Liz Hyde Email & Phone Number

Bend, Oregon, United States

-Surpassed Weekly Active User goal by 22% for the launch of Etsy Seller, a new native app to help sellers manage their shops anywhere, by delivering new value in video editing and listing management-Grew Etsy Seller weekly listing volume by 9.6% through key feature launches, such as copy and renew listings-Drove a 14.2% increase in new installs by.

San Francisco, CA

• Owned vision, strategy and execution for global entry points such as global navigation, category hub pages, registration and sign in experiences
• Increased mobile interaction rate by 182% and registration conversion by 374% with the launch of our new consumer-centric global navigation
• Migrated and consolidated seven distinct registration and sign in experiences to a single, distributable component
• Created a continuous test and learn experimentation cycle for registration growth
• Onboarded and mentored new product managers

Emeryville, California

• Led development and launched cross-platform integrated real estate search and agent experience for affinity partners, which improved conversion rate by 23%
• Drove product vision and strategy as a member of the Product Leadership Team
• Overhauled product, operations and engineering workflows to maintain a legacy platform, and increased ticket velocity by 41%
• Mentored junior product managers, providing guidance and constructive feedback
• Featured presenter on digital lead delivery at the 2019 Cartus Broker Network Conference

San Francisco, California

• Drove 38% of our 2017 mortgage loan volume through improvements to our rate quote and loan pre-qualification experience, SindeoOne
• Increased loan pipeline growth by developing co-branded landing pages and API endpoints for personal finance and real estate websites
• Implemented agile process, JIRA, and new workflows to increase velocity and visibility in our development process through collaboration with engineering leadership
• Facilitated design sprints and brainstorming sessions, creating testable prototypes to help solve complex problems
• Managed two product designers and both local and remote engineering teams

San Francisco Bay Area

• Researched, designed and built functional specs for web and mobile application

San Mateo, CA

• Led a five-person agile team, increased project completion and customer satisfaction for marketing and acquisition deliverables
• Increased web conversion rate by 26% in a quarter through design, UX and SEO improvements
• Cut event costs by 35% by implementing a metrics framework
• Drove activation for Opes Advantage real estate analysis software

San Francisco, CA

• Acquired and retained credit card customers in Gap and Banana Republic Factory Store channel
• Influenced product roadmap priorities by creating effective KPI reports
• Increased retention of 600K customers with weekly A/B tested email campaigns
• Owned $3MM budget and achieved <1% variance quarter-over-quarter

San Francisco Bay Area

• Hired by B2B and B2C companies to improve acquisition, retention and revenue
• Conducted quantitative and qualitative research for customer personas
• Implemented Google Analytics to evaluate effective SEO and SEM tactics

San Rafael, CA

• Drove acquisition of new executive clients for boutique financial planning firm
• Designed visual client reports that increased yearly conversion by 32% and acquired $25MM in new client assets

San Francisco, CA

• Planned and executed fundraising campaigns for political and non-profit clients

Bachelor Of Arts, International Relations And Spanish Language

Activities and Societies: OASIS, Model UN, School of International Studies student panelist• Magna Cum Laude • Recipient of the 2005.

Product Management Certificate, Pmc, Product Management

• Completed intensive training to deepen product skills and knowledge • Created a comprehensive proposal to refresh Square’s merchant.