- Developed and implemented customer-centric strategies, resulting in a 53% increase in sign-ups from marketing channels, aligning initiatives with user needs and feedback.- Conducted continuous analyses to understand the customer journey and optimize product communication, adjusting value propositions and marketing campaigns accordingly.- Collaborated with product, technology, sales, and customer experience teams to define requirements and prioritize features based on customer demands, ensuring launches that meet market expectations.- Oversaw department performance with a focus on strategic planning, execution, and results monitoring, utilizing OKRs and KPIs to ensure activities aligned with product objectives and business goals.- Executed strategic planning, organization, and coordination for Melhor Envio's participation at the E-commerce Forum Brazil (2023 and 2024), managing a 60m² booth and coordinating the involvement of 40 team members and multiple vendors.

Content writing with expertize in e-commerce and logistics sectors.

- Planned and executed content marketing strategies and projects for technology companies across various sectors (B2B and B2C), including technology, e-commerce, telecommunications, and tourism, aimed at increasing brand reach and engagement.- Conducted in-depth research and validated information to translate complex technical data into clear and accessible content, enhancing the understanding of product features and benefits for diverse target audiences.- Implemented SEO strategies based on audience metrics and market trends, significantly improving content visibility and engagement, and contributing to the definition of requirements and prioritization of features on the product roadmap.

- Managed the entire production process for the travel website, including strategy development, creation of relevant editorial briefs, task delegation, and final review of over 60 weekly publications on the portal.- Coordinated the editorial calendar and ensured timely delivery from writers using tools such as Trello, Asana, and Google Suite.- Conducted data-driven research (Google Analytics) and executed strategic improvements to the product.

• Daily follow-up of the technology market trends to define strategies for articles publications ans increase the organic access of the e-commerce website;• Content producer of with focus on SEO and simple explanation of new technologies and products;• Specialized customer service, answering questions about technologies or functions and assistance in prices and products comparing.

• Marketing assistant;• Responsible for the portuguese-english translation and portuguese writting of the leaflet' equipaments for sale in the importer company's catalog; • Newsletter content producer about this items and its applications, as well trends in oil and gas market;• Contact with clients comercial areas and referral to the company's sales departament;

• Salesperson in books and audio departments.

• Copywriter of Magazine of Assistive Technology - Content producer on technology that improves people with disabilities life's quality.

• Front desk recepcionist and booking reservations at the resort's accommodation; • Guests costumer service during their stay at resort.