Liz Johnson Email & Phone Number

The Record (Northjersey.Com)

• Lead a team of award-winning editors and reporters who cover food, entertainment, arts and culture, real estate, consumer spending, the Arab-American community and more. Collaborate with top editors to lead the newsrooms.• Conceive and lead company-wide projects such as USA TODAY Restaurants of the Year and America's Favorite Fries, earning millions of page views and establishing the authority of the USA TODAY Network food writers.• Coach team leaders on innovation, strategy and… Show more • Lead a team of award-winning editors and reporters who cover food, entertainment, arts and culture, real estate, consumer spending, the Arab-American community and more. Collaborate with top editors to lead the newsrooms.• Conceive and lead company-wide projects such as USA TODAY Restaurants of the Year and America's Favorite Fries, earning millions of page views and establishing the authority of the USA TODAY Network food writers.• Coach team leaders on innovation, strategy and leadership skills, such as motivation, problem solving and conflict resolution.• Editor-in-chief for a team that produces 26 luxury magazines per year serving Bergen County, N.J. and the region, including managing annual editorial calendars, assigning and editing stories, overseeing visuals and layout, and working with advertising and production to partner on revenue opportunities. Show less

• Earned an accelerator grant from the USA Today Network Innovation Lab to develop Destinate, a food and travel geo-based mobile site with 360-degree videos and a chatbot that helps hungry travelers find great local restaurants near highway exits.• Oversee development, UX, editorial content, sales, marketing and social.• Won a "Shark Tank"-style competition, besting three other teams to secure funding from the Gannett Executive Team to scale the product.

• Built sources, spot trends, and celebrate heritage, quirks and innovation in the food and arts world with storytelling appropriate to platform and audience.• Senior writer and interim editor for Arrive, the Amtrak Acela seatback magazine, writing about food, arts, theater and travel. Other freelance clients: Food & Wine, Arizona Monthly, JW Magazine for the JW Marriott, PF Chang’s, Thomson Reuters and Fodor’s travel guides.

• Built digital audience through strategic content plans, partnerships and social media campaigns that grew page views and increase audience engagement, recirculation and referrers.• Managed the social team and the features team, including content, editorial voice, strategy and marketing.

• Built digital audience with strategies informed by data and analytics.• Guided the newsroom in making daily and long-term decisions about coverage plans and content production. • Analyzed web and social media metrics, including from Chartbeat, Omniture, Google Analytics and Facebook Insights, and apply strategy to shape coverage and scheduling.

• Worked across the USA Today network to collaborate on strategy and content for the food vertical. • Used data and analytics to guide teams in making daily and long-term strategic decisions about coverage plans and content production. • Managed the content, editorial voice, strategy and marketing for lohudfood, the food vertical in the Lower Hudson Valley.• Developed digital content plans and social media campaigns that grow page views and increase audience engagement… Show more • Worked across the USA Today network to collaborate on strategy and content for the food vertical. • Used data and analytics to guide teams in making daily and long-term strategic decisions about coverage plans and content production. • Managed the content, editorial voice, strategy and marketing for lohudfood, the food vertical in the Lower Hudson Valley.• Developed digital content plans and social media campaigns that grow page views and increase audience engagement, recirculation and referrers across the newsroom. A project, "Chefs read mean Yelps," boosted reach, engagement, video views and clicks by thousands of percentage points.• Led training on digital storytelling, including writing, blogging, best SEO practices, social media, audience engagement, mobile-friendly design and more. A redesign of our Instagram strategy, which relied on local influencers to build community, upped our followers and engagement by 550 percent. Show less

• Built and managed a food brand with reporters and freelancers by transforming a weekly newspaper section into a multi-media, multi-platform enterprise that reached audiences through social media, a daily blog, a web site, a weekly print section, quarterly magazines and six hyper-local weekly special sections. • Worked with the marketing and advertising departments to manage and monetize lohud’s verticals, including creating sales and marketing plans and planning contests and events. •… Show more • Built and managed a food brand with reporters and freelancers by transforming a weekly newspaper section into a multi-media, multi-platform enterprise that reached audiences through social media, a daily blog, a web site, a weekly print section, quarterly magazines and six hyper-local weekly special sections. • Worked with the marketing and advertising departments to manage and monetize lohud’s verticals, including creating sales and marketing plans and planning contests and events. • Nurtured a community of readers through events, social media, blogs, newsletters, e-mail and old-fashioned letter writing.• Managed the redesign of more than 30 blogs for better UX, then oversaw the training of more than 60 staffers on new software. • Cultivated editorial partnerships with authors, bloggers and institutions, such as the Culinary Institute of America. • Hired, managed and evaluated staff and freelancers, including bloggers, writers, photographers, videographers, Web and print designers and programmers.• Wrote a daily blog and feature articles; shot and edited photos and video; and developed, tested and photographed recipes. Produced videos for web and television, including as host of two half-hour television specials. Show less

Ba, English

Education record

Leadership Academy For Women In Digital Media, Journalism