Liz Baker Email and Phone Number
Liz Baker's Location
Denver Metropolitan Area, United States, United States
Liz Baker's Contact Details
Liz Baker work email
- Valid
- Valid
- Valid
Liz Baker personal email
n/a
Liz Baker phone numbers
About Liz Baker
Media and marketing professional with extensive experience in media buying and planning as well as traditional marketing services.
Liz Baker's Current Company Details
Liz Baker Work Experience Details
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Director Of Marketing, Colorado RegionIntermountain Health Sep 2020 - PresentMurray , Ut, Us
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Marketing ManagerScl Health Nov 2017 - Sep 2020Broomfield, Co, Us -
Marketing SupervisorSansum Clinic Jan 2015 - Oct 2017Santa Barbara, Ca - California, Us -
Marketing CoordinatorSansum Clinic Nov 2012 - Jan 2015Santa Barbara, Ca - California, Us- Plan, negotiate, place and steward all ad campaigns for local TV, Radio, Cable and Online mediums. - Work closely with Marketing Director to increase brand awareness among our patients and community. - Draft news releases, patient stories, provider bios, brochures and other marketing materials. - Manage Online Directories - Format, draft and edit monthly employee newsletter. - Work as a community relations liaison between the clinic and the community. - Plan and coordinate various events for the organization. - Direct Mail Marketing - Email Marketing
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Media BuyerNew Day Marketing Nov 2009 - Jun 2012Full responsibility procuring long form media time in 35 markets across the country with an average annual billing of $3.2 million.Successful negotiation and management of television campaigns for a variety of clients including, Guthy Renker, Thane, and Beach Bodies while obtaining client objectives.Developed dynamic relationships with station and account executives in order to fulfill and exceed client goals and expectations.Cold call television stations in order to increase overall profitability.
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Senior Broadcast NegotiatorEvans, Hardy, And Young Inc Jan 2008 - Jan 2009Full responsibility procuring media in eight markets: Detroit, Cleveland, Boston, San Francisco, Chicago, Miami, Santa Barbara Cable, and Los Angeles Cable with an annual billing of $2-5 million.Successful development of brand awareness and drove consumer spending by planning, negotiating, and managing effective multi-platform media campaigns for La Salsa, Idaho Potato Commission, Chilean Avocado, Chilean Fresh Fruit, Chumash Indian Casino, and Real Mexican Restaurants. Obtained client objectives by identifying key demographics utilizing television, cable, radio, direct mail, print, and social media. Negotiated added value for all clients to maximize ROI. Developed crucial relationships with clients and station executives in order to prospect and cultivate new business for the agency.Created and implemented buying guidelines for the media department.
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Media BuyerCarat Usa, Inc Jan 2005 - Jan 2008Full responsibility procuring media six markets: Albuquerque, Tucson, Colorado Springs, Sacramento, Portland, and Denver with an annual billing of $4-10 million.Developed strong and lasting relationships with account and station executives in order to achieve client objectives.Created profitability by identifying key demographics utilizing television, cable, radio, and online media. Negotiated and managed advertising schedules from planning through post explanation while developing brand awareness and reaching key consumers for the following clients: Hyundai Dealers, Kia, Petco, Pfizer, Outback Steakhouse, Jenny Craig, Pernod Ricard and Radio Shack, Blue Cross/Blue Shield.Negotiated added value for all clients to maximize ROI. Point person for local interactive ad campaigns. Responsible for training traditional media buyers in interactive advertising as well as educating current clients in the importance of interactive advertising on the local level. Successfully launched store openings for Petco across the country by driving key consumers to the stores by planning and procuring strategic media campaigns.
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Jr. Media BuyerCarat Usa, Inc Jan 2004 - Jan 2005Full responsibility procuring media in five markets: Billings, Casper, Witchita Falls, Colorado Springs and Tucson with an annual billing of approximately $4 million. Negotiate and manage television, radio and cable advertising schedules from planning through post explanation for the following clients: Hyundai Dealers, Petco, Pfizer, Village Inn, Levitz and Midas in order to drive consumer spending.Negotiated added value for all clients to maximize ROI. Worked with the Petco account team and the NCC account executives and research team to create brand awareness for the client by negotiating and procuring cable schedules for the entire Eastern and Southern US regions.Developed and maintain relationships with account and station executives while achieving client objectives
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Assistant Media BuyerCarat Usa, Inc Jan 2003 - Jan 2004Assist two media supervisors for television and radio in the following markets: Los Angeles, San Francisco, and San DiegoResearch and resolve billing discrepancies and makegoods.Establish and maintain relationships with account and station executives.Full responsibility for negotiating, buying and maintaining Petco Radio Buys for Santa Barbara and San Luis Obispo.Analyze and maintain weekly household posting reports.Participated in the Account Executive Training Program.
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Sales AssistantInterep Radio Sales Jan 2002 - Jan 2003Assist seven sales representativesEstablish and maintain relationships with station executives and media buyersAct as a liaison between stations and buyersInput, maintain and confirm a heavy volume of media buysResearch and resolve billing discrepancies
Liz Baker Skills
Advertising
Media Buying
Television
Direct Mail
Radio
Digital Media
Media Planning
Marketing
New Media
Broadcast
Sales
Press Releases
Social Media Marketing
Social Media
Online Advertising
Integrated Marketing
Digital Marketing
Email Marketing
Marketing Strategy
Liz Baker Education Details
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University Of Northern ColoradoMaster Of Business Administration - Mba -
Uc Santa BarbaraAnthropology
Frequently Asked Questions about Liz Baker
What company does Liz Baker work for?
Liz Baker works for Intermountain Health
What is Liz Baker's role at the current company?
Liz Baker's current role is Director of Marketing, Colorado Region at Intermountain Health.
What is Liz Baker's email address?
Liz Baker's email address is el****@****rat.com
What is Liz Baker's direct phone number?
Liz Baker's direct phone number is (800) 472*****
What schools did Liz Baker attend?
Liz Baker attended University Of Northern Colorado, Uc Santa Barbara.
What are some of Liz Baker's interests?
Liz Baker has interest in Economic Empowerment, Environment, Science And Technology, Arts And Culture, Health.
What skills is Liz Baker known for?
Liz Baker has skills like Advertising, Media Buying, Television, Direct Mail, Radio, Digital Media, Media Planning, Marketing, New Media, Broadcast, Sales, Press Releases.
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