Highly experienced business executive and thought leader with a special focus on marketing, sales and go-to-market strategy for the IT and telecommunications industry.Broad knowledge of the IT industry after more than twenty years of professional and entrepreneurial experience in the various areas of the IT market (software, hardware, services, consulting) with an "multi-angle view" of the IT business from channel, vendor, analyst and consulting perspective. Worked on an international base with assignments and projects in senior roles including marketing (e. g. PR and analyst relations), sales (direct & channel), consulting and purchasing.* Responsible for overseeing the global Kea operations, managing business developers, client partners, service consultants and strategic analyst firm relationships.* Guiding clients through planning and execution of analyst relations programs and supporting them in market entry, channel strategy, and strategic market positioning.* Co-Organizer of a key landmark event in the analyst relations world: The international Analyst Relations Value Forum.Specialties: Analyst Relations, Influencer Marketing, Sales Enablement, PR, Social Media Marketing, Business Management and Strategy, G2M strategy, IT/TK Industry
Listed skills include Marketing Strategy, Business Development, Business Strategy, Online Marketing, and 40 others.