A growth-focused leader with 20+ years of experience in marketing communications across various industry sectors including education, social care, local government, emergency services and more.Proven track record of success in accelerating business growth through strategy creation, and the development and delivery of strategic integrated marketing campaigns. A key driver in enhancing brand awareness and the customer journey by executing targeted activity and broadening business networking.Adept at managing and coordinating projects across large and small organisations in marketing, communications, brand profile-raising and customer service.Areas of Expertise:• Brand positioning and marketing strategy• Integrated marketing campaigns• Improving the customer journey• Project management and relationship building • Strategic content planning and content creation• Team leading and trainingRecent Achievements:• Mapped customer journeys driving innovative and targeted brand profile-raising, customer relationships and advocacy activity across the globe, increasing diversity and growth.• Developed successful integrated global marketing campaigns, delivering targets set.• Increased media coverage by 92% over three years through focused activity.• Founded an award-winning magazine showcasing impactful research to key audiences.• Created websites focused on improving SEO and CRO increasing conversions by 180%.• Implemented a cross-team content planner to strategically focus and drive team content creation.• Developed effective customer relationship management (CRM) systems for different businesses.• Experienced in developing, launching, and embedding brands.• Received a CIPR, business development and two national customer service awards.