Liz Mayer Email and Phone Number

I am an energetic, omni-channel growth marketer who thrives on driving business impact while developing the talent for tomorrow. Whether it’s driving brand relevancy for billion dollar brands, or increasing basket size on Amazon, I use an omni-channel approach that straddles best-in-class business and brand strategy, with the dynamic realities of the retailer ecosystem in a fragmented media landscape, to deliver wins for the consumer, retailer and brand.In order to be successful in this omni-channel environment, we can no longer operate in discipline siloes of yesterday. I have proven experience transforming both marketing, commerce and sales organizations, building high-performance teams and developing agile, holistic processes that delivers growth for the business and the team. I am bi-lingual in the language of sales and marketing and impress this translation within the work and teams I lead. Transforming capabilities, developing ground-up strategies and operationalizing them at the speed of retail, is what I do best. Here’s a glimpse of my key wins:✮ Over the past 2 years, as Sr. Director, Consumer Engagement & Head of Omnichannel Customer Marketing, I exceeded all top and bottom-line growth goals, over-delivered on consumer engagement and behavioral impact, and beat efficiency and effectiveness targets while transforming the marketing model, end-to-end, for the enterprise.✮ As Director of Shopper Marketing, I was recognized by The Path to Purchase Institute as a Woman of Excellence in the Leadership category. That same year my team delivered commerce and category leadership strategies and activations that drove brand and category growth across billion dollar and emerging brands, strengthening customer relationships, and gaining industry recognition for their efforts via Effie.✮ I developed Shopper Marketing for The J.M. Smucker Company, transforming $40M of ineffective and inefficient investments into strategically planned, well-leveraged investments that turned a $3 ROI and built long-lasting retailer relationships, built on brand and category wins.✮ I recognize that leadership is an act of service; I have trained and developed industry-recognized talent. It is my legacy.330-612-2466 ✮ Lizsinopolimayer@gmail.com