serviced range from Fortune 200 corporations to startups within multiple industries. Services Include:• Digital/product strategy• Product management• Training and workshop facilitation• Information architecture• Team leadership• Coaching and consultation• Product research• User experience and interaction designClients include: 8coupons, Critical Mass, Daggerwing Health, Danone, dealQ, EGC Group, ESPN Mobile, espnW, Iteration Group, John Wiley & Sons, Light & Motion, Major League Baseball Advanced Media, Meditation.com, Moment Design, Nabewise (now Airbnb Neighborhoods), Naviscent, National Basketball Association, NewsCorp, Robert Half Technology, Simply Interactive, Skirt Sports, Spark Digital, Urban Arts Partnership, Veteran's First. Show less

Through topical conversations and interviews with interesting guests, Meghan Seawell & Lis Hubert explore what it takes to live a life of choice vs. one of obligation.

X-Squared is a dynamic duo of problem solvers that use their experience in Information Architecture, Product Management, User Experience, Research, Strategy and Design to make winning strategies and products. We love to tackle the hardest problems and use our unique viewpoint and methodology to so. Due to our vast experience, knowledge, and personality, we bring both a focused intensity and a whole lot of fun to each project.

Responsible for identifying, recommending and connecting with new talent and topics for upcoming Future Insights events. Talent and content would look to educate and inform the web design and development communities in regards to current and upcoming trends in the industry.

Responsible for bringing the user perspective forth in both the product strategy as well as product development of 8coupons.com.* Organize and conduct all hands on deck strategy and prioritization workshops in order to create an updated, experience focused product roadmap.* Institute a design research framework to create an ongoing, continuously updated method for gathering customer feedback.* Enhance and focus product development using customer research feedback as well as company… Show more Responsible for bringing the user perspective forth in both the product strategy as well as product development of 8coupons.com.* Organize and conduct all hands on deck strategy and prioritization workshops in order to create an updated, experience focused product roadmap.* Institute a design research framework to create an ongoing, continuously updated method for gathering customer feedback.* Enhance and focus product development using customer research feedback as well as company and technological priorities to guide feature creation. Show less

* Lead stakeholder and business interviews to determine goals and success metrics for site redesign.* Develop high level personas to focus and stress test design solutions.* Employ user research and testing methods to uncover and highlight issues with the current version of the site as well as to discover design and functionality opportunities with new versions of the site.* Partner with visual design, business and technology resources to develop new interface solutions to meet… Show more * Lead stakeholder and business interviews to determine goals and success metrics for site redesign.* Develop high level personas to focus and stress test design solutions.* Employ user research and testing methods to uncover and highlight issues with the current version of the site as well as to discover design and functionality opportunities with new versions of the site.* Partner with visual design, business and technology resources to develop new interface solutions to meet user, business and technical requirements. Show less

Experience Design consultant responsible for conceptualizing and designing iPad application for ESPN Mobile as well as the website for espnW.* Utilized experience design expertise to create a mobile product to successfully extend TV broadcast experience.* Created visual outputs as well as facilitated sessions with product leads in order to evaluate business ideas and prioritize product features for espnW brand.Clients: ESPN

Experience Design consultant responsible for defining and developing phase 2 of the redesign for nba.com.* Led the entire design process for phase 2 of the nba.com redesign.* Applied knowledge of information architecture and site structure to create a page list and template legend for additional development.* Conceptualized, sketched, wireframed and presented new designs to NBA Digital team in order to receive client feedback and sign off. Clients: nba.com

Usability consultant responsible for setting up, facilitating and reporting on user testing for Dummies.com.* Constructed user testing plan based on direction and needs of client business team in order to get relative, informative results.* Facilitated user testing based on known and practiced interview and testing techniques.* Created usability report based on observed user behaviors and task completion status to summarize & share test insights.Clients: dummies.com

Designed innovative user experiences for Fortune 100 client, att.com, to bring the site in line with current and future user and business needs. Partnered with individuals across the organization ranging from account management to sales and support to ensure requirements and needs were defined and designed for. Clients: AT&T

Operated as full time creative subject matter expert for the Plan Manager Application, the highest visited portion of weightwatchers.com. Created designs which resulted in the highest month for new online sign ups to date.

Constructed design strategies and solutions to define the future of usaa.com. Responsible for communicating initiatives to employees at all levels as well as gaining senior level executive support.