- Led customer acquisition by defining the team’s OKR and KPIs, roadmap, and strategy, capturing requirements, clarifying prioritization, and partnered with Design, Analytics, and Marketing teams to understand goals, establish criteria with measurable objectives and key results to develop an excellent customer experience on all digital web platforms.- Owned the subscription funnel experimentation and optimization roadmap, ran growth experiments, optimized funnels, and tested new layouts to deliver on business goals and improve customer experience and conversion.- Increased 105.05% new user acquisition YoY by working with Product Design and senior management in Marketing, Data Science, SEO, and Engineering teams to improve the user funnel using KPI-driven strategies.- Managed a team of engineers to achieve successful project deployment of high-profile yearly acquisition campaigns, increasing sign-up by 22.5% YoY: Black Friday, Cyber Monday, Shark Week, and Pride.

- Product Owner for Discovery+ and TV Everywhere products on multiple platforms (Web, iOS, tvOS, Android, Roku, Amazon Fire TV, and more) across the company’s portfolio of 14+ major brands (TLC, Discovery GO, Food Network, OWN, Cooking Channel, Destination America, HGTV, ID, Travel Channel, Life, Animal Planet, Science Channel, Magnolia, and more).- Launched 140+ apps and delivered VOD and Live linear streaming content to millions of subscribers globally.- Managed end-to-end design, development, and delivery of product features through close collaboration with Design, UX Research, Engineering, Program, Business Development, Operational, Consumer Insight, and Data Science teams.- Provided product management leadership defining team’s OKR and KPIs, roadmap, strategy, capturing requirements, clarifying prioritization, and partnering with Design, UX Research, and Customer Services teams to develop front-end customer experience on all digital channels.

- Led EPIX’s customer retention team by developing the vision and digital experiences for premium cable channels offering TV Everywhere and DTC streaming services. Shipped product solutions to scale multiple consumer-facing platforms (web, iOS, tvOS, Android, Roku, Amazon Fire) and other connected digital platforms for EPIX, a premium national television network owned by MGM Studios (Metro-Goldwyn-Mayer).- Led UX/UI product direction, produced interactive wireframes, moderated user research, authored user stories and requirements, and led business groups in ideation sessions and implementing critical products.- Developed strategic direction for customer retention and feature optimization by partnering closely with UX, Data Science, and Customer Experience teams to analyze engagement and monetization KPIs, customer feedback, user testing, and iteration, thus increasing retention by 20%.

- Led product design and development of Kargo’s internal and public-facing campaign management applications and tools that enabled Kargo’s Ad Operations teams to create and manage the delivery of campaigns to drive revenue by collecting and analyzing metrics that informed campaign successes for publishers and advertisers.- Owned the end-to-end product design and development life cycle from discovery to final delivery of core features, conducted usability testing, authored product use cases, created release notes, and produced training materials.

SOLS is an innovative 3D printing tech and lifestyle company that builds software and mobile applications that enable users and medical professionals to design and purchase customized orthotics.- Led complete redesign and development of website and full featured internal company business web tools including POS, central database, financial reports, billing system, and CMS using Agile methodologies. - Managed product development for all medical and consumer-facing eCommerce experience. - Defined product vision and strategy.- Worked with customers and internal partners deeply understand consumer needs, market conditions and opportunities.

Booker is a SaaS scheduling system for service-based business operations. The platform offers online booking, an internal scheduling system for services & classes, customer management, employee management, inventory management, waitlist management, email marketing, CRM, and payment processing. - Product owner of significant Software as a Service projects: conceptualizing ideas, own user experience by creating user stories, outlining wireframes and flows, developing interactive prototypes, producing UI, and documenting requirements.- Led product feature development & design for major Fortune 500 company.- Managed design and user experience enhancements by creating pixel-perfect interactive prototypes, wireframes, and PRDs.- Worked closely with Development, QA, and Design teams to build new features and evaluate existing products to optimize and drive revenue.- Managed product life cycle working with Development, QA, Project Management teams to ensure product deliverables were timely executed.