🚀 Passionate About Transforming Shopping Experiences with Live Commerce 🚀Hello! I’m Rob Marston, a forward-thinking digital strategist with a knack for spotting emerging technologies and their transformative potential. My journey in digital marketing has been thrilling, and I’m excited to share my passion for Live Commerce—a cutting-edge frontier revolutionising brand-consumer connections.🔍 Unveiling the Future of CommerceIn a rapidly evolving tech landscape, staying ahead is crucial. My fascination with nascent technologies began early, blossoming into a deep understanding of the strategic benefits of early adoption. Live Commerce is more than a trend; it’s the future of retail. From its origins in China to its global expansion, Live Commerce is reshaping shopping with immersive, real-time interactions.🌟 Pioneering Early AdoptionBeing an early adopter is my mantra. I've seen first-hand the power of embracing new technologies before they mainstream. This proactive approach helps brands navigate Live Commerce complexities, positioning them as leaders in this digital revolution.📈 Driving Success Through Strategic InsightsWith a strong background in digital marketing, I specialise in integrating Live Commerce into existing frameworks. My strategic roadmaps drive engagement, boost sales, and enhance brand loyalty through interactive live streams and data-driven insights.💡 Innovation in Health, Beauty, and FashionLive Commerce leads in Health, Beauty, and Fashion, with creators driving million and billion-dollar streams. These sectors dominate, but the potential spans all industries.🌍 Connecting GloballyLive Commerce is a global phenomenon with limitless potential. I help brands connect with diverse audiences, leveraging real-time data and insights to create engaging, tailored content.🤝 Let’s Shape the Future TogetherI’m looking for innovative brands and visionary leaders ready to embrace Live Commerce. Let’s connect and pioneer new frontiers in digital marketing together!
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Head Of GrowthQuesta.Com.AuRedfern, Nsw, Au -
FounderAussiebeauty.LiveRedfern, Nsw, Au
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FounderLive Commerce Australia Nov 2023 - PresentSydney, New South Wales, Australia🌟 Welcome to Live Commerce Australia 🌟Discover the future of retail with Live Commerce Australia! As the next wave of e-commerce, Live Commerce is growing rapidly worldwide, offering an innovative way to engage with your audience and boost revenue. Imagine combining the convenience of online shopping with the excitement of live interaction—this is the power of Live Commerce.At Live Commerce Australia, we help brands create dynamic, real-time shopping experiences that captivate and convert. Engage your customers like never before, answer their questions instantly, and build a loyal community eager for your products. This revolutionary approach is not just a trend; it’s a game-changer for your business.Ready to extend your retail strategy? We’re eager to collaborate with progressive organisations ready to embrace this cutting-edge technology. Let’s connect and explore how Live Commerce can elevate your brand. Book a meeting or call with us today, and let’s pioneer the future of retail together! -
Resilience EducatorI Am Mentally Fit (Www.Iammentallyfit.Com.Au) Aug 2022 - PresentSydney, New South Wales, AustraliaI Am Mentally Fit was established to reduce stigma and increase capability, building Mental Health awareness through education, coaching and support. In 2018, after a difficult marriage breakdown, I sought connection through my first 'Men's Group', a gathering in the Gold Coast of men ranging from 30's to 70's with a varied mix of 'issues' that they were looking to process. This experience was cathartic and I have continued to work with a variety of different Men's Groups, in different roles from attendee, to speaker and facilitator.Throughout this time, my interest in Mental Health continued to grow. I studied numerous courses (OCD, General/Health/Social Anxiety, Depression, Insomnia - This Way Up Clinic, Suicide Prevention Training -Wesley Mission) to increase my knowledge. In February 2022 I gained my Mental Health First Aid accreditation, followed in July by qualifying as an Instructor to deliver Mental Health First Aid 2-day training courses face-to-face or on-line. I am also a Certified Resilience Coach and Instructor.Please reach out to me to see how I can help your organistaion - rob@iammentallyfit.com.au
