Experience with the complete product life cycle deliverables, from business interviews, product roadmaps to research, user interview scripts, sketches, wireframes, user flows, hi-fidelity designs, prototypes, and collaborating with QA and tech teamsSpearheaded and presented design solutions to team members, product owners, and stakeholders. Gathered feedback and iterated to maximize user engagement.Provided recommendations and outlined brand content strategy documentation: photo and illustration libraries, templates, channel insight, etc.I redesigned a client's entire website. I redirected their marketing materials and created numerous supporting materials for multiple trade shows, including booth cards, brochures, flyers, trade show booth graphics, and promotional items.

Provided recommendations and outlined brand content strategy documentation to a local real estate firm: updated print materials and website, photo and illustration libraries, templates, channel insight, and others.

I collaborated closely with art directors to conceptualize and produce sophisticated digital and print assets tailored to meet the specific needs of our international clientele. I diligently documented and streamlined operational processes in tandem, contributing to a seamless onboarding experience for new team members and contractors.My responsibilities encompassed the creation of compelling assets and frameworks across diverse mediums, including online platforms, print materials, and physical spaces. Adhering strictly to brand guidelines, usability standards, and business requirements, I designed various materials ranging from websites, logos, catalogs, brochures, menus, and business cards to promotional items like flyers, posters, t-shirts, and product packaging. This involved a careful approach to ensure both visual excellence and alignment with strategic objectives.

Created digital and print assets such as newspaper ads, brochures, articles, invitations, and promotional materials, ensuring strict adherence to brand standards and cost-effectiveness. Successfully managed stakeholder expectations and needs, providing essential support for multiple campaigns.Additionally, our team played a key role in retouching all employee headshots, maintaining a consistent and professional visual representation across the organization.

Developed social media content, designed layouts for newspaper ads and articles every month, and effectively managed stakeholder expectations and requirements while supporting multiple campaigns, including a highly successful record-breaking fundraiser event. Additionally, I contributed to more minor campus-wide programming and supported the community with various small projects.Designed a variety of logos for different departments and event programming.

Worked on several sizeable corporate identity projects. Built logos, print ads, templates, billboards, and everything else. 1 Silver Addy for PEMCO Insurance campaign, 2008

Helped non-profit with invitations, advertising, and also promotional and event signage and planning for two large fundraising events and several community events.

Contributed to multiple trade magazines by creating ads for both paid and in-house advertising, as well as designing special sections. Managed the process of releasing files to the printer for publication.

Gained valuable experience working in an advertising studio, where I focused on creating print ads for a diverse range of luxury watches. Collaborated closely with the Senior Art Director to enhance my skills in typography and photography, with an emphasis on in-house photo shoots. Additionally, played a role in retouching images to achieve high-quality visual outcomes.Charles Jourdain Shoes, Omega Watch, Rado Watch, Swatch Watch, Swissair, Switzerland Cheese Association, and more.