Christine Liu

Christine Liu Email and Phone Number

Comms & Advocacy for Charles River Conservancy | Leads with Curiosity, Creativity, Compassion, Intention | Strategy & Product Innovation, Editorial & Content Strategy, Design Thinking, Multimedia Journalism @ Charles River Conservancy
Christine Liu's Location
Somerville, Massachusetts, United States, United States
About Christine Liu

I work best in deep-thinking, fast-moving, mission-driven teams. For example, in the Harvard Business Publishing Incubator and Content Lab, we build strong cross-functional project squads and learn quickly by creating purpose-driven prototypes in order to support our vision of lifelong learning and career development. Personal highlights include building a scalable way to produce case-study videos featuring Harvard Business School professors, prototyping an Alexa skill designed to help users practice the art of negotiation, and running a group-dynamics experiment within Overwatch. Coming into the role without a ton of formal business or leadership development knowledge was by design. I bring an outsider's perspective, a strong sense of curiosity, and comfort with challenging the status quo. This is a hat I'm proud to wear well.Fun superpower: I build strong personal relationships between me and colleagues from all sides of the business, from content creation to brand marketing to product engineering to the executive committee. I even successfully convinced our CEO to participate (and sing!) in a TikTok. I firmly believe in the transformative power of management and mentoring, especially when I look back at those lonely and confusing times in my own life—like when I felt like the biggest imposter in the room, or when I was paralyzed by fear at unfamiliar career crossroads. Representation matters. My hope is that I can be not only generous with lessons I've learned throughout my (delightfully non-linear) journey, but also share firsthand experience as a first-generation woman of color in media, technology, and business.I'm used to learning and mastering systems quickly, but here's a few of my proficiencies:Data & Optimization: Google Analytics, YouTube Analytics, SEO, Digital Asset Management, CMS, Ecommerce, Social Analytics (TikTok, Instagram, Facebook, Twitter, Snapchat, Pinterest)Creation & Collaboration: Google Drive, Dropbox, Box, Microsoft Office, Adobe Creative Cloud (including Adobe Premiere Pro), JIRA, Trello, Confluence, Slack, Typeform, VideoAsk, Mural, MiroPlatforms: Wordpress, Squarespace, Shopify

