Create successful event experiences by guiding customers in menu planning and order taking. Coordinate and assist production teams to ensure accurate and timely order production and delivery. Report sales metrics to management. Collaborate with management to ensure customer satisfaction. Develop repeat business to generate and increase revenue

Certified in Les Mills International BodyPump and CX Works Fitness Programs. Lead choreographed exercise programs for participating members/Group Fitness Classes. Market classes and gym facility to increase awareness, membership, attendance, and participation.

Create and optimize client sites for Facebook, Twitter, YouTube, LinkedIn, Instagram, Pinterest. Wordpress blogs, and industry specific niche and review sites (Google, Yelp, Dealer Rater, etc)Direct integrated marketing strategyDevelop, post, and monitor all social content. Measure and report engagementIncrease traffic to client websites by directing traffic back to it from social sitesCreate and distribute client surveys, e_Blasts and newslettersAchieved message consistency, increasing client and brand recognition online and off.Composed and submit press releases to mediaProfessional Blog Writing and WordPress site managementDeploy successful promotional and consumer awareness campaignsCreation, management and reporting on metrics for paid social media ad campaignsConducted individual and large group training and consulting services in Social Media Best PracticesSample client sectors: Automotive, Publishing, Community Chamber of Commerce, Community Events, Banking. Professional Services (Medical, Legal)

Procured advertising clients through warm and cold in person prospecting, attending regional community events, and targeted social media marketing and follow up.Executed advertising contracts and implemented related promotional campaignsCoordinated and managed ad placements from conceptualization to design and production Managed all client collections to ensure receivables remained currentIncreased companywide advertising revenue by 25% by expanding publication’s client base

Marketing Director (11/2005 - 1/2009)Provided marketing thought leadership and direction to a 30 person firmCreated and executed marketing planMarketing service set target market sectors of Architects, Developers, building owners facilities managers, municipal, state and federal government entities, resulting in numerous firm recognition awards Trained staff on plan implementation, coordinated and monitored firm wide marketing activity.Directed branding creation and design Logos, website copy, collateral print materialsCreated and distributed monthly client e-newsletter Led presentations for firm interviews and various promotional presentations at networking and procurement events.Created advertisements for broad circulation and industry specific publicationsWrote and submitted press releases to media.Accomplished numerous firm recognition awardsDrove all external marketing activities including public speaking engagements, press releases, and lead generation activities

Successfully marketed and sold a high line of kitchen cookware and utensils via regional shows and demonstrations, word-of-mouth sales, and catalog orders. Hired and trained a top-performing sales crew and led monthly team training sessions.►Awarded Top Sales Performer designation each year.