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Liz Buchanan leads the North American business for NielsenIQ, a global information services firm serving the consumer goods and retail industries. In this role, she is accountable for the U.S. and Canadian markets, across all NIQ and GfK business lines and customer segments. During her 17 years at NIQ, Liz has held various leadership roles in customer success, sales, product development and technology deployment. Most recently, she oversaw NIQ’s customer-facing analytics and servicing teams around the world and led the successful rollout of the NIQ self-serve analytics platform, NIQ Discover, across 85 countries. She has worked extensively across the U.S. and global markets. She has specific expertise in data governance and stewardship, data management processes, technologies and analytics. She regularly consults with customers to help them achieve their transformation goals in this rapidly evolving space. Liz currently serves as the Executive Sponsor for NIQ’s Black employee resource group (SABLE). She sits on the Board of Directors for ComEd, an Exelon Company, as well as Nourishing Hope, Chicago Humanities (formerly the Chicago Humanities Festival), World Business Chicago and Intersect Illinois. Liz is an active champion for civic causes, regularly dedicating her time advocating for diverse political representation through fundraising, organizing and policy work at the local and national level. Liz is a Class of 2022 Leadership Greater Chicago (LGC) Signature Fellow and a member of the Economic Club of Chicago.
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President, North AmericaNielseniq Jan 2024 - PresentChicago, Illinois, Us -
Global Head Of Customer Success And Platform TransformationNielseniq Oct 2022 - Jan 2024Chicago, Illinois, UsAccountable for NIQ’s servicing organization across 80+ countries, including: CSMs, Industry Insights teams, Customer Service organization, Business Intelligence and Tech Solutions Delivery, Deployment and Training, Sales Engineering, CS Operations and Voice of Customer. Also responsible for leading the roll out of NIQ Discover to all NIQ customers around the world, and corresponding service transformation. -
Managing Director - North American Customer Success & Global Platform TransformationNielseniq Jan 2022 - Oct 2022Chicago, Illinois, Us -
Managing Director - North American Customer SuccessNielseniq Jun 2021 - Jan 2022Chicago, Illinois, Us -
Head Of Consumer Intelligence Bu - North AmericaNielseniq Jul 2020 - Jun 2021Chicago, Illinois, UsCommercial leader for new Consumer Intelligence Business Unit, with accountability for sales, customer success, pre-sales engineering and custom development organization(s). Accountable for North American P&L for Omni and eCommerce Consumer portfolio, as well as 3-year strategic plan. Executive Sponsor for Women in Nielsen (WIN) ERG. -
Member Board Of DirectorsComed Aug 2024 - PresentChicago, Il, Us -
Member Board Of DirectorsIntersect Illinois Aug 2024 - PresentChicago, Illinois, Us -
Member Board Of DirectorsNourishing Hope May 2024 - PresentChicago, Illinois, Us -
Member Board Of DirectorsChicago Humanities May 2023 - PresentChicago, Illinois, Us -
Member Board Of DirectorsWorld Business Chicago Jun 2023 - PresentChicago, Illinois, Us -
Member Board Of DirectorsCradles To Crayons Nov 2021 - Aug 2024Newton, Massachusetts, UsChair of Development Committee -
Signature Fellow, Class Of 2022Leadership Greater Chicago Jul 2021 - Jul 2022Chicago, Il, Us -
Senior Vice President - Retail EffectivenessNielsen Apr 2019 - Jul 2020New York, Ny, UsSales leader tapped to create new organization focused on Retail. Responsible for commercializing a new product line focused on Retailer Collaboration, as well as transformation and innovation from two legacy product lines, TDLinx and Spectra. -
Vice President - Sales EngineeringNielsen Jun 2016 - Apr 2019New York, Ny, UsSelected to help build a new Sales Engineering organization, focused on data strategy and cloud technology transformation. Accountable for selling and deploying new cloud-based platform, Nielsen Connect, to U.S. and Global clients. Accountable for developing joint technology roadmaps with client’s CTO/CIO/CISO organization(s) and leading technical deep-dive sessions and demonstrations. Responsible for closing the sale of Nielsen Connect in client RFPs and Renewals. Demonstrated a 90% win rate in a highly competitive market. Led the successful deployment of the first Connect customer, on time and on budget, with direct accountability to Executive Committee and Nielsen Board of Directors for success of the launch. -
Director - Global ServicesNielsen Jun 2013 - Jun 2016New York, Ny, UsConsulted with Global FMCG companies on multi-country data harmonization, integration and warehousing strategies to fuel downstream systems, analytics and reporting. Led solution recommendations and sale of solution to client stakeholders. Exceeded annual revenue targets and drove year over year double digit growth, while driving costs down and working toward standardization and productization of solutions. -
Analyst - Associate DirectorNielsen Jul 2007 - Jun 2013New York, Ny, UsHeld roles of increasing responsibility in client service organization. Accountable for developing and executing joint business plans, monitoring client satisfaction and prospecting new sales opportunities for a portfolio of clients, including Kraft International and Mondelez Global. Worked with several $1B brands on innovation development and performance management, consumer and shopper trends, in-store execution and activation strategies. Managed Nielsen’s co-development partnership with Kraft and Mondelez. -
Business Analysis InternGeneral Mills 2006 - 2006Developed sales stories for Yoplait business at the Kroger account, utilizing Nielsen and dunnhumby systems.
Liz Buchanan Skills
Liz Buchanan Education Details
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Indiana University - Kelley School Of BusinessMarketing / Business Law
Frequently Asked Questions about Liz Buchanan
What company does Liz Buchanan work for?
Liz Buchanan works for Nielseniq
What is Liz Buchanan's role at the current company?
Liz Buchanan's current role is President, North America.
What is Liz Buchanan's email address?
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What is Liz Buchanan's direct phone number?
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What schools did Liz Buchanan attend?
Liz Buchanan attended Indiana University - Kelley School Of Business.
What are some of Liz Buchanan's interests?
Liz Buchanan has interest in Social Services, Economic Empowerment, Education, Poverty Alleviation, Arts And Culture, Health.
What skills is Liz Buchanan known for?
Liz Buchanan has skills like Market Research, Marketing Strategy, Strategy, Nielsen, Management, Leadership, Marketing Research, Cross Functional Team Leadership, Business Planning, Fmcg, Segmentation, Market Analysis.
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