Christine Liu's Current Company Details
Charles River Conservancy

Charles River Conservancy

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Comms & Advocacy for Charles River Conservancy | Leads with Curiosity, Creativity, Compassion, Intention | Strategy & Product Innovation, Editorial & Content Strategy, Design Thinking, Multimedia Journalism
Christine Liu Work Experience Details
  • Charles River Conservancy
    Communications And Advocacy Manager
    Charles River Conservancy Oct 2024 - Present
    Cambridge, Ma, Us
  • Charles River Conservancy
    Communications And Advocacy Associate
    Charles River Conservancy Mar 2024 - Oct 2024
    Cambridge, Ma, Us
    - Developing and maintaining key communication content and tools in alignment with advocacy priorities- Working closely with the Executive Director and program staff to connect and inform park users of the CRC’s initiatives
  • Cmliu.Com
    Freelance Writer, Designer, Consultant
    Cmliu.Com Apr 2002 - Present
    Somerville, Ma, Us
    Specialized digital consulting, including:· content strategy · audience growth· copy/UX/SEO audit· site structure & management· optimized ecommerce· community building· social/influencer marketingRecent projects:- Family Dinner: Consult for various content needs including customer experience research, "build-a-box" feature rollout, art direction for product photos, planning upcoming shares, and newsletter support https://sharefamilydinner.com- Spicehound: Consult to migrate and optimize ecommerce experience to Shopify https://spicehound.com- Scott Murry: Consult to relaunch website and portfolio on Squarespace http://scottmurry.comLifestyle writing contributions to various print and online publications such as Budget Travel, Boston Globe, Boston Magazine, Boston Home, Boston Weddings, Daily Candy Boston, Beer Advocate magazine, the Jewish Advocate.
  • Unitedhealth Group
    Senior Product Experience Manager
    Unitedhealth Group Sep 2022 - Mar 2024
    Us
    Fusion is an internal enterprise accelerator dedicated to empowering employees within UnitedHealth Group to bring products to market faster & better through thought leadership and proven design thinking frameworks.
  • Harvard Business Publishing
    Senior Innovation Editor
    Harvard Business Publishing Jan 2022 - Sep 2022
    Brighton, Ma, Us
  • Harvard Business Publishing
    Innovation Editor
    Harvard Business Publishing Mar 2019 - Jan 2022
    Brighton, Ma, Us
    As Innovation Editor, I manage the Content Lab, the specialized media experience team within HBP's product incubator. That basically means I have a blast being part of various teams dedicated to early-stage development of new content formats and media experiences. That includes things like building prototypes and conducting user research, but it also means exploring new ways of storytelling—especially through video.Some things I'm proud of:- Leading team to incubate and launch the "Inside the Case" video series: Friendly explainers and advice on how to teach a popular case study, for professors by professors. https://hbsp.harvard.edu/educator- Co-creating purpose-driven prototypes on a wide variety of projects including understanding Gen Z video fandom, career content on smart speakers (conversational UX), learning in the flow of work on collaborative platforms, and audio formats (like podcasts).- Volunteering as a team captain on the company's Diversity, Inclusion, and Belonging Ambassador AllianceVideo highlights:- Launched, co-produced, and hosted new series "Christine vs. Work" https://www.youtube.com/playlist?list=PLzAU8TPKsJuapS5v1tsD3litKJejhAea6- Made a fun TikTok on keyboard shortcuts that went viral (1.3M+ views) https://www.tiktok.com/@hbrascend/video/6854530837946371334- Shared my experience on camera for our leadership development product Harvard ManageMentor, found in the Career Management ("Personal Board of Directors") and Developing Employees ("Be Generous with Your Network") modules
  • America'S Test Kitchen
    Executive Editor, Web
    America'S Test Kitchen Mar 2016 - Oct 2018
    Boston, Ma, Us
    · directed original content creation and production workflows on 4 digital properties (americastestkitchen.com, cooksillustrated.com, cookscountry.com, onlinecookingschool.com)· drove editorial strategy on ecommerce revenue goals· crafted data-driven topic strategy for YouTube platform· managed digital-first content team of 13 full-time editors + 3 contractors· reported to Chief Creative Officer
  • America'S Test Kitchen
    Managing Editor, Web
    America'S Test Kitchen Jan 2012 - Mar 2016
    Boston, Ma, Us
    · produced online editorial content for email campaigns, book launches, holiday guides, video tips, sponsor projects · cultivated and managed relationships with top content partners as well as influencer and social media outreach
  • America'S Test Kitchen
    Associate Editor, Social Media
    America'S Test Kitchen Apr 2011 - Jan 2012
    Boston, Ma, Us
    · launched ATKFeed.com (reborn later as on-site integration) as publishing platform for community-centric content
  • Howaboutwe.Com
    Boston Community Manager
    Howaboutwe.Com Jan 2011 - Apr 2011
    New York, New York, Us
    Helping Boston go on awesome, unlame dates; producing and publicizing social events; curating advice from city dating experts; mediating local media and business partnerships.
  • Urbanspoon
    Community Manager
    Urbanspoon Oct 2010 - Apr 2011
  • Citysearch
    National Community Manager
    Citysearch Jun 2010 - Oct 2010
    West Hollywood, Ca, Us
    Developing thriving offline and online local user communities as the social media evangelist and brand ambassador within and for Citysearch.
  • Citysearch
    Editor, Boston
    Citysearch Dec 2008 - Oct 2010
    West Hollywood, Ca, Us
  • Go2 Media
    Boston Contributor
    Go2 Media Oct 2007 - Dec 2008
    Boston, Ma, Us
    Founded in 1999, go2 Media is revolutionizing the ways consumers interact with their mobile devices and marketers connect with their audiences. Using an everyday mobile phone, the go2 Media mobile broadcast network enables users to easily and instantly access desired information such as turn-by-turn directions, movies, business listings, news, weather conditions and more!
  • Go2 Media
    Boston Style Correspondent
    Go2 Media May 2007 - Oct 2007
    Boston, Ma, Us
    80108 provides 'thumbcast' channels over text message to phones of subscribers. The programming is city-centric and specific to interest.I'm the Boston fashion correspondent, which entails producing three informative, timely, entertaining text messages (with multi-part format) per week. These messages are delivered to subscribers according to their delivery preferences.Read current and archived thumbcasts at http://www.80108.com/thumbcasts/boston-style
  • Go2 Media
    Associate Producer
    Go2 Media Sep 2006 - May 2007
    Boston, Ma, Us
    I consult at 80108 in developing the product, designing the user interaction experience, establishing writer resources, and publishing the Boston and national style micro-channels. 80108 is a mobile media company aimed at sending localized, specialized, insider info to subscribers on their cellphones via text message. It's a large national network, with clusters of passionate writers in each major metropolitan area (Boston, New York, Philly, SF, DC, etc), covering scenes such as style/fashion, indie rock, parenting, green living, lesbian/gay, arts/theatre, sports, food/drink, dog-owners, etc. Micro-channel subscribers receive interactive insider knowledge mixed with passion, wit, and editorial voice.
  • Boston'S Weekly Dig
    Lifestyle Editor
    Boston'S Weekly Dig May 2007 - Dec 2008
    Boston, Massachusetts (Ma), Us
    I'm responsible for the 'Department of Commerce' section of the newsweekly, which includes Boston-centric content on commerce, food, drink, and lifestyle. This includes interviews, restaurant reviews, fashion shoots, and lifestyle events.I directly coordinate themed editorial issues, most directly the seasonal dining and style issues, as well as significant contributions to commerce-heavy issues like the green issue, the bicycle issue, eats + drinks fall preview, etc.I also write for other parts of the book, including content for arts, music, and film; as well as blog on weeklydig.com.
  • Boston'S Weekly Dig
    Contributing Writer
    Boston'S Weekly Dig Sep 2006 - May 2007
    Boston, Massachusetts (Ma), Us
    I'm the primary style / commerce writer for the Boston's Weekly Dig (the region's alt-weekly newspaper), each week highlighting new or noteworthy stores, services, scenes, and a shopping style guide. I've also written for their food, drink, and Dig Awards coverage. I champion local designers and business-owners, and with my 6-year familiarity with Boston I try to situate each featured story within the general context of the city's character and history.
  • Massachusetts Institute Of Technology
    Freelance Designer
    Massachusetts Institute Of Technology May 2005 - Dec 2006
    Cambridge, Ma, Us
    The MIT (web.mit.edu) home page is great because the graphic changes everyday! I produce layouts that creatively incorporate 'MIT' in the design, either by commission or from my own artistic contributions.
  • Massachusetts Institute Of Technology
    Research Assistant / Graduate Student
    Massachusetts Institute Of Technology Sep 2004 - Aug 2006
    Cambridge, Ma, Us
    - M.S. in Media Arts and Sciences, received August 2006.- Research Assistant in Sociable Media Group with advisor Judith Donath.- Designing fashion objects embodied with technology. - Framework in sociology and signaling theory.- http://smg.media.mit.edu
  • Ibm Research
    Visualization Intern
    Ibm Research Jun 2002 - Aug 2002
    Armonk, New York, Ny, Us
    - Structured new visualization methods for email clients, improving display of data information.- Collaborated on work with mentor and team of IBM Collaborative User Experience interns.- Conducted conference presentations of project progress and updates to research workgroup.- http://www.research.ibm.com/cambridge

