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Liz Wilson is listed as Director of Fundraising and Marketing at ChildFund New Zealand, a company with 27 employees, based in New Zealand, New Zealand, New Zealand. AeroLeads shows a matched LinkedIn profile for Liz Wilson.
Liz Wilson previously worked as Head of Marketing Partnerships at Sky Tv and Head Of Marketing at Mcdonald'S. Liz Wilson holds Bca, Marketing & Management from Victoria University Of Wellington.
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Strategic and driven marketing and brand professional with over 20 years' experience leading high performing teams in listed companies, across extremely competitive and regulated market environments.CAREER HIGHLIGHTSLed design and execution of Sky TV's new hybrid set top box proposition to transform customers' entertainment experience and to secure Sky's future as a business and brand.Led Sky's entry into the highly competitive broadband market with an award winning proposition and customer experience, generating market leading results NPS +44pts and CSAT 85% within six months.At Sky, led the launch of a world first interactive digital innovation, WiFi Guy - a guided interactive experience combining AI and AR, enabling customers to see the WiFi performance in their home.KEY ACHIEVEMENTSDrove awareness of Sky Broadband to overtake Stuff Fibre (in market four years) within four months.At McDonald's positioned the business for continued growth in key lines of business through the development of brand and marketing plans and launch of McDelivery (Uber Eats).At Vodafone NZ, returned Prepay product to growth and exceeded brand metrics with the successful launch of a differentiated, market leading proposition. Brand consideration - Users +7pts, non-Users +9pts.Positioned Vodafone to enter and secure share of the highly competitive subscription TV market with the launch of Vodafone TV.Turned around Vodafone NZ's negative brand metrics with successful brand revitalisation strategy, executed via an enduring creative framework. Jan 2013 - Consumer NPS +7pts, Business NPS +15ptsAt Spark, successfully launched $150m mobile network substantiated with compelling marketing propositions.KEY SKILLSValue creation: Enabled listed companies to achieve sales targets through the development and execution of customer insight led marketing strategies. Managed and drove sales and revenue targets of $750m.Strategic brand positioning: Positioned NZ's largest telecommunications companies as market leaders through design and execution of transformational brand and repositioning strategies.Delivering market leading propositions: Born from customer insight, to refresh current offering, launch new products or enter new markets.Complex project delivery: Successfully launched two new mobile networks and led entry into new markets by leading teams to deliver complex strategic projects.People leadership: Designed and led high performing teams with skills and capability to deliver business targets, while focusing on development and empowerment.
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Auckland, New Zealand
Responsible for for growing long-term sustainable and diversified income streams, building brand awareness and driving new donor acquisition whilst leading the Fundraising and Marketing Team through a period of significant change and uncertainty.
Auckland, NZ
Responsible and accountable for marketing strategy and annual plans to deliver commercial targets.Positioned the business for continued growth in key lines of business through the development of brand plans for McDelivery and McCafe.Contributed to returning sales to growth following slow start to 2018, through the execution on integrated marketing.
Auckland, NZ
Responsible for strategic brand leadership in the highly competitive telecommunications market and value creation through the execution of brand and marketing strategies.Repositioned the Vodafone brand in the NZ market through the localisation of the new Global Brand positioning (2017).Positioned Vodafone to secure a share of the highly competitive.
Auckland, NZ
Responsible for the delivery of sales and revenue targets, and marketing launch of the XT mobile network ($150m network).Led the successful marketing launch of the XT network substantiated with compelling coverage, speed and roaming propositions.Played a critical role in the Crisis Management Team during the XT network outages, preparing and managing.
Auckland, New Zealand
Led the Street Fighter Project - reporting to the CEO (working with McKinsey Consultants) targeted with arresting and reducing fixed line and broadband customer loss following Local Loop Unbundling (LLU) resulting in aggressive competitor activity targeting Telecom's customer base.Halved the rate to fixed line market share loss and exceeded broadband.
Auckland NZ
Responsible for delivery of acquisition targets for mobile, fixed line and broadband, and execution of all marketing into stores nationwide.Delivered annual broadband target within 10 months through introduction of a late adopter strategy, and exceeded mobile targets including delivering a record sales month of 23k connections (Feb 06).Selected to.
Wellington & Auckland, NZ
Responsible for brand leadership and the execution of marketing strategies for Telecom Mobile.Repositioned Telecom to regain market leadership and secure largest share of the market growth for 12 consecutive months with the T3G mobile network launch. Campaign delivered 32% spontaneous cut through and positive movements in innovation and leadership brand.
Other employees you can reach at childfund.org.nz. View company contacts for 27 employees →
Lisa Yan
Colleague at Childfund New ZealandNew Zealand, New Zealand
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Matt Fowler
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Hika Joseph Gone
Colleague at Childfund New ZealandHoniara, Honiara, Solomon Islands, Solomon Islands
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Paul Taka
Colleague at Childfund New ZealandHoniara, Honiara, Solomon Islands, Solomon Islands
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Marie Chan
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Dominique Cantin
Colleague at Childfund New ZealandUnited States, United States
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Jo Cui
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Doris Dong
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Janet Lambarth
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Ruth Coffey
Colleague at Childfund New ZealandAuckland, Auckland, New Zealand, New Zealand
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Bachelor of Commerce & Administration - majoring in Marketing.
Prefect and Head of Sports House.
Quick answers generated from the profile data available on this page.
Liz Wilson works for ChildFund New Zealand.
Liz Wilson is listed as Director of Fundraising and Marketing at ChildFund New Zealand.
Liz Wilson is based in New Zealand, New Zealand, New Zealand while working with ChildFund New Zealand.
Liz Wilson has worked for Childfund New Zealand, Sky Tv, Mcdonald'S, Vodafone New Zealand, and Telecom Nz Ltd.
Liz Wilson's colleagues at ChildFund New Zealand include Lisa Yan, Matt Fowler, Hika Joseph Gone, Paul Taka, and Marie Chan.
You can use AeroLeads to view verified contact signals for Liz Wilson at ChildFund New Zealand, including work email, phone, and LinkedIn data when available.
Liz Wilson holds Bca, Marketing & Management from Victoria University Of Wellington.
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