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Men'S Group SpecialistVarious Groups Aug 2018 - Mar 2023Sydney, New South Wales, AustraliaI volunteer with several different Men's Groups in various roles, to support Men navigating through challenging times through peer support, exercises and group work.https://www.parentsbeyondbreakup.com/dids - Facilitator, mentor, attendeehttps://completemen.org.au/ - Facilitator, Digital Marketing consultant (pro bono), attendeehttps://mentoringmen.org.au/ - Mentor, Peer Group Creator/lead https://www.facebook.com/fobondi/ - Speaker and attendeehttps://www.wetalkclub.com/ - Attendeehttps://themanwalk.com.au/ - Attendee
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FounderZeus Unwired Pty Ltd Feb 2012 - Aug 2022Sydney, Australia
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Dad'S Group Sustainability And Digital ManagerThe Fathering Project Aug 2021 - Dec 2021Sydney, New South Wales, AustraliaThe Fathering Projects aim is to change children's lives by supporting their dads and father figures to be the best parents they can be.My work with this Charity was split between two roles - Digital Marketing and Dad's Group Sustainability.In the Digital Marketing role, I :-- Conducted a comprehensive review of all digital assets and provided optimisation recommendations. - Created a 6 week video series, including initial comms, with a selection of our Dad's Group members responding to a set of standard questions about their parenting journey and relationship with The Fathering Project. The assets were built for deployment in multiple scenarios - fund raising, promotion, education etc- Helped launch the new www.thefatheringproject.org website , writing and implementing metadata, usability testing, optimisation for SEO.In my Dad's Group Sustainability role, I :-- Worked with schools to either start their first Dad's Event, or where established, build on their existing momentum with resources and advice.- Built a volunteer strategy through interviews with our existing volunteers and research into the wider volunteering opportunities. - Created a new model working with Family and Children Centres. This annual strategy works to engage Dads in the community both with their children and also other Dads in their local area for support and connection. The inaugural partner signed up for this during my time at the Fathering Project- Launched nationwide 'Dads and Kids' quiz night - supported with question compilation and call facilitation. -
LecturerMumbrella Mar 2012 - Aug 2018SydneyI have been part of the Mumbrella Digital School since it's inception, responsible for developing and delivering the content for the Search and Mobile class.I have taught this content in Sydney and Melbourne and have also helped out with delivering other parts of the course. -
Content Director (Contract)Comexposium Aug 2017 - May 2018Sydney, AustraliaWorking with the team at Comexposium on content creation and curation across:Modern Marketing SummitiMedia Brand SummitAd Tech -
Head Of Airwave AnzAirwave (Omnicom Media Group'S Full Service Mobile Agency) Oct 2015 - Aug 2017SydneyAirwave is fully integrated into Omnicom Media Group's agencies, which ensures that mobile is at the heart of our media planning and implementation.Throughout the APAC region, mobile is increasingly becoming the primary way that consumers access the internet. Mobile and tablet devices have revolutionised the way that consumers interact in everyday life and especially with brands. Our aim is to make sense of this change and provide our clients with optimised solutions that put consumer need first.
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LecturerUts: University Of Technology, Sydney Feb 2014 - Sep 2016Sydney, AustraliaI have created and delivered content across a spectrum of digital disciplines as part of the Digital Marketing Executive Certificate.I have also conducted in-house delivery of this content at a leading financial institution to over 70 marketing professionals looking to upskill in the area of digital marketing -
Online And Digital Mentor And LecturerMega New South Wales Mar 2011 - Mar 2013Key achievements:• Mentoring and lecturing at MEGA, an Entrepreneurship Masterclass series which takes participants from the mobile, digital content and ICT industries through an industry-driven development program• Helping to build students’ creative, technical and business skills for the development of new products and services for global markets.
