Liting Shen work email
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Liting Shen personal email
6 years of marketing experience, responsible for brand strategy marketing and core product lines. Lead the team to complete the whole process of brand marketing from product insight, packaging, marketing, visual vi, brand strategy sorting, etc., with professional knowledge of brand and media, familiar with all marketing related fields such as social, public relations, creativity, etc., with complete marketing ability. Strong self-driving force, strong sense of responsibility, long-term completion of work under high pressure, good at communication and willing to try new things.
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Sales润通航运服务有限公司Zhoushan, Zhejiang, Cn -
Sales润通航运服务有限公司 Jul 2023 - Present中国 浙江省 舟山 -
Branding Development ManagerBeifa Group Co., Ltd Aug 2020 - Oct 2023Ningbo, Zhejiang, China● Development of VANCH protection, cleaning and disinfection categories, including but not limited to epidemic prevention materials, household cleaning, beauty, pets and other daily consumer goods● Full-process control from pre-product research to implementation, including but not limited to requirement documents, development process, life cycle, product manual, official website, DM, B2B/2C details page●Responsible for the communication of the third-party laboratory certificates related work, improve the preparation of pre-market marketing tools, work closely with overseas sales, and cooperate with local marketing materials●Participate in the establishment of an independent station for the Qingweijiaqing category, store brand incubation, market research and product selection, and filter and refine operational data through a multi-channel retrieval platform, analyze key data, establish an operational indicator system, and split categories based on market data feedback Indicators, establish operation plans and event planning, test social media in various aspects, output content, and build brand fan loyalty.●Supplier control, screening, implementation of elimination and introduction -
Brand Marketing & Content ExecutiveBeifa Group Co., Ltd Jun 2020 - Oct 2023 -
Marketing Director宁波轻蜓视觉科技有限公司 Dec 2018 - May 2020中国 浙江 宁波1. Responsible for the company image planning, marketing planning, and operation implementation of new sales channels in the entrepreneurial stage;2. Establish effective online promotion channels, rationally organize and plan cooperation with third-party media platforms: mainstream search engine SEO, SEM cooperation, cooperation with well-known new media platforms in the domestic industry, as well as we-media, WeChat official account and Weibo official account Cooperation and operation of social media such as Douyin Xiaohongshu official account;2. Establish an effective offline promotion model, organize the entry of well-known exhibitions in the industry, third-party platform cooperation, industry salon organizations, and associations that can quickly feedback the market scope, entrepreneurial competitions, incubators, government and other relationship processing;3. Responsible for the information update of the company's official website to send social media accounts (backstage management), contact relevant production companies, quickly feedback traffic conversion results, and update the official website promotion mechanism with the sales team in real time;4. Public relations monitoring and emergency handling, including but not limited to upstream and downstream supply chains, friends, customers, government, VC, competition organizing committee, 36氪 and other news media.5. Investigate leading companies in the industry, including industry reports, market size, connecting with key people in client companies, and recommending core decision makers in the business sector.6. Party B's company has rich experience in cooperation, including keywords such as Byte, Baidu, Google, etc. -
Marketing And Communications ManagerApramo Uk Jan 2018 - Dec 2018Ningbo1. Responsible for the formulation and implementation of the market research plan, coordinate and control the research progress;2. Responsible for organizing and carrying out research and analysis of market trends, industry trends, competitor status, consumer demand, etc., writing various research reports, and providing effective information support for decision-making and relevant departments;3. Responsible for the submission and establishment of product development projects; the formulation and implementation of product development plans, coordinate various work from product project approval to mass production, timely feedback, communicate, deal with various problems in the development process, and control the development progress;4. Responsible for establishing and improving the information exchange confidentiality system to ensure the security of key information in the process of research and product development;5. Responsible for organizing product certification, testing and patent application, communicating and coordinating internal and external related institutions;6. Responsible for planning, preparing for various exhibitions at home and abroad, and organizing the implementation;7. Responsible for organizing and promoting the implementation of visual output projects related to products and marketing, and responsible for reviewing project plans and output content;8. Responsible for establishing and improving media communication channels, responsible for expanding overseas cooperative institutions and establishing cooperative relations;9. Responsible for the work connection between overseas media organizations (websites, photos, videos, social media), timely convey brand-related information and materials, and ensure real-time information sharing and the unity of output;10. Responsible for the daily management of product certification materials, test materials, product patents, brand trademarks, international domain names, visual output materials, -
Marketing SpecialistApramo Uk Jul 2016 - Jan 2018NingboBrand Build-up ,Category Management and Marketing Analysis all around the Northern Hemisphere -
Sales AssistantNingbo Glory Universal Co.,Ltd Jun 2014 - May 2016NingboMaintenance of foreign customers, develop new customers, track the flow of trade orders and fulfill foreign trade contracts, to help complete the company's foreign trade plans.
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Social Media Marketing SpecialistPossible Dec 2013 - Mar 2014Shanghai City, China1. Collect and analyze media data (rating, GRP, etc.), prepare competitor media tracking 2. Assist planner complete business proposal for clients and other daily work 3. Communicate with vendor and clients, control up-to-date processes
Liting Shen Education Details
Frequently Asked Questions about Liting Shen
What company does Liting Shen work for?
Liting Shen works for 润通航运服务有限公司
What is Liting Shen's role at the current company?
Liting Shen's current role is Sales.
What is Liting Shen's email address?
Liting Shen's email address is li****@****ifa.com
What schools did Liting Shen attend?
Liting Shen attended Xianda College Of Economics & Humanities Shanghai International Studies University.
Who are Liting Shen's colleagues?
Liting Shen's colleagues are 霍艳敏, 欧阳伟健, Yuan Max, 滕维亮, 屈政妤, Sam Huang, Herman Zhang.
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Liting SHEN
Shanghai, China
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