Christine Liu Skills

Blogging Social Media Editing Publishing Content Management Magazines Research Social Media Marketing Indesign Copy Editing Journalism Wordpress Copywriting Editorial Photoshop Microsoft Office Writing Publications Illustrator Flash Web Design Content Strategy Management Marketing Press Releases Graphic Design Layout Html Css Python Quarkxpress Readers Digital Media Youtube Instagram

Christine Liu Education Details

  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Media Arts And Sciences
  • Harvard University
    Harvard University
    Applied Mathematics
  • Harvard Business School Online
    Harvard Business School Online
    Other; Certificate In Economics For Managers
  • Harvard Business School Online
    Harvard Business School Online
    Other; Certificate In Global Business
  • Altmba
    Altmba
    Ruckusmaking

Frequently Asked Questions about Christine Liu

What company does Christine Liu work for?

Christine Liu works for Charles River Conservancy

What is Christine Liu's role at the current company?

Christine Liu's current role is Comms & Advocacy for Charles River Conservancy | Leads with Curiosity, Creativity, Compassion, Intention | Strategy & Product Innovation, Editorial & Content Strategy, Design Thinking, Multimedia Journalism.

What is Christine Liu's email address?

Christine Liu's email address is li****@****ail.com

What is Christine Liu's direct phone number?

Christine Liu's direct phone number is +161769*****

What schools did Christine Liu attend?

Christine Liu attended Massachusetts Institute Of Technology, Harvard University, Harvard Business School Online, Harvard Business School Online, Altmba.

What are some of Christine Liu's interests?

Christine Liu has interest in Writing, Sustainability, Design, Fashion, Gastronomy, Photography, Creating, Architecture, Running, Electronica.

What skills is Christine Liu known for?

Christine Liu has skills like Blogging, Social Media, Editing, Publishing, Content Management, Magazines, Research, Social Media Marketing, Indesign, Copy Editing, Journalism, Wordpress.

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