Lissette Lopez Email & Phone Number

Rancho Cucamonga, California, United States

Lissette coordinates a variety of marketing campaigns from conception to delivery and on-going efforts such as, Co-op’s Co-Creation Councils, annual Client Relationship Study, Momentum Program, THINK, among other key marketing client focused events, campaigns, and client listening initiatives. -She demonstrates a strong ability to adapt to multiple.

Rancho Cucamonga, California, United States

Costa Mesa, California

• Key Accounts: Rodan + Fields / Covered CA / U.S. Bank / eBay:
• Support and project manage all Hispanic, media, creative, and strategy implementation for all campaign efforts from concept to launch phases
• Work closely with account leads to develop briefs, SOW documents for new projects, budget tracking and billing, and account stewardship needs
• Implement and optimize standardized workflows for client deliverables, utilizing tools, closely monitor work status, and facilitate effective collaboration between internal and external teams
• Lead creative team and client status meetings
• With my strong relationship building skills I was instrumental in bringing in new business to the agency

Costa Mesa, California

El Segundo, California

• T-Mobile:
• Served as the day-to-day client contact for creative execution and performance metrics for T- Mobile campaigns and their partnership launch with Netflix
• Crafted creative briefs, work requests, producer deliverables, and trafficking requests while also overseeing the review and approval of assets
• Drafted and presented quarterly brand competitive analysis using Competitrack and Zuum social analytics
• Managed media channels and vendors, inclusive of radio and DJ ambassadors, while also facilitating the digital and broadcast process for each campaign
• Oversaw internal and external monthly broadcast, internet, and radio talent rights and approval of holding fee estimates

Newport Beach, California

• Key Accounts: WD-40 / Bimbo:
• Served as the day to day client contact for Bimbo Bakeries and WD-40 for all campaign needs including asset management, quality assurance, planning, reporting and led client status meetings
• Crafted creative briefs, timelines and project work requests for digital and social media, point-of- sale, web site management, and print
• Assisted with building quarterly analytics reports, media trafficking charts and asset delivery
• Acted as Community Manager, actively planning, scheduling and moderating social media pages across Facebook, Twitter, and Instagram for select Bimbo Bakeries brands and Eat Smart
• Refined creative content strategies to target specific regions for increased page engagement and exceeded yearly fan/follower goals within four months

Tustin, California

Key Accounts: Daisy / Vizio / Warner Bros. Studio Tour- Attend client status calls- Attend internal team meetings- Contribute in the development of social media campaigns- Develop social media content, scheduling, posting and monitoring for clients such as: Daisy, VIZIO and California Beef- Manage website audits & QC for Daisy- Contribute in idea concept.

Fullerton, California

- Coordinated CSUF AdClub Resource team - Contributed in organizing events and AdCon Day- Planed and executed fundraiser and social events- Ordered and collected food for events and kept inventory up to date - Purchased and distributed promotional items

Bachelor Of Arts (Ba), Advertising, Forth Year

Activities and Societies: Avertising Club (Adclub) member Account Executive at the Daily Titan news paper

Education record

Activities and Societies: AVID club: vice-president, Dance Company performer, PAVA club (community service club): secretary, FFA.