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LecturerThe University Of Sydney May 2010 - Feb 2012Key achievements:• Developing a one day introductory course to mobile marketing: ‘Mobile Marketing Masterclass’ • Lecturing on Search and Mobile Marketing in the course: ‘Implementing a Digital Strategy for your Small Business’.
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Regional Director - PacificInmobi Sep 2010 - Dec 2011Key achievements:• Successfully bringing the InMobi proposition to Australia and New Zealand by developing Publisher, Advertiser and Agency relations. -
Commercial Director (Contract)Amplify Sep 2010 - Dec 2010Key achievements:• Helping to define the digital strategy during a period of growth in the Agency.
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National Director Of SearchStarcom Mediavest Mar 2008 - Oct 2010Key achievements:• Successfully launched the Search division for Starcom across all tier one clients (Holden, Sony, Subaru, Samsung, BankWest, ING, South Australian Government)• Ran nationwide agency training programme pilot with Google (Agencyland), the only agency to do this in Asia Pacific. -
Search Account Director24/7 Real Media (Wpp) Oct 2006 - Mar 2008Key achievements:• Working with several national and international brands including Lonely Planet, CareerOne, Wizard Home Loans, BankWest, AMP, Match.com, NRMA, AQIS, Subaru, Alfa Romeo, Hamilton Island and The Stella Hotel Group• Developing an award-winning gadget with CareerOne (inaugural IAB search awards). -
Search Account Manager24/7 Real Media / Decide Interactive Mar 2004 - Oct 2006Key achievements:• Managing the search strategy, implementation and reporting across a range of high profile brands including Lastminute.com, CareerOne, Match.com, Grays on line and i-select. • Running major campaigns across different search engines, in native language with multiple currencies, consistently growing business quarter on quarter. -
Senior Business Development Manager & Vertical SpecialistMonster.Co.Uk Oct 2001 - Feb 2003Key achievements:• Creating Monster’s Local Government Community, establishing regular content providers for the site and newsletter, from both industry experts and journals• After 6 months, traffic to the community had doubled and there were 6,000 regular subscribers to the newsletter. Revenue had increased by 50% and Monster became a recognised e-recruitment solutions provider in this niche market. -
Business Development ManagerMonster Jul 1999 - Oct 2001Key achievements:• Identifying, developing and growing Internet recruitment solutions through all verticals• Using advances in technology to position organisations as a progressive employer of choice -
Business Development ManagerProctor And Gamble Apr 1998 - Jun 1999Key achievements:• Managing £1.5m of business for the paper products division • Implementing a management information system with 25 Healthcare Trusts to report on costs, manage delivery schedule as well as inventory -
Teaching Company AssociateDurham University Aug 1996 - Mar 1998Key achievements:• Wholly responsible for designing and implementing the marketing strategy in this B2B environment• Teaching a course to MBA students on what was then known as the 'Information Superhighway' covering websites, search engines and how businesses can use the web to deliver their business.
Rob Marston Education Details
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Cumulative Exam Score - 95% -
DrivenMental Fitness -
Mental Health First Aid AustraliaAccredited -
Mental Health First Aid AustraliaAccreditation -
Wesley MissionWesley Lifeforce Suicide Prevention Training -
All Facets Of Digital Marketing -
Strategic Marketing Management, International Marketing, Analysis & Decision, Leadership & Planning -
Politics & Economics -
MovemberCompleted
Frequently Asked Questions about Rob Marston
What company does Rob Marston work for?
Rob Marston works for Questa.com.au
What is Rob Marston's role at the current company?
Rob Marston's current role is Head of Growth.
What schools did Rob Marston attend?
Rob Marston attended Quantic School Of Business And Technology, Driven, Mental Health First Aid Australia, Mental Health First Aid Australia, Wesley Mission, University Of Technology Sydney, Cim | The Chartered Institute Of Marketing, University Of Sunderland, Movember.
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Rob Marston
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Tacoma, Wa2plumbsigns.com, plumbsigns.com3 +125347XXXXX
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Rob Marston
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