Head Of Marketing
Amsterdam Area, Netherlands
Strategic marketing planning and information specialist --Significant strategic marketing planning and implementation, for key international life science journal titles, customer management, implementation of integration of titles from other companies. End result specialist and responsibility for 278 scientific journal titles working directly with 30 clients from 5 major countries. • Completed either as team leader / facilitator or team member • Regularly re-commissioned to re-invigorate processes introduced as part of the original specialism • Major projects implemented from board to shop floor • Sector experience in 12 areas within Life Sciences including: Agriculture & Biological Sciences, Neurosciences, Molecular Biology, Molecular Medicine, Endocrinology, Pharmacology, Toxicology, Pharmaceutics, Biotechnology • Responsible for annual marketing budget spends of €2m• Common world-wide language and format for strategic marketing planning in an international scientific publishing company • Input and user specialist (setting strategy to meet